Digital Transformation & Marketing Engagement Consultant JP054576

Location: Brussels Belgium (On-site)
Contract Type: Consulting / Project Assignment
Experience: 8 years
Languages: Dutch and French (fluent) English (professional)

We are seeking an experienced Digital Transformation & Marketing Engagement Consultant to support a large-scale digital transformation program focused on customer engagement first-party data strategy and marketing technology modernization. You will act as the bridge between business marketing data and IT teams helping to design and optimize customer-centric digital capabilities within a highly regulated environment.

• Lead the implementation and optimization of Marketing Engagement Platforms (MEP).
• Translate business requirements into functional and technical specifications.
• Define and support a first-party data strategy and 360 customer view.
• Contribute to AdTech and Data Clean Room initiatives and integrations.
• Facilitate workshops and align stakeholders across marketing data and IT teams.
• Support omnichannel campaign orchestration (email push notifications digital channels).
• Ensure compliance with GDPR consent management and data governance principles.
• Improve customer journeys and service design through data-driven insights.
• Drive stakeholder engagement and support digital transformation initiatives.

• Minimum 8 years of experience in Digital Transformation CRM Martech or Data-related roles.
• Strong experience with marketing automation and customer engagement platforms.
• Expertise in customer data management segmentation personalization and CRM.
• Experience with customer journey mapping and omnichannel engagement.
• Knowledge of AdTech ecosystems and/or Data Clean Room solutions is a strong advantage.
• Strong stakeholder management and workshop facilitation skills.
• Ability to bridge business and technology teams effectively.
• Experience working in complex highly regulated environments.

• Digital Transformation Strategy
• CRM & Marketing Technology
• Data Architecture & Customer Data Platforms
• Customer Journey Mapping
• Executive Stakeholder Management
• Business-IT Alignment
• GDPR & Consent Management

• Full-time assignment
• Brussels-based
• On-site presence required
• Strategic role within a large-scale digital transformation program focused on customer engagement data and marketing innovation.