Head of Marketing Operations
Job Summary
Monizze is the Belgian challenger in employee benefits and purchasing power. We move faster than the incumbents we test more than they do and were not interested in doing marketing the way its always been done. If you want to run a team from a dashboard and a quarterly plan this isnt your role. If you want to lead four specialists get into the detail with them and make the whole thing perform as one engine keep reading.
This is a hands-on leadership role not a strategy-only or advisory position. You combine people-management experience with enough functional & tactical marketing expertise to manage challenge and support specialists in their day-to-day work.
Your job in one line: make the marketing squads operate as connected accountable and performance-driven delivery teams.
Your purchasing power is optimized the motto is true for clients & employees
30 days off per year: 20 legal holidays 6 ADV/RTT 4 Monidayzz
A mobility budget
Homeworking flexibility with days of remote work and a monthly allowance to make it comfy
Work from abroad up to 4 weeks a year (after 6 months @ Monizze)
Belgian roots mindset & attitude: a cool and informal atmosphere one of the best things since waffles
Disrupting and innovative: we digitalized the market and keep pushing innovation in every aspect
Your growth is our growth: unlimited learning opportunities (languages personal growth hard skills...)
Your health and your familys health is covered by our hospitalization insurance
Internal mobility is regularly an option for anyone looking to evolve or change jobs or departments
Homeworking opportunities and overall flexibility
A yearly trip with all your colleagues to celebrate our achievements
We do much more for our employees but we needed space to describe the job! Wed love to tell you about it though so ask us!
You manage coach and develop four leads with enough depth to challenge and support each of them on their own terrain:
growth & revenue marketing: campaign angle paid media lifecycle design cross-sell upsell and product adoption
marketing ops & automation: MCAE/Pardot architecture segmentation scoring the tooling stack UTM governance deliverability and GDPR-grade data quality
web content & SEO: the multilingual site (NL/FR/EN) as an acquisition and conversion channel landing pages CRO SEO/GEO/AEO
events partner & affiliation: partner activation co-marketing affiliation as its own commercial motion and lead handoff
You set priorities expectations and ownership. You review work challenge choices remove blockers and raise the bar while execution stays with the owners.
own the squad way of working across the whole marketing team not only your four direct reports and make sure it works in practice
set and protect the cadence: planning prioritisation ownership delivery follow-up decisions retrospectives
coordinate dependencies with Sales Product Customer Experience Data and IT
hold a consolidated view of priorities capacity progress and risk and step in early when delivery slips
make sure marketing runs on the right stack used to its full potential and drive best-practice adoption so tooling knowledge doesnt sit with one person
your specialists propose the tools; you and the CMO decide together what marketing runs on
keep AI embedded in daily execution: agents skills and workflows that save real time
The pieces have to add up to one story told the same way whether someone meets us through an ad the website a partner event or a sales call.
make web campaigning and automation work as one acquisition and growth engine
hold the red thread across paid web email events and the sales conversation
turn performance data into decisions optimisations and next experiments with KPIs and metrics that support qualified lead success rather than raw volume
short lines and regular concise exchanges on priorities delivery team dynamics and risk
assist in translating the CMOs direction into a realistic operational roadmap with clear recommendations when trade-offs are needed
create transparency without piling on reporting overhead
you dont set overall marketing strategy or brand direction. That sits with the CMO and you turn it into execution that works
you dont manage product marketing comms/PR or brand & creative. Those specialists report to the CMO and you work with them as peer
youre not doing the specialists work for them. You challenge unblock and raise the bar; execution stays with the owners. You need enough depth to hold the conversation not to take over the keyboard
What stays yours: whether the team delivers at what quality and with what commercial impact.
proven experience managing and developing marketing specialists with distinct areas of expertise
experience coordinating multidisciplinary delivery through clear priorities cadence ownership and follow-up
commercial and analytical mindset: you connect marketing activity to pipeline adoption and revenue
enough fluency in product marketing comms/PR and brand & creative to be credible in the room without owning them
broad lifecycle expertise across acquisition conversion onboarding retention and expansion
experience in B2B B2B2C fintech HR tech SaaS or another multi-product environment is a plus
English plus French and/or Dutch; trilingual is a strong asset
a player-coach comfortable moving between people leadership squad orchestration and detailed marketing discussions
creates clarity and momentum without micromanaging or becoming the bottleneck
decisive and pragmatic comfortable making trade-offs in a fast-moving environment
constructive but demanding on quality with strong communication and stakeholder skills
AI is already embedded in how you work. You build and optimise your own skills agents and workflows expect the same from your team and can tell where AI raises quality rather than just volume
Monizze sits at the intersection of purchasing power payments mobility and employee benefits. A Belgian challenger with genuine ambition and the pace to match. Youll take a strong specialist team and make it operate as one connected marketing engine with direct influence on how the next stage of growth actually gets delivered.
If youd rather build a team that performs than write the plan for one lets talk.
- Brussels Brussels Belgium
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Required Experience:
Director