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Marketing Specialist, LATAM
Job Location:
Job Location:
Indaiatuba - Brazil
Monthly Salary:
Not provided by the employer
Monthly Salary:
Posted:
4 June 2026 (30+ days ago)
Posted:
Application Deadline:
1 September 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Department:
Job Summary
Description
Location
Indaiatuba São Paulo Brazil
Why You Should Join Industrial Scientific
At Industrial Scientific our mission is bold and meaningful: to eliminate death on the job by 2050. Everything we dofrom product innovation to customer supportis centered on protecting workers and saving lives.
We believe great outcomes come from empowered people. Thats why we foster a culture built on trust openness and collaboration where diverse perspectives are valued and individuals are supported to do their best work. If youre motivated by purpose enjoy solving complex challenges and want to see the real-world impact of your work youll thrive here.
What Youll Do
As a LATAM Marketing Specialist you will play a key role in driving pipeline growth across the region. Youll own campaign planning and execution working closely with sales to ensure marketing efforts translate into measurable revenue impact.
Campaign Strategy & Execution
- Define priority industries buyer personas and target accounts across LATAM
- Build and execute integrated multi-channel marketing campaigns (digital email events webinars etc.)
- Select the right channel mix based on performance insights and ROI
- Set clear objectives KPIs and targeting strategies for each campaign
Localization & Messaging
- Adapt global messaging to resonate with LATAM audiences (beyond translation)
- Partner with regional sales teams to reflect local market needs and buying drivers
- Ensure messaging is relevant differentiated and drives engagement
Pipeline Ownership & Performance
- Own marketing contribution to pipeline growth (MQL SAL opportunity)
- Track lead quality conversion rates and funnel performance
- Identify and prioritize the highest-impact growth opportunities
Sales Partnership
- Collaborate with sales on account targeting and campaign follow-up
- Establish feedback loops to continuously improve lead quality and campaign effectiveness
- Align marketing initiatives with revenue goals and business priorities
Optimization & Insights
- Analyze campaign performance and reallocate budget to top-performing tactics
- Continuously test and refine targeting messaging and channel mix
- Share actionable insights with stakeholders to guide decision-making
What You Bring
Must-Have Qualifications
- 25 years of experience in B2B demand generation growth marketing or regional marketing
- Experience supporting or managing marketing programs in LATAM markets
- Strong analytical mindset with the ability to translate data into actionable insights
- Experience working cross-functionally with sales or commercial teams
- Familiarity with CRM and marketing automation tools
Nice-to-Have
- Experience in industrial safety or technology-driven industries
- Exposure to account-based marketing (ABM) strategies
- Experience managing multi-country campaigns in Latin America
What Youll Get
- Opportunity to contribute to a mission-driven company focused on saving lives
- A collaborative inclusive and high-trust work environment
- Exposure to global marketing strategy with strong regional ownership
- Career growth opportunities in a rapidly expanding international business
- Competitive compensation and benefits package
- Flexible working arrangements (where applicable)
- Ongoing learning and professional development opportunities
Inclusion & Belonging
Industrial Scientific is committed to building a diverse and inclusive workplace. We encourage individuals from all backgrounds to applyeven if your experience doesnt match every requirement. We believe different perspectives make us stronger and help us better serve our customers and mission.
#LI-NL1
#LI-Hybrid
Required Experience:
IC
About Company
Fortive Corporation Overview Fortive’s essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product d ... View more
