Dir Communications & Public Affairs, Brazil

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Director Communications and Public Affairs Brazil

Johnson & Johnson Innovative Medicine

Role Overview

The Director Communications and Public Affairs Brazil leads the development and execution of integrated communications and public affairs strategies that strengthen Johnson & Johnson Innovative Medicines reputation trust and license to operate in Brazil. The role shapes the country narrative and guides disciplined compliant execution across public affairs and stakeholder engagement external communications and media internal communications and employee engagement and digital channelsensuring alignment with Latin America and global frameworks while reflecting Brazils policy access regulatory and cultural context.

The position reports to the Senior Director Communications & Public Affairs Latin America and serves as a strategic advisor to the Brazil Managing Director and leadership team. The role partners closely with Market Access Medical Affairs Regulatory Legal/Compliance HR and other cross-functional leaders to anticipate risk align stakeholders and advance enterprise and business priorities. The Director also collaborates with regional and global communications/public affairs teams and external agencies to pull through enterprise priorities and share insights and best practices across markets.

Key Responsibilities

• Integrated C&PA strategy and corporate narrative (Brazil): Lead the country communications and public affairs strategy and narrative (corporate and portfolio/therapeutic areas) translating business priorities into clear measurable plans and guiding content and channel execution across the operating model.

• Public affairs policy and stakeholder engagement: Lead stakeholder mapping and multi-year engagement planning with policymakers health authorities industry associations HCP bodies payers patient/advocacy groups and other external partners to build trust and advance key policy and access priorities.

• External communications media and thought leadership: Direct proactive and reactive external communications including announcements executive visibility third-party advocacy and media relations; provide message stewardship and ensure compliant local adaptation aligned to regional/global positioning.

• Issues management and crisis preparedness: Provide leadership for monitoring Brazils external environment; anticipate and manage reputational policy and regulatory risks; and guide crisis communications preparedness and response in partnership with Legal Regulatory Medical Quality and regional/global teams.

• Internal communications and employee engagement: Lead internal communications that strengthen engagement and culture by translating enterprise and Brazil priorities into clear narratives leader-ready communications and key moments informed by listening and insights.

• Operating model measurement and agency management: Establish and continuously improve the Brazil C&PA operating model and measurement approach using insights to optimize performance and share best practices.

• People leadership and values-based culture: Lead develop and coach the Brazil C&PA team and agency partners fostering a values-based culture grounded in the Credo diversity equity & inclusion and strong compliance and ethics standards.

Role Clarity

• Owns Brazil integrated communications and public affairs strategy and execution aligned with Latin America and global frameworks.

• Does not own global enterprise strategy or standards but ensures strong local pull-through and compliant adaptation.

• Acts as a strategic advisor to Brazil leadership and as the connector between global/regional guidance and local execution.

• Accountable for high-quality execution governance measurement and collaboration across functions agencies and stakeholders.

Qualifications

Education

Bachelors degree required in Communications Journalism Public Relations Public Affairs/Public Policy Marketing International Relations or a related field. Advanced degree (e.g. MBA or Masters) preferred.

Experience and Skills

Required

• 10 years of progressive experience in communications and/or public affairs including people and/or significant program leadership; experience in highly regulated industries (healthcare/life sciences preferred).

• Demonstrated ability to serve as a trusted advisor to senior leaders including executive briefings key messages Q&A and preparation for high-stakes engagements.

• Proven experience developing and delivering communications for multiple audiences (e.g. statements media materials speeches/talking points digital/social content) and managing complex programs end-to-end.

• Strong understanding of public affairs/policy environments and stakeholder engagement in Brazil including collaboration with government agencies industry coalitions and advocacy groups.

• Experience with issues management and crisis communications in coordination with Legal/Compliance and business partners.

• Ability to lead through influence in matrixed organizations driving alignment across functions markets and agencies.

• Experience using measurement and reporting mechanisms (KPIs/dashboards) to evaluate impact and drive continuous improvement.

• Excellent judgment writing and verbal communication skills in fast-moving issues-sensitive environments.

• Fluent Portuguese and English (spoken and written).

Preferred

• Advanced degree (MBA or Masters) in Communications Public Affairs/Public Policy International Relations or related field.

• Demonstrated ability to build credibility and effective relationships with healthcare and public policy stakeholders in Brazil.

• Experience acting as a spokesperson and/or leading media engagement in coordination with legal and business partners.

• Experience working in a regional/global matrix environment adapting global narratives to local needs and sharing best practices across markets.

• Spanish proficiency.

Other: Ability to travel domestically within Brazil and internationally as needed.

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