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YouTube Producer & Channel Growth Manager
Job Location:
Job Location:
Houston, TX - USA
Yearly Salary:
USD 70 - 75
Yearly Salary:
Posted:
5 August 2026 (30+ days ago)
Posted:
Application Deadline:
2 November 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Job Summary
YouTube Producer & Channel Growth Manager
Location: Houston Texas
Employment type: Full-time primarily in-office
Travel: Occasional travel to RockStep properties and events
The Opportunity
RockStep Capital is looking for a hands-on YouTube producer who can help turn The Shopping Center Channel into the leading source of smart useful content about shopping centers and retail real estate.
The role combines hands-on production with channel strategy. You will find strong topics develop scripts produce shoots edit long-form videos create Shorts design thumbnails publish content study performance and use what you learn to make the next video better.
Our primary format features RockStep founder and president Andy Weiner and other subject matter experts sharing their experience on camera. Much of the footage starts with a subject at a desk using a teleprompter. Your job is to turn that footage into a video people want to click and keep watching through strong storytelling pacing B-roll graphics sound and visual variety.
You will have room to test ideas and improve the channel. We want someone who understands that a polished video can still fail if the topic title thumbnail or opening hook is weak.
About RockStep Capital
Since 1997 RockStep Capital has built or acquired more than 10 million square feet of shopping centers across 11 states. We invest in all forms of retail real estate including enclosed malls and use a retailers perspective to create places that matter to their communities.
The Shopping Center Channel helps investors retailers economic-development leaders and other curious viewers better understand retail real estate. Topics include shopping-center investing mall redevelopment retailer strategy consumer behavior small-town economics and the history and future of American retail.
Learn More:
The Shopping Center Channel is the first priority. As capacity allows you may also produce:
The measure of this job is whether the right audience grows and keeps watching.
Success in this role includes:
The strongest applicants will show what they personally owned what the numbers revealed and how they responded.
What We Offer
Benefits include:
Location: Houston Texas
Employment type: Full-time primarily in-office
Travel: Occasional travel to RockStep properties and events
The Opportunity
RockStep Capital is looking for a hands-on YouTube producer who can help turn The Shopping Center Channel into the leading source of smart useful content about shopping centers and retail real estate.
The role combines hands-on production with channel strategy. You will find strong topics develop scripts produce shoots edit long-form videos create Shorts design thumbnails publish content study performance and use what you learn to make the next video better.
Our primary format features RockStep founder and president Andy Weiner and other subject matter experts sharing their experience on camera. Much of the footage starts with a subject at a desk using a teleprompter. Your job is to turn that footage into a video people want to click and keep watching through strong storytelling pacing B-roll graphics sound and visual variety.
You will have room to test ideas and improve the channel. We want someone who understands that a polished video can still fail if the topic title thumbnail or opening hook is weak.
About RockStep Capital
Since 1997 RockStep Capital has built or acquired more than 10 million square feet of shopping centers across 11 states. We invest in all forms of retail real estate including enclosed malls and use a retailers perspective to create places that matter to their communities.
The Shopping Center Channel helps investors retailers economic-development leaders and other curious viewers better understand retail real estate. Topics include shopping-center investing mall redevelopment retailer strategy consumer behavior small-town economics and the history and future of American retail.
Learn More:
What You Will Own
Channel Strategy and Growth- Build and manage a practical content plan for The Shopping Center Channel.
- Research topics with strong audience potential while keeping the content grounded in RockSteps real experience.
- Develop titles and thumbnail concepts before production not as an afterthought.
- Track click-through rate audience retention watch time returning viewers subscriber growth traffic sources and other useful channel signals.
- Run disciplined experiments with topics titles thumbnails hooks formats and video length.
- Turn analytics into specific changes for future videos.
- Maintain a consistent publishing calendar without sacrificing quality.
- Work with RockSteps marketing team Lance Pederson Andy Weiner and other subject matter experts to develop video ideas.
- Use ChatGPT Claude and other research tools to create outlines first drafts interview questions and teleprompter-ready scripts.
- Fact-check scripts and preserve the speakers natural voice point of view and expertise.
- Plan B-roll graphics examples and visual transitions before the shoot.
- Prepare the set teleprompter lighting audio camera and talent so recording sessions run efficiently.
Production
- Direct and film executives team members guests property staff and interview subjects.
- Make people comfortable on camera and coach them toward clear natural delivery.
- Set up and operate cameras microphones teleprompters lighting and related production equipment.
- Create professional results with a two-light setup or a single light when space and time are limited.
- Capture original B-roll when useful and source licensed footage images and other assets that strengthen the story.
- Film in the Houston office and occasionally at RockStep properties conferences or other locations.
- Edit compelling long-form YouTube videos with strong pacing clean audio accurate color B-roll graphics and motion where it helps the story.
- Create Shorts and other clips from long-form videos interviews podcasts presentations and RockSteps existing content library.
- Design clear high-contrast thumbnails that create curiosity without misleading the viewer.
- Write and refine titles descriptions chapters end screens cards playlists and other publishing elements.
- Upload schedule organize and quality-check every video.
- Keep project files footage graphics templates and finished assets organized and easy for the team to find.
- Maintain RockSteps cameras audio gear lighting teleprompter storage and production software.
The Shopping Center Channel is the first priority. As capacity allows you may also produce:
- Investor and property videos
- Podcast and event clips
- Paid and organic social videos
- Sales and fundraising videos
- Training and internal communications
The measure of this job is whether the right audience grows and keeps watching.
Success in this role includes:
- Publishing one strong long-form YouTube video each week.
- Producing multiple useful Shorts from long-form and existing content.
- Improving topic selection titles thumbnails opening hooks and viewer retention through regular testing.
- Increasing qualified views watch time returning viewers and subscribers over time.
- Building a repeatable workflow that takes each video from idea through performance review.
- Helping RockStep identify the topics and formats that earn attention and build trust with investors and the retail real estate community.
- Delivering secondary video projects without allowing them to displace the channels core publishing cadence.
What You Bring
- A portfolio that shows strong shooting editing visual storytelling and YouTube packaging.
- Hands-on experience producing long-form YouTube videos and short-form clips.
- Evidence that your work helped a channel grow. Be prepared to explain the starting point what you changed and what happened.
- Strong thumbnail instincts and working knowledge of composition contrast typography facial expression and visual hierarchy.
- The ability to read YouTube analytics and turn the numbers into useful editorial decisions.
- Strong scripting and story-development skills including experience using AI tools as part of a real production workflow.
- Sound judgment about B-roll pacing music graphics and pattern interruptions.
- A working knowledge of lighting camera composition teleprompter production color correction audio capture and audio cleanup.
- Proficiency with DaVinci Resolve Adobe Premiere Pro Final Cut Pro or another professional editing platform.
- Experience with tools such as Descript Shutter Encoder Opus Clip Canva Photoshop or comparable software.
- Strong organization and project-management habits.
- Clear communication sound judgment and the confidence to recommend a better idea when a proposed topic or format is unlikely to work.
- A self-directed working style. You can take ownership meet deadlines receive feedback and keep improving without waiting for detailed instructions.
Nice To Have
- Experience in commercial real estate investing finance business education or documentary-style content.
- Motion graphics or animation skills.
- Experience filming executives or other subject matter experts.
- Familiarity with YouTube thumbnail and title testing.
- Experience managing a large library of video assets.
How to Apply
Please include:- Your resume.
- A link to your portfolio or reel.
- Two or three YouTube videos for which you personally handled a meaningful part of the strategy production editing or packaging.
- Thumbnail examples.
- A short explanation of one channel or video series you helped grow including the problem you saw what you changed and the result.
- A brief note explaining why The Shopping Center Channel interests you.
The strongest applicants will show what they personally owned what the numbers revealed and how they responded.
What We Offer
Benefits include:
- Employer sponsored medical plans
- Dental andvision plans100% employer paid
- Basic term life AD&D and long-term disability insurance 100% employer paid
- 401(k) with company match available
- Generous paid time off and paid holidays
RockStep Capital is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.
Required Experience:
Manager
About Company
RockStep Capital is an investment firm that repositions, revitalizes and reimagines retail real estate using the power of the RockStep Way.
