Regional Wholesale Manager Outside Regions
القسم:
ملخص الوظيفة
Regional Growth & Route-to-Market Execution
- Build win-win long-term relationships with wholesale customers across the region(s)
- Deliver regional business plan sales volume and distribution targets across all wholesale sub-channels
- Drive horizontal growth through expansion of the wholesalers network and improved market coverage
- Drive vertical growth by increasing volume per outlet through execution of national and regional initiatives
- Execute and continuously optimize the regional Route-to-Market model to ensure effective coverage visit effectiveness and service quality
- Manage and control indirect distribution through the wholesale network to ensure healthy availability
- Monitor wholesalers stock levels and take corrective actions to maintain optimal considered inventory
- Track market pricing and recommend action plans in line with company guidelines
- Translate national wholesale priorities into clear regional action plans execution routines and follow-up
Strategy and Planning
- Implement wholesale loyalty programs and initiatives within the assigned region(s)
- Identify and pursue new business opportunities across different wholesale sub-channels
- Lead and develop the value chain for the assigned region(s) ensuring the Distribution Partner operates with a strong ROI mindset
Wholesale Execution & Brand Presence
- Ensure Red Bulls key plans initiatives and execution standards are implemented consistently across all regional wholesale customers
- Partner with Trade Marketing to deliver visibility activation and point-of-sale execution in line with national standards
- Drive execution excellence through clearly defined wholesale activation plans and relevant POS deployment
- Establish execution routines in-market audits and structured follow-up to close execution gaps
- Monitor competitor activity and regional market dynamics translating insights into clear corrective actions
Distribution Partner Management
- Build and manage strong day-to-day relationships with the Distribution Partner and sub-distributors within the assigned region(s)
- Maintain regular field engagement with DP management and sales teams to ensure priorities are executed in trade
- Track Distribution Partner field team performance and drive capability development through continuous coaching and training
- Lead structured coaching training and capability-building initiatives across all regional DP team levels
- Drive delivery of agreed KPIs through structured daily weekly and monthly performance reviews
- Run structured regional business reviews to track performance identify gaps and define must-win execution priorities
Reporting
- Report competitor activities and recommend clear action plans
- Ensure territory database and customer segmentation are accurate and regularly updated
Qualifications :
Bachelors degree
5 years of experience in sales preferably within FMCG
Solid experience in wholesale or traditional trade management
Proven experience leading teams and managing distributors at a regional level
Strong field leadership and people management capabilities
Solid commercial and analytical skills
Strong execution discipline and follow-up mindset
Ability to influence Distribution Partner teams and internal stakeholders
Hands-on results-oriented approach
Comfortable working in a fast-paced field-driven environment
Strong communication and reporting skills
Proficient in Excel PowerPoint and sales reporting tools
Remote Work :
No
Employment Type :
Full-time
المهارات المطلوبة
عن الشركة
Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bulls target group and are responsible for driving the brand image and product understanding on their university campus and in their region. T ... اعرض المزيد