Loyalty & Promotions Lead

Your Style Your Career

Harry Rosen is a proudly Canadian born and raised retailer of fine quality menswear with store locations across the nation. We have been specializing in luxury menswear for over 70 years and have been officially recognized as one of Canadas Best Managed are committed to developing retail professionals who love retail and have the passion and ability to inspire exceptional service.

Loyalty & Promotions Lead

Full Time

Reporting to: Director of CRM & Loyalty

Toronto Ontario

Harry Rosen Inc. Central Office (77 Bloor St. West)

Hybrid Work Environment

Your Style Your Career

Harry Rosen is a proudly Canadian born and raised retailer of fine quality menswear with store locations across the nation. We have been specializing in luxury menswear for over 70 years and have been officially recognized as one of Canadas Best Managed are committed to developing retail professionals who love retail and have the passion and ability to inspire exceptional service.

We are seeking an organized detail-oriented and proactive Loyalty & Promotions Lead to execution of loyalty programming promotional campaigns and marketing technology platform management across Harry Rosen and Final Cut. This role will help drive customer retention and engagement by executing best-in-class loyalty and promotional campaigns while owning key platforms including and CommerceTools.

The ideal candidate is a strong project manager with sharp attention to detail and a natural collaborator who enjoys working across multiple platforms and priorities at once from campaign execution and QA to performance reporting in a fast-moving retail environment.

Key Responsibilities

Loyalty ProgramStrategy Support

• Execute the CLUB HARRY loyalty program strategy supporting retention engagement and lifecycleobjectivesacross tiers.
• Own the design and execution of loyalty-led initiatives including points- and tier-based incentives and personalized member experiences.
• Translate strategic priorities into loyalty mechanics that drive repeat purchase frequency and long-term member value.
• Partner with Retail teams to identify design and execute in-store and cross-channel loyalty activations.
• Partner cross-functionally to embed loyalty into broader brand and commercial initiatives.
• Surface opportunities to evolve earn and burn mechanics tier engagement experiential benefits and overall program performance feeding recommendations into the loyalty roadmap.

Loyalty & Promotions Budget Management

• Support planning tracking andforecasting ofthe loyalty and promotions budget in alignment with business priorities.
• Monitor in-season budget consumption to ensure effective allocation ROI andoptimization.
• Partner with cross-functional teams toprovidebudget insights that inform campaign prioritization and investment decisions.
• Provide budget insights that inform campaign prioritization and escalating investment decisions to the Director.

Campaign Platforms & Marketing Technology

• Serve as the primary business owner managing configuration use cases and operational issues within business operations.
• Serve as the primary point of contact forCommerceToolspromotions and overseeing configurations for all promotional activity.
• Oversee loyalty and promotions integrations and Braze ensuring consistency and best practice application
• Collaborate with platform vendors and internal stakeholders to unlock new capabilities and features as well as day-to-day capability requests.
• Lead platform enablement and documentation to ensure platforms are scalable and well understood cross-functionally
• Act as the go-to resource for troubleshooting and CommerceTools issues related to all promotional activity providing guidance working with relevant teams or escalating as needed.

Campaign Development Personalization & Execution

• Own design and execution of loyalty and promotional campaigns within and CommerceTools delivering against retention engagement and commercial objectives
• Act as the Loyalty and promotions Channel Owner partnering with Marketing teams to deliver on-brand execution across channels.
• Drive personalization and testing initiativesincluding experimentation and A/B testing using segmentation strategy applying customer behavior lifecycle stage spend patterns and tier status
• Own campaign QA troubleshooting and deployment timelines to ensureaccurateandtimelyexecution
• Lead set up of promotions and cart discounts for Final Cut initiatives inCommerceToolsand oversee integration
• Ensure advisor-facing assets and marketing campaigns are set up within the CRM platform to support customer-facing teams in delivering loyalty and promotional offers.

Data & Analytics

• Advocate on behalf of the loyalty team for required data stewardship.
• Identifydata needs and enhancements that improve the effectiveness of loyalty and promotional strategies.
• Monitor and report on campaign performance including revenue and results and extract insights to share with the Director and relevant stakeholders.
• Partner with Analytics to deliver post-campaign insights that inform future loyalty and promotional strategy translating into actionable recommendations.
• Use data to recommend optimizations that improve long-term customer value and program effectiveness.
• Provide timely actionable feedback on offer performance and loyalty campaigns sharing debriefs and suggested changes with relevant stakeholders.

Qualifications

• 35 years of experience in loyalty CRM or promotions marketing ideally within retail or a related customer-focused industry
• Excellent verbal and written communication and stakeholder management skills.
• Experience managing marketing technology platforms and vendor relationships (e.g. CommerceTools Braze or similar tools).
• Experience tracking budgets workback schedules collaborating and organizing teams cross functionally.
• Proficiency with Microsoft Office and project management tools such as Asana.
• Willingness to work occasional evenings and weekends during peak campaign or promotional periods (e.g. major sales events Final Cut launches).

What Youll Bring

• A proactive solutions-oriented mindset.
• Ability to pivot quickly and voice creative suggestions to business scenarios.
• Strong organizational and time-management skills.
• Ability to remain calm and adaptable in fast-paced environments.
• Passion for creating seamless on-brand loyalty and promotional experiences for our clients.
• A collaborative approach and willingness to roll up your sleeves when needed.

What are the perks of the job

• Competitive pay program there is no limit on your earnings at Harry Rosen and the more you sell the more you will earn.
• Opportunities to additionally earn monthly and annual Team bonuses
• Best in industry discounts and special purchase opportunities
• A comprehensive flexible benefits package
• Pension and Group RRSP Programs that grow with you
• A modern digitally advanced workplace
• A coach committed to supporting the achievement of your personal career goals
• A culture that is rich and diverse fostered through an internal Inclusivity Council
• An employer that values internal growth and promotion and is committed to succession planning for your future

** Compensation for this role will be dependent on skills experience and seniority. The starting compensation range for this role is $72K - $85K annually.

We thank you for your interest in this opportunity.

Harry Rosen Inc. is committed to ensuring that our environment is barrier-free to all persons employees and clients alike as we believe in equal opportunity and fostering a diverse and inclusive the spirit of this philosophy we are committed to providing reasonable accommodations to all applicants with accommodation needs in the interview and assessment process. If you need assistance during the selection process please contact us at with details.