SEO

Overview:

Key Responsibilities:

• This position requires developing and executing comprehensive SEO strategies and handling a team of SEO/SMM analysts.
• The digital marketing lead will lead and mentor a team to drive business goals make decisions about daytoday operations and perform quality review checks.
• The candidate will brainstorm new and creative SEO SMM and paid media growth strategies.
• They will conduct thorough keyword research and analysis monitor and report on SEO performance metrics perform technical SEO audits and collaborate with content creators to ensure SEO best practices.
• The candidate will implement linkbuilding campaigns and strategies optimize website content and metadata manage and analyze website analytics reports conduct competitive analysis and provide SEO insights and recommendations.
• Finally they will collaborate with web developers to implement SEO best practices on websites and identify and resolve technical SEO issues and crawl errors.

Required Qualifications:

• Bachelors degree in Marketing Communications or related field
• Proven experience as an SEO specialist with successful strategies
• Experience with SEO tools such as Google Analytics SEMRush Ahrefs and Moz
• Expertise in onpage and offpage SEO optimization techniques
• Indepth understanding of search engine algorithms and ranking factors
• strong analytical and problemsolving skills
• Understanding of content management systems and website development
• Proficiency in HTML CSS and JavaScript for SEO
• exceptional communication and interpersonal skills ability to work effectively in a fastpaced collaborative environment
• Certifications such as Google Analytics and Google Ads are a plus and a track record of staying current with the latest SEO trends and best practices
• Experience in ecommerce SEO and local SEO is a plus
• Strong project management and organizational skills and ability to prioritize and manage multiple projects
• Problemsolving mindset with a focus on continuous improvement

technical seo,keyword research,content optimization,link building,seo,google analytics,off-page seo,social accountability,html/css,digital marketing