PR Content Specialist

We are seeking a dynamic and resultsoriented PR Content Specialist to join our team. In this role you will be responsible for a wide range of strategic content creation and PR activities contributing to the overall success of our brand campaigns.

• Take ownership of developing planning and delivering comprehensive content plans and assets in alignment with organizational goals.
  
• Generate highquality content for various platforms including blogs web landing pages social media emails and other media publications.
  
• Create SEOfocused content and meta data to enhance online visibility and improve search engine rankings.
  
• Develop original ideas for content and PR strategies that resonate with brand messaging.
  
• Create and manage content calendars to ensure timely and consistent content delivery.
  
• Create and implement PR campaigns that seamlessly synchronize with brand messaging.
  
• Manage media relations pitch compelling stories and continuously monitor media coverage to evaluate the effectiveness of PR campaigns.
  
• Keep abreast of industry trends emerging platforms and digital PR trends to maintain a competitive edge.
  
  

Requirements

• 24 years of PR (B2B focus) experience within an agency or in a relevant industry.
  
• Bachelor s Degree in Marketing Sales or commercial disciplines.
  
• A solid understanding of key SEO concepts and effective use of keywords.
  
• Knowledge of customer insight consumer research brand tracking and measurement.
  
• Analytical skills to forecast and identify trends and challenges.
  
• Familiarity with the latest trends technologies and methodologies in graphic design web design and production.
  
• Ability to think creatively and innovatively.
  
• Professional judgment and discretion.
  
• Copywriting skills.
  
• Excellent communication skills.
  
• Excellent attention to detail and strong commercial acumen.
  
• Time management and prioritization skills.