Trade Marketing Supervisor

Job Description:

As a Trade Marketing Supervisor you will play a pivotal role in driving sales and brand visibility within LapuLapu City Cebu. You will be responsible for developing and implementing trade marketing strategies optimizing the deployment of commerce resources managing budgets effectively and leading a team to achieve trade marketing objectives in the designated territory.

Key Responsibilities:

• Develop and execute trade marketing plans aligned with overall business goals and sales targets.
• Identify opportunities for brand visibility and product placement within retail channels including stores supermarkets and distributors.
• Collaborate with sales teams to ensure effective merchandising and promotion of products instore.
• Coordinate the design and production of trade marketing materials including pointofsale displays signage and promotional materials.
• Monitor and analyze the performance of trade marketing initiatives adjusting strategies as needed to optimize results.
• Manage the deployment of commerce resources including promotional materials product samples and demonstration kits.
• Allocate budget for trade marketing activities ensuring costeffectiveness and alignment with financial targets.
• Lead and develop a team of trade marketing professionals providing guidance support and performance feedback.
• Cultivate strong relationships with key retail partners distributors and other stakeholders in the trade channel.
• Stay informed about market trends competitor activities and consumer behavior to inform trade marketing strategies.

Job Qualifications:

• Bachelors degree in Marketing Business Administration or related field.
• Proven experience in trade marketing sales or related field with a minimum of 3 years in a supervisory role.
• Strong understanding of sales fundamentals and experience driving sales through trade marketing initiatives.
• Demonstrated ability to deploy commerce resources effectively to enhance brand visibility and drive product sales.
• Proficiency in budgeting financial analysis and resource allocation.
• Excellent leadership and people management skills with the ability to motivate and develop a team.
• Strategic thinker with analytical mindset and problemsolving capabilities.
• Exceptional communication and negotiation skills with the ability to build and maintain relationships with retail partners.
• Resultsoriented mindset with a track record of delivering measurable outcomes.
• Knowledge of the local retail landscape distribution channels and consumer preferences in LapuLapu City Cebu preferred.

• Complete Govt Benefits
• Guaranteed 13th Month Pay
• Performance Bonus and Pay Raise
• Productivity Incentive
• HMO and Accident Insurance
• Free of charge bread per regular working day
• Free Vitamins per month
• Allowance (Meal Overtime Meal Medicine Rice)
• Equipment provided by the company
• Additional paid leave
• Paid trainings and overtime
• Perfect Attendance and Service Recognition Award
• Discount on selected products of Gardenia

Remote Work :

No