Manager, Product Marketing (17 Month Contract)
Job Summary
Clio is the global leader in legal AI technology empowering legal professionals and law firms of every size to work smarter faster and more securely.
We are transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice.
We are currently seeking a Manager Product Marketing to join our Product Marketing team in Burnaby Toronto or Calgary. We are also open to remote candidates across Canada or the U.S.
The Product Marketing team at Clio is the connective tissue between product revenue and the market. We translate complex product capabilities into clear value for legal professionals and we do it across the full customer journey from awareness through adoption and expansion.
As a manager on this team youll own a portfolio and the people behind them. Youll set the strategic direction for how Clios features and capabilities go to market shape the narratives that sales and customer success rely on every day and hold the bar on what good looks like for launches positioning and enablement.
Rated a top place to work in product marketing and product marketing team of the year by the Product Marketing Alliance this is a team that values rigor initiative and results and we hold managers to the same standard. Youll be expected to develop your people drive portfolio performance and operate with the same bias toward action you ask of your team.
You lead people not just projects. You have managed or formally mentored PMMs and know the difference between delegating tasks and developing capability. You can coach someone through a weak positioning draft give direct feedback when the work isnt landing and still keep the person motivated and growing.
You come with a point of view. You can look across a product portfolio a set of funnel metrics and a competitive landscape and form a clear strategic perspective then articulate it credibly with product sales leadership senior stakeholders and your team.
Youre a strong storyteller and you raise the bar on others stories. You write well. But more importantly you can read someone elses messaging doc and immediately identify whats missing whats muddled and what will fall flat with the audience. Your instinct is to sharpen not just to produce.
You hold the standard on cross-functional execution. Youve worked in a SaaS environment where GTM involves coordinating with product revenue enablement sales and CS simultaneously. You know how to move work forward across competing priorities without losing alignment and you know when to escalate versus when to unblock it yourself.
You turn data into direction. You set measurable goals for your portfolio and your team and you use funnel metrics adoption data competitive signals and content performance to track progress and course-correct. Youre comfortable owning the measurement framework end-to-end from defining success to reporting on it.
You operate well in ambiguity. Clio moves fast. Roadmaps shift. Priorities get re-sequenced. You can adapt your teams focus without losing momentum and you communicate changes with enough clarity that your team doesnt spiral.
Portfolio Leadership
Own the end-to end GTM strategy drive product adoption feature engagement and retention across your portfolios while setting clear priorities for your team
Maintain standout positioning and messaging strategy that is grounded in customer insights competitive intelligence and business goals and that your team has what they need to deliver against it
Drive growth across portfolio KPIs using data customer feedback and market intelligence to identify opportunities strategy and recommendations
Serve as the primary point of accountability for your portfolio connecting product strategy to marketing outcomes
Go-to-Market Strategy & Planning
Lead GTM planning cycles ensuring priorities align with the direction set by the Sr. Manager Product Marketing
Partner with your Product Management counterparts to ensure customer and market insights are consistently informing the roadmap and informing GTM decisions
Set clear standards for how your team launches features drives adoption measures success and scales learnings while empowering them to own execution
Cross-Functional Collaboration
Represent your portfolios in monthly PMM-CMM cross-functional planning to ensure adequate prioritization of your portfolios
Build strong working relationships with stakeholders outside your immediate team to remove execution blockers and drive shared objectives forward
Ensure your team is resourced and set up to deliver on cross-functional commitments
People Leadership
Lead coach and develop your team supporting their career growth while holding them accountable to strong performance and results
Build a high-performing team culture grounded in ownership collaboration and continuous improvement
Drive high engagement on your team and proactively address issues before they impact performance or morale
Create and maintain internal equity within your team working with relevant stakeholders to ensure fairness and consistency
Enable your team to deliver impact in line with department goals and guide them with clarity and confidence when faced with change
Report to the Senior Manager Product Marketing contributing to team-wide planning and helping raise the standard of product marketing execution at Clio
7 years of experience in product marketing with meaningful ownership of go-to-market strategy across a product portfolio
2 years of experience leading and developing product marketers including coaching on messaging and positioning craft
Demonstrated ability to translate complex product capabilities into clear value propositions
Experience partnering directly with product management sales leadership and customer success to drive cross-functional launches and adoption
Strong analytical skills and experience using funnel adoption and competitive data to set goals and course-correct a teams priorities
Ability to plan organize and execute across multiple concurrent launches and portfolios while meeting deadlines
Strong communication and writing skills including the ability to read someone elses draft and identify whats missing or muddled before it reaches sales or customers
Comfort making decisions and re-sequencing priorities with imperfect information as roadmaps shift
What you will find here:
Compensation is one of the main components of Clios Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.
Some highlights of our Total Rewards program include:
Competitive equitable salary with top-tier health benefits dental and vision insurance
Hybrid work environment with expectation for local Clions (Vancouver Calgary Toronto Dublin London New York City and Sydney) to be in office min. twice per week.
Flexible time off policy with an encouraged 20 days off per year.
$2000 annual counseling benefit
RRSP matching and RESP contribution
Clioversary recognition program with special acknowledgement at 3 5 7 and 10 years
Diversity Inclusion Belonging and Equity (DIBE) & Accessibility
Our team shows up as their authentic selves and are united by our mission. We are dedicated todiversity equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included valued and enabled to do the best work of their careers wherever they choose to log in from. We believe that different perspectives skills backgrounds and experiences result in higher-performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply.
Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation please let us know and we will work with you to meet your needs.
Disclaimer: We only communicate with candidates through official @ email addresses.
Required Experience:
Manager
About Company
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