Head of Performance Marketing
صاحب العمل نشط
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
شارك هذه الوظيفة
حالة تأهب وظيفة
سيتم تحديثك بأحدث تنبيهات الوظائف عبر البريد الإلكتروني
الوصف الوظيفي
We are looking for a highly skilled Head of Performance Marketing to join our LATAM team. You will lead our performance marketing efforts across paid advertising influencer partnerships and user acquisition. Youll manage a specialized team of marketing professionals while working alongside our Head of Content to drive integrated growth strategy through data-driven channel optimization.
What you will do:
- Manage and develop specialists across User Acquisition Influencer Marketing SEO Analytics and Partnership Development
- Drive strategy and optimization for paid advertising channels (Facebook Google TikTok YouTube)
- Scale influencer marketing operations and creator partnerships systematically
- Establish advanced attribution models and performance measurement frameworks
- Optimize marketing spend allocation across channels using data-driven decision making
- Build operational excellence through systematic planning execution tracking and team retrospectives
- Collaborate with Head of Content on integrated campaigns and content-performance synergies
Requirements :
Youre a performance marketing expert with:
- 4 years managing performance marketing teams with 5mln annual media spend under management
- Deep expertise in paid advertising across major platforms with proven ROI optimization track record
- Hands-on experience scaling influencer marketing programs from startup to systematic operations
- Strong analytical background with multi-touch attribution incrementality testing and advanced measurement
- Team leadership experience developing marketing specialists and driving performance improvements
- Product-minded approach to marketing with focus on user journey optimization and lifecycle metrics
Bonus points for:
- EdTech or online education marketing experience with understanding of long conversion cycles
- Experience managing marketing budgets during economic downturns or budget constraints
- Background building marketing operations and systematic processes from ground up
- SEO strategy integration with paid channels experience
- Partnership marketing and business development collaboration
Ready to Join
Youll be joining a growing EdTech company where you can leverage deep performance marketing expertise while building and developing a high-impact team. We offer the opportunity to work with significant media budgets and drive measurable business growth through sophisticated marketing operations.
Remote Work :
Yes
Employment Type :
Full-time
نوع التوظيف
عن بُعد
