Marketing Manager, Diner Marketing (Temp) (Hybrid)

This is a 12-month fixed-term contract covering a leave based in Toronto Canada.

With millions of diners 70000 restaurant partners and 25 years of experience OpenTable part of Booking Holdings Inc. (NASDAQ: BKNG) is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most their team their guests and their bottom line while enabling diners to discover and book the perfect restaurant for every occasion.

Every employee at OpenTable has a tangible impact on what we do and how we do it. Youll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others and it defines our culture.

OpenTables Diner Marketing team is looking for a Marketing Manager to own our local brand strategy across core U.S. markets New York City San Francisco Chicago and Los Angeles on a 12-month fixed-term contract covering a leave.

In this role youll set the local brand vision and market-specific plans for our core markets then partner cross-functionally with marketing communications creative and product to bring that strategy to life. Youll also own partnerships that are specific to individual markets and work closely with the national brand team to plus-up national campaigns so they land authentically in each city.

This role is based in Toronto following OpenTables hybrid model (in-office 2 days a week).

• Own the local brand strategy for OpenTables core markets (NYC SF Chicago LA) defining how the brand shows up in each city and what success looks like locally
• Partner cross-functionally with marketing communications creative sales events and product teams to translate local strategy into flawless execution
• Identify negotiate and manage market-specific partnerships (e.g. local venues events media or cultural partners) that build OpenTables brand credibility and visibility in core markets
• Partner with the national brand and campaign teams to plus-up national campaigns with a local lens ensuring creative media and messaging resonate in each core market
• Analyze market performance data and diner insights to inform local strategy prioritization and investment
• Monitor local market trends competitive activity and cultural moments to surface new brand opportunities
• Represent core-market needs and opportunities in national marketing planning conversations

• 7-10 years of experience in brand marketing integrated marketing or brand strategy consumer brand experience highly preferred
• Strong project management skills and experience leading execution through cross-functional partners
• Experience managing external partnerships or vendor relationships including negotiation
• Familiarity with the local nuances of major North American markets ideally NYC SF Chicago and/or LA
• Comfort balancing brand consistency with local relevance you know when and how to adapt a national idea for a specific city
• A diplomatic clear communicator who can quickly build trust with a new team as an incoming contractor
• Experience with project management tools such as or JIRA
• Proficient in Google Suite

The best connections happen face-to-face whether youre sitting down to dinner or having coffee with a coworker. Thats why OpenTable has adopted a hybrid workplace model. This role aligns with that approach with an expectation of coming into the office two days a weekgiving employees the best of both worlds: in-person collaboration and flexibility.

The expected range of compensation for this position based in Toronto Canada is $115000-$130000 CAD. There are a variety of factors that go into determining a compensation range including but not limited to external market benchmark data geographic location and years of experience sought/required.

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