Marketing Manager, Monthly Giving

Union: Non-Union
Department: Marketing and Communications
Reports to: Senior Marketing Director Community Giving
Hours: 35 hours
Salary Range: $80000 to $90000 (plus other compensation elements such as bonus pension and more)
Status: Permanent Full-time
Vacancy: New
Posted Date: Friday September 25th
Closing Date: Sunday October 11th

Reporting to the Senior Marketing Director Community Giving the Marketing Manager Monthly Giving plays an important role in advancing our mission by growing and strengthening our Monthly Giving program across both Annual and Leadership Giving portfolios.

As a strategic and collaborative fundraiser you will lead initiatives that inspire donors to make a lasting impact through sustained giving. You will be responsible for developing and executing acquisition stewardship and retention strategies that deepen donor engagement and maximize lifetime value. Working closely with colleagues across the organization and external partners you will help shape the future growth of the program while contributing to meaningful fundraising outcomes.

This is an exciting opportunity for an experienced fundraising professional who enjoys combining strategy data relationship management and innovation to deliver exceptional donor experiences and drive sustainable revenue growth.

Revenue Generation & Program Growth

In this role you will:

• Partner with the Senior Marketing Director Community Giving to develop and implement integrated multi-channel Monthly Giving strategies that support organizational fundraising priorities
• Collaborate with internal teams and external partners to deliver donor acquisition and engagement initiatives across channels including telemarketing direct mail email digital marketing and face-to-face fundraising being fully immersed in the program from the ground up
• Identify opportunities to grow the Monthly Giving portfolio by enhancing donor experiences and strengthening engagement throughout the donor journey
• Achieve fundraising targets within the Monthly Giving segment laddering into the overall Annual and Leadership Giving budgets

Strategic Planning & Analytics

In this role you will:

• Be responsible for executing the day-to-day planning and analysis for the program from the ground level up
• Design implement and execute strategies that enhance donor engagement and maximize donor value at every stage of the donor lifecycle
• Develop strategies that support donor retention upgrades and long-term loyalty
• Manage and monitor program performance using data and insights to identify opportunities for growth innovation and continuous improvement
• Partner with the Business Intelligence and Business Operations teams to evaluate results measure success and make informed decisions
• Build strong relationships with external vendor partners ensuring campaigns are delivered effectively on budget and aligned with strategic objectives
• Work collaboratively to address challenges identify solutions and continuously improve program performance
• Share regular updates forecasts and strategic recommendations with leadership to support informed decision-making
• Lead stewardship initiatives for new and existing monthly donors ensuring donors feel valued connected and inspired by their impact

Project Management

In this role you will:

• Lead the planning execution and evaluation of multiple fundraising campaigns and initiatives simultaneously ensuring projects are delivered on time within budget and aligned with organizational goals
• Develop comprehensive project plans including timelines milestones deliverables resource allocation and risk mitigation strategies
• Coordinate cross-functional teams including development marketing communications finance volunteers and external vendors to ensure successful project implementation.
• Manage fundraising event logistics from conception to post-event evaluation including budgeting vendor management sponsorship fulfillment and stakeholder communications
• Establish project priorities and monitor progress against key performance indicators (KPIs) adjusting plans as needed to achieve fundraising objectives
• Utilize project management tools and CRM systems to track tasks deadlines donor engagement activities and campaign performance
• Facilitate regular project meetings provide status updates to leadership and ensure accountability for assigned deliverables
• Identify and resolve project risks issues and dependencies proactively to minimize impact on revenue generation and donor experience
• Maintain detailed project documentation including work plans budgets communications schedules and outcome reports
• Analyze project outcomes and fundraising results to identify lessons learned process improvements and opportunities for increased efficiency and revenue growth
• Ensure compliance with organizational policies donor stewardship standards and applicable fundraising regulations throughout all project activities

Qualifications :

• Post-secondary education in fundraising marketing communications business or a related field or an equivalent combination of education and professional experience
• Approximately five (5) years of experience in fundraising direct marketing or a related discipline
• Knowledge of direct response fundraising channels including direct mail digital marketing telemarketing and face-to-face fundraising
• Experience developing and executing fundraising or marketing programs that deliver measurable results
• Experience managing external agency or vendor relationships and working collaboratively to achieve shared goals
• Strong analytical skills and the ability to translate data into actionable recommendations
• Financial acumen including experience managing budgets and evaluating program performance
• Understanding of fundraising metrics donor engagement strategies and industry best practices
• Strong organizational and project management skills with the ability to manage competing priorities effectively
• Excellent written and verbal communication skills
• A collaborative approach and the ability to build positive relationships across teams
• A growth mindset curiosity and a commitment to continuous learning and improvement

Additional Information :

We believe that the way we work together is just as important as what we accomplish. By making choices and taking actions that align with our values we achieve greater success and our work lives become happier and more meaningful.

At The PMCF we strive to foster a culture built on Collaboration Accountability Respect and Excellence (CARE). Central to these values is our commitment to IDEAA: Inclusion Diversity Equity Accessibility and Anti-Racism.

What you can expect from working at The PMCF: 

• A sense of purpose that you wont get anywhere else. You will be making a difference for millions of people impacted by cancer
• An open-minded and friendly culture that encourages you to bring your best ideas forward
• A hybrid work environment that fosters collaboration and teamwork. Our in-office days are Tuesday Thursday and one other day per week in office or as required subject to business needs

UHN is a respectful caring and inclusive workplace. We are committed to championing accessibility diversity and equal opportunity and welcome all applicants including but not limited to: all religions and ethnicities LGBTQIA2S BIPOC persons with disabilities and all others who may contribute to the further diversification of ideas. Requests for accommodation can be made at any stage of the recruitment process providing the applicant has met the Bona-fide requirements for the open position. Applicants need to make their requirements known when contacted.

All applications must be submitted before the posting close date.

UHN uses email to communicate with selected candidates.  Please ensure you check your email regularly. At University Health Network (UHN) artificial intelligence technologies may be used to assist in the screening assessment and selection of candidates for this position.

Please be advised that a Criminal Record Check may be required of the successful candidate. Should it be determined that any information provided by a candidate be misleading inaccurate or incorrect UHN reserves the right to discontinue with the consideration of their application.

UHN is an equal opportunity employer committed to an inclusive recruitment process and workplace. Requests for accommodation can be made at any stage of the recruitment process. Applicants need to make their requirements known.

We thank all applicants for their interest however only those selected for further consideration will be contacted.

Remote Work :

No

Employment Type :

Full-time