Business Development Representative (YOL)
Job Summary
Hiring: Business Development Representative (BDR)
What if your first real sales role wasnt just another SDR grind but a chance to help define an entirely new category in AI
Companies are scrambling to figure out how to show up in AI recommendations before prospects even visit their website. Yolando is building the leading platform that helps companies do exactly that and win in the era of AI search.
Were growing quickly and actively looking for a driven early-career seller who wants to learn fast earn big and be part of something genuinely important.
If youre ambitious competitive curious about AI and want to build a career in tech sales this is the kind of opportunity that rarely comes along twice.
Why This Role Is Exciting:
Yolando recently launched commercially after raising $8.5M USD in funding from Drive Capital one of the most respected venture firms backing breakout companies.
The platform helps companies understand how they appear in AI-generated answers from tools like ChatGPT Claude Perplexity and Gemini and how to improve that visibility.
In this role youll work directly side-by-side with the founders helping turn founder-led sales into a scalable engine.
Youll learn:
How startup sales really works
How to identify high-value opportunities
How to build pipeline from scratch
How AI is reshaping marketing and search
For someone early in their career this is a masterclass in modern SaaS sales.
This is a high-impact revenue role where performance is rewarded.
Base salary:
$60000 $80000 CAD
On-Target Earnings:
$100000 $120000 CAD
Uncapped commission:
The more pipeline you generate the more you earn.
Our team is currently 15 people in Toronto which means:
Your work will have visible impact
Youll gain real ownership
Youll learn faster than you would in a large company
Youll build skills that will be incredibly valuable as AI reshapes marketing
And yes theres equity! If Yolando becomes the category leader we believe it will be youll be glad you joined early.
Youll be responsible for building the pipeline that fuels the companys growth.
That includes outbound prospecting through cold email LinkedIn outreach cold calling and multi-touch sequences that cut through the noise and actually get replies.
Youll research target accounts to identify the right buyers including CMOs marketing leaders SEO heads and growth teams while understanding their competitive landscape.
Youll craft personalized outreach using Yolandos own competitive intelligence platform showing prospects where theyre losing visibility in AI search.
Youll generate pipeline by booking qualified demos and surfacing insights about what messaging works.
This role works closely with Matt (CEO) and Martin (Director of GTM) to test messaging refine targeting and improve the overall sales motion. As the company grows youll also represent Yolando at industry events meetups and networking opportunities.
Must-Have Experience
1 year experience in BDR SDR or outbound sales
Experience with cold outreach (email LinkedIn or calls)
Comfortable using tools like Sales Navigator Apollo HubSpot or Salesforce
Excellent written communication
Competitive mindset and strong work ethic
Genuine interest in AI marketing technology and startups
Bonus Points If You Have
Experience selling to marketing or growth teams
Familiarity with SEO or AI search
Startup experience where things moved fast
Youll probably love this role if you want to build a career in tech sales enjoy figuring things out and moving fast and have a strong competitive drive.
People who thrive here are curious about AI and how technology is changing business and theyre excited by the idea of being early to something big.
Before a prospect visits a website or books a demo they increasingly ask AI tools like ChatGPT who they should trust.
If a brand isnt recommended in those answers it may never even get considered.
Yolando helps companies shape those answers and win the conversation before it begins.
The category is just emerging which means the people who get involved early will build the most valuable expertise in the space.
If you want to be early to the next wave of marketing technology
This is your chance.
Send us:
Your resume
A short note explaining why this role interests you
A sample cold email youd send to a VP of Marketing at a B2B SaaS company
We move quickly. If youre a strong fit youll hear back within 48 hours.
Required Experience:
IC