Marketing Analytics amp Customer Insight - Red Castle

Job Summary

The Analytics Senior acts as the single source of truth and is responsible for providing databased answers to business related questions. The Analytics Senior accepts reports and analysis requests from Marketing and manages the analysis and mining of data to produce commercially relevant insights. Furthermore the Analytics Senior will lead the buildup of core data products as well as modeling and experimentation processes. The position is a leadership role that strikes the right balance between business acumen and passion for modeling writing code and getting handson with technical solutions.

Main Responsibilities and Duties

• Develop solutions & Adhoc zoomins of key commercial hypothesis and analysis requests generated from leadership meetings
• Develop and implement algorithms for analysis of large complex datasets
• Create visualizations to present results of analyses to various stakeholders (including stakeholders of a nontechnical background)
• Perform mathematical modeling machine learning probability and other data studies and data discovery around new data sources or new uses for existing data sources
• Lead the development of models that are appropriately scoped to solve marketing problems that include but are not limited to:
• Statistical forecasting models
• Profitability models
• Business case simulations

What Do I Need

• Ability to lead inspire and motivate stakeholders towards a common goal
• Ability to efficiently manage ones own time and the time of others
• Excellent knowledge of statistics data mining tools and methodologies (e.g. R SQL Python etc.)
• Familiarity with business theory and methodology
• Strong quantitative analytical reasoning and modelling abilities
• Strong statics background and comfort developing mathematical query and data manipulation solutions
• Strong problem solving skills and ability to identify and frame key issues
• Excellent written and verbal communication influence and negotiation skills to express ideas
• Experience handling medium to large datasets (100 GB)
• Basic understanding of telecommunications and tech industry
• Advanced MS Office skills (Excel Word PowerPoint etc.)

More Details

Education Level

Bachelors Degree required; Master Degree or Certification Preferred

Education Field / Major

Business / Computer Science / Engineering or related field

Professional Experience Role

Quantitative analytics / Customer base management

Years Of Experience

Desired Skills and Experience

• Strong problem solving skills and ability to identify and frame key issues
• Excellent written and verbal communication influence and negotiation skills to express ideas
• Advanced MS Office skills (Excel Word PowerPoint etc.)