Brand Coordinator
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Job Summary
Powered by Passion. United by Purpose. Build for Impact.
At Maple Leaf Sports & Entertainment Partnership (MLSE) we exist to deliver the ultimate fan experience by lifting trophies spirits and communities united as one.
Were more than a workplace. We are a team of passionate people boldly building the future of sport and entertainment together. We believe in the power of play the strength of collaboration and the energy that comes from showing up with purpose.
From the ice to the pitch the hardwood to the digital arena were proud to be the driving force behind the Toronto Maple Leafs (NHL) the Toronto Raptors (NBA) Toronto FC (MLS) Toronto Argonauts (CFL) and development teams with the Toronto Marlies (AHL) Raptors 905 (NBA G League) Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club the Toronto Raptors Esports franchise in the NBA 2K League.
We bring these teams and world-class entertainment to life at our iconic venues including Scotiabank Arena BMO Field Coca-Cola Coliseum Ford Performance Centre BMO Training Ground and OVO Athletic Centre. Off the field we serve up elevated dining at e11even Real Sports and our signature club spaces like Hot Stove Club ScotiaClub and Platinum Club.
Through MLSE Foundation and MLSE LaunchPad we use the power of sport to help youth facing barriers reach their full potential. Since 2009 weve invested more than $45 million into Ontario communities -- and were just getting started.
This is what it means to be One MLSE: a culture where everyone plays a role everyone belongs and everyone contributes to something bigger than themselves.
So if youre ready to play with purpose grow with passion and win as one wed love to have you on our team.
** We know that great candidates come from a variety of backgrounds and experiences. Even if you do not meet every qualification listed we encourage you to apply. Your unique perspective transferable skills and lived experience may be exactly what were looking for. **
Job Description
Coordinator Integrated Commercial Marketing Basketball Vertical (Toronto Raptors & Raptors 905)
In a Nutshell
Were looking for a Coordinator Integrated Commercial Marketing Basketball Vertical (Toronto Raptors & Raptors 905).
In this role you will support the development and execution of integrated marketing programs across MLSEs Basketball Vertical helping bring Toronto Raptors and Raptors 905 initiatives to life throughout the season.
Working under the Integrated Commercial Marketing Manager you will support campaigns and programs across marketing ticketing retail partnerships audience development and fan experience. You will work across teams including Ticketing Global Partnerships Retail Creative Media Digital Data & Analytics and Game Operations to help turn strategies and business priorities into impactful fan-facing programs.
This is an opportunity to learn how business creativity data and fandom come together while playing an important role in delivering the campaigns and experiences that grow our teams and our business.
Once you are here you will:
- Help to execute go-to-market plans for a variety of initiatives
- Shape new ideas and challenge thinking to help us resonate with our fans and propel our business forward
- Balance multiple competing priorities and support revenue driving activities by collaborating with different ticketing retail food and beverage and sponsorships teams
- Work with both our strategy & insights and business intelligence teams to assist in research and competitive audits while also delivering ongoing campaign performance updates and associated impact to inform the health of our business.
- Work on specialty projects as they relate to your brand portfolio
What Does MLSE Offer You
- You will have the opportunity to build your strategic commercial and creative marketing experience while working on two of Torontos professional sports properties.
- You will learn from teams across one of North Americas leading sports and entertainment organizations while gaining hands-on experience across integrated campaigns ticketing partnerships retail fan experience data and creative.
- Most importantly you will be part of a collaborative fast-moving team focused on finding new ways to grow our brands our business and our connection with fans.
Qualifications
Youre a fit for this role if you have
- 1-3 years strategic marketing experience in a high-consideration product marketing role with campaign development experience
- A winning attitude with self-starter personality and insatiable curiosity
- An interest in discovering and applying cultural and category trends
- The ability to juggle competing priorities with ease
- A highly adaptive and proactive mindset quick on your feet
- Strong analytical skills and tools and are comfortable using data
- Strong project management skills
- Comfort presenting and brainstorming with peers and more senior team members
Job Posting Compensation Range/Rate:
55000 - 60000
Were glad youre here. Once you apply well follow up by email and you can track everything in your Candidate Portal. Want instant updates Opt-in for SMS notificationsto stay in the loop.
At MLSE we are committed to building an equitable diverse and inclusive organization. We are an equal opportunity employer and we do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status or disability status. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability please email . This email is only for accommodation requests. Resumes sent to this email address will not be considered.
Required Experience:
IC
