Social Media Specialist

Job Description

• Develop, implement and manage our social media strategy.
• Define most important social media KPIs.
• Work with copywriters and designers to ensure content is informative and appealing.
• Collaborate with Marketing, Sales and Product Development teams.
• Create, manage, publish and oversee content on all social media platforms.
• Measure the success of every social media campaign.
• Keep abreast of the latest social media best practices and technologies.
• Monitor SEO and user engagement and suggest content optimization.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Interacting with customers and other stakeholders via the company’s social media accounts Provide constructive feedback.
  

Job Requirements

• 2+ years of experience as a Social Media & Digital Marketing Officer or similar role Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
• Understanding of SEO,PPC, SEM and web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• Familiarity with web design and publishing.
• Excellent multitasking skills.
• Critical thinker and problem-solving skills