Akhil Tomson

<p>Designed and delivered interactive Power BI dashboards, reports, and visualizations to support business intelligence and decision-making.</p><p> Lead the analysis of CRM data, customer interactions, and sales pipeline performance to support business decision-making.</p><p> Design and maintain CRM dashboards and reports to monitor lead generation, conversion rates, customer engagement, and sales performance.</p><p> Implemented Power BI security and governance, including Row-Level Security (RLS), workspace administration, deployment, and content lifecycle management.</p><p> Analyze lead lifecycle data to identify trends, bottlenecks, and opportunities to improve lead conversion.</p><p> Collaborate with sales, marketing, and customer success teams to optimize CRM processes and improve data accuracy.</p><p> Develop data models, KPIs, and performance metrics to measure campaign effectiveness and customer acquisition strategies.</p><p> Ensure CRM data quality, integrity, and governance by implementing data validation and cleansing processes.</p><p> Worked with cloud-based data platforms, including Azure SQL Database, Azure Data Lake, Synapse, Microsoft Fabric.</p><p> Automate reporting processes using tools such as Power BI, SQL, Excel, or CRM analytics tools.</p><p> Monitor lead sources, campaign performance, and ROI to support marketing optimization.</p><p> Diagnosed and resolved report performance issues by optimizing DAX calculations, SQL queries, visuals, and data models.</p><p> Train and guide team members on CRM reporting, dashboards, and data interpretation.</p><p> Work with technical teams to integrate CRM systems with other data sources and improve data accessibility.</p><p> Support senior management with data-driven strategic insights and forecasting.</p>

<p>Performed advanced data modeling and trend analysis to support data-driven business decisions.</p><p> Optimized sales forecasting models using Power BI and Excel, improving revenue projections by X%.</p><p> Designed KPI dashboards with real-time metrics, enabling leadership to track performance efficiently.</p><p> Applied Power BI development best practices to enhance report usability, maintainability, and overall user experience.</p><p> Integrated multiple data sources (ERP, CRM, and E-commerce platforms) for comprehensive reporting.</p><p> Implemented predictive analytics techniques, leading to a Y% increase in operational efficiency.</p><p> Developed and maintained Power BI datasets, semantic models, dataflows, and automated data refresh schedules.</p><p> Extracted, transformed, and integrated data from multiple sources using T-SQL, SQL views, stored procedures, and query optimization techniques.</p><p> Identified inefficiencies in retail pricing processes, resulting in a cost reduction of X%.</p><p> Led end-to-end automation projects using Power Automate, reducing manual workload by Z%.</p><p> Developed standardized reporting templates, saving Y% of reporting time for multiple departments.</p><p> Conducted workflow analysis, leading to an improved supply chain and logistics efficiency.</p><p> Conducted executive-level presentations to communicate insights that influenced strategic decisions.</p><p> Facilitated cross-functional collaboration between IT, Finance, and Sales teams for seamless SAP implementation.</p><p> Trained and mentored teams on Power BI, helping departments become self-sufficient in analytics.</p><p> Played a key role in ERP software migration, designing SOPs for a seamless transition.</p><p> Developed data-driven pricing models, increasing profitability by optimizing discount strategies.</p><p> Designed a real-time E-commerce sale tracking system, allowing quick adaptation to market trends.</p>

<p>Cleansing, and processing data using MS Excel and Power BI.</p><p>Experience running complex and high-volume ETL processes.</p><p>Carrying out specified data processing and statistical techniques.</p><p>Arrange analysis reports and be accountable to answer any queries, complaints, or proposals.</p><p>Real-time data analysis of festival sales on various E-commerce websites.</p><p>Built data visualizations using Power BI and created reports based on the data.</p><p>Power BI, Python, Advance MS Excel, and My SQL.</p>

<p>Updating and maintaining Master Data reports based on business requests.</p><p> Ensure data integrity by improving validation, auditing and cleansing.</p><p> Skilled in Data warehousing tools, Data Mapping, Unit Testing, Migration, Conversions.</p><p> Analyze, monitor and measure the quality of master data in accordance with data standards, policies, procedures and implement correction action plans to correct faulty data.</p><p> All Master Data queries and issues raised by the business are reviewed and investigated.</p><p> Coordinates and performs assigned day to day tasks for the creation, maintenance and data quality of master data including customer, Vessel, Marine products.</p><p> Maintained different dashboards based on sales trends.</p><p> 3.11 years of master data management or data quality experience. Microsoft Dynamic NAV, Advance MS Excel</p>

<p>Provided direct assistance to head web developer.</p><p> Developed high quality codes in C#, ASP.NET and Java languages.</p><p> Participated in mentoring sessions with web developers.</p><p> HTML/CSS and JavaScript.</p><p> Managed websites and design/creation for clients around.</p><p> Created different websites using WordPress, HTML, CSS.</p><p> Worked with clients and Architects to develop applications based on project requirement.</p>