VP Global Sales Strategy
New York City, NY - USA
Job Summary
Realize your potential by joining the leading performance-driven advertising company and a proud Great Place to Work Certified employer in the US.
The VP of Global Sales Strategy plays the lead role in shaping how Taboolas Global Sales & Partnerships (GSP) organization drives revenue growth operates and scales. This leader will be responsible for developing the long-term growth strategy as well as defining the structure go-to-market approach and operating model that enables consistent revenue growth across the companys $2B global advertising business.
With increasing adoption of Taboolas industry-leading performance marketing platform Realize continued expansion across key international markets (North America LATAM EMEA APAC and Greater China) and a growing portfolio of strategic partnerships (incl. Yahoo Microsoft Apple) this role will direct initiatives to grow Taboolas enterprise and growth advertiser base and share of wallet category level GTM strategies agency partnerships as well as new demand channels to accelerate growth.
Reporting to the Chief Business Officer the VP Global Sales & Partnerships Strategy will serve as a key partner to GSP leadership including Global Enterprise Sales Global Growth Sales Programmatic and new demand channels as well as Strategic and Publisher Partnerships. This role will also act as the key liaison to GSPs business partner teams including Product Marketing Product Professional Services Marketing Finance Corp Dev. This leader will ensure the organization is set up for success through effective coverage models clear goal-setting and scalable execution frameworks that drive consistent quarter-over-quarter performance and long-term growth.
The VP Global Sales Strategy role will be supported by a team of managers and individual contributors who will be aligned with GSPs business segments across several core competencies including sales strategy agency strategy product supply & yield strategy insights and other functions.
To thrive in this role youll need:
- 12 years of progressive experience in sales strategy revenue strategy commercial operations or sales excellence with deep roots in the ad tech digital media or performance advertising industry.
- A verifiable track record of driving material revenue growth through the design and deployment of sales strategy coverage models and go-to-market frameworks.
- Proven experience leading managers and senior individual contributors; ability to set direction develop talent and deliver impact through a team of high-caliber specialists.
- Fluency in the digital advertising ecosystem advertiser buying behavior publisher monetization programmatic infrastructure and the open-web performance landscape.
- Exceptional commercial judgment: the ability to size opportunities accurately prioritize ruthlessly and make high-quality decisions under uncertainty.
- Strong quantitative and analytical skills comfortable with revenue modeling quota math pipeline analytics and ROI frameworks.
- Experience driving change across complex global matrixed sales organizations building credibility with senior sellers and regional leaders through substance and track record not authority alone.
Nice to haves include:
- Prior experience in a strategy consulting or revenue transformation role with direct application to a sales organization.
- Familiarity with Taboolas competitive landscape: The Trade Desk Google Display & Video 360 Outbrain and other open-web performance platforms.
- Experience building or closely partnering with a Revenue Operations function in a high-growth environment.
- MBA or equivalent advanced degree
How youll make an impact:
As the VP of Global Sales Strategy you will:
- Develop Taboolas long-term global ad sales growth strategy across all demand and supply channels in close partnership with the CBO and sales leadership while leading and partnering with regional teams to execute and continuously evolve these strategies across the global org.
- Translate company strategy into annual and quarterly revenue plans cascading company-level targets into seller-level accountability across teams regions and segments.
- Serve as the central point for Sales into the product development roadmap synthesizing and translating customer needs and business priorities into product strategy partnering closely with PMM on roadmap planning and GTM timing.
- Design scalable sales coverage models across advertiser publisher and partner lines of business and work cross-functionally with Product Marketing and Product to define the Ideal Customer Profile (ICP) tiering logic and account prioritization frameworks that ensure the sales organization focuses its time on the highest-value opportunities.
- Build and maintain the sales playbooks deal frameworks and incentive structures that guide how the global sales team pursues advances and closes business and champion the adoption of new tools and methodologies that improve seller effectiveness and revenue predictability.
- Partner with Sales Operations to embed pipeline management forecasting mechanisms and CRM discipline into daily sales behavior and own the operating rhythm weekly pipeline reviews monthly performance assessments and quarterly strategic recalibrations that keeps the organization focused and accountable.
- Oversee and develop Taboolas supply strategy & yield management competency to shape global demand motions and supply acquisition strategies
- Diagnose performance gaps at the team region and segment level and work directly with sales leaders to close them through targeted enablement process improvements or structural changes.
- Partner with Product Marketing to ensure sales messaging positioning and collateral stay current with Taboolas evolving product portfolio and that new product launches are met with a sales org that is briefed enabled and ready to sell from day one.
- Serve as a trusted advisor to the CBO and regional sales leaders on commercial structure performance and growth strategy while cultivating senior cross-functional partnerships with Finance Revenue Operations and Partnerships to ensure strategy translates directly into seller behavior and revenue outcomes.
Why Taboola
If you ask Taboolars what they love about working here theyll tell you that theyve been empowered to realize their full potential while growing and learning from and with smart and talented people. Theyll also share more about:
- Adam Singolda Taboola Founder and CEO says; You can copy anything from another business but you cant copy a companys culture.
- Well-being:Enjoy comprehensive benefits (health dental vision 401k matching) pre-tax commuter benefits and a fully stocked kitchen.
- Flexibility:We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.
- Work with some of the biggest names:Our publisher partners include Yahoo Conde Nast Fox Sports NBCU ESPN CBS and E! Online. Our advertiser clients include Wells Fargo Honda Pinterest and Expedia.
Ready to realize your potential
Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications merit and business need.
Learn more about #TaboolaLife onLinkedInFacebookInstagramXYouTube & theTaboola Life Blog.
About Taboola
Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.
Taboola works with thousands of businesses who advertise directly on Realize Taboolas powerful ad platform reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News Yahoo and OEMs such as Samsung Xiaomi and others use Taboolas technology to grow audience and revenue enabling Realize to offer unique data specialized algorithms and unmatched scale.
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The pay offered may vary depending on several factors such as location job-related knowledge skills and experience. We may offer several perks as part of the compensation package that include a discretionary bonus equity flexible PTO medical/dental/vision insurance a competitive 401(k) match paid parental leave and more.
Base Salary Pay Range
$350000 - $420000 USD
Required Experience:
Exec
About Company
Reach 600M daily active users and achieve conversions at scale with the world's leading performance platform.