Senior Digital Marketing Manager

Job Description:We are seeking an experienced and strategicminded Senior Digital Marketing Manager with a minimum of five years of experience to lead our digital marketing efforts and drive our online presence to the next level. As a Senior Digital Marketing Manager you will oversee the development and execution of comprehensive digital marketing strategies to achieve our business objectives and drive measurable results. You will collaborate closely with crossfunctional teams to optimize digital campaigns enhance user experience and leverage datadriven insights to inform decisionmaking.

Responsibilities:

1. Develop and implement strategic digital marketing plans to achieve business goals including lead generation customer acquisition and brand awareness.
2. Oversee the execution of digital marketing campaigns across various channels including but not limited to SEO SEM email marketing social media and display advertising.
3. Lead a team of digital marketing specialists providing guidance mentorship and performance feedback to drive results and professional growth.
4. Collaborate with internal stakeholders including marketing sales and product teams to align digital marketing initiatives with overall business objectives and marketing strategies.
5. Monitor and analyze key performance metrics such as website traffic conversion rates and ROI to optimize campaign performance and identify areas for improvement.
6. Stay abreast of industry trends emerging technologies and best practices in digital marketing and implement innovative strategies to stay ahead of the competition.
7. Manage relationships with external vendors agencies and partners to ensure the successful execution of digital marketing initiatives.
8. Ensure compliance with legal and regulatory requirements related to digital marketing activities including data privacy and consumer protection laws.

Requirements:

1. Bachelors degree in Marketing Communications Business Administration or related field; MBA or advanced degree preferred.
2. Minimum of six ( 6 ) of experience in digital marketing with a proven track record of success in a leadership or managerial role.
3. Strong understanding of digital marketing channels tactics and strategies including SEO SEM email marketing social media and content marketing.
4. Demonstrated ability to develop and execute successful digital marketing campaigns that drive measurable results and ROI.
5. Excellent analytical skills with the ability to interpret data analyze trends and make datadriven decisions.
6. Leadership and team management skills with the ability to inspire motivate and develop a highperforming team.
7. Exceptional communication and interpersonal skills with the ability to collaborate effectively with crossfunctional teams and external partners.
8. Proficiency in digital marketing tools and platforms such as Google Analytics AdWords Facebook Ads Manager and marketing automation software.
9. Strong project management skills with the ability to prioritize tasks meet deadlines and manage multiple projects simultaneously.
10. Creative thinking and problemsolving skills with a passion for innovation and continuous improvement.

Remote Work :

No