VP, Brand Partnerships & Strategic Growth

At Barnes & Noble Education (BNED) we are dedicated to making tomorrow a better more inclusive and smarter world by servicing all who work in education. As a leading solutions provider for the education industry we are committed to driving affordability accessibility and achievement at hundreds of academic institutions nationwide by ensuring millions of students are equipped for success in the classroom and beyond. Together our teams work to elevate lives through education.

To support this mission we are seeking a Vice President of Brand Partnerships & Strategic Growth to shape and accelerate the next phase of growth for BNEDs Brand Partnerships business. Building on BNEDs national brand relationships expansive college and university reach and unique access to Gen Z consumers across in-store digital ecommerce and experiential channels this leader will define and execute the strategic growth agenda. The VP will identify new revenue streams unlock underleveraged assets and monetization opportunities and develop innovative partnership models that expand the value of BNEDs platform. Working closely with sales and operational leadership this leader will translate market opportunities into scalable commercial strategies strengthen BNEDs position as a differentiated media and partnership platform and drive meaningful long-term revenue and EBITDA growth.

• Develop and execute a long-term strategic growth plan for the Brand Partnerships business.
• Identify new revenue streams partnership models and underleveraged assets across media experiential ecommerce and student engagement channels.
• Evaluate monetization strategy inventory utilization impressions sell-through opportunities and commercial performance to maximize growth and EBITDA impact.
• Analyze media advertising retail media and consumer trends to inform investment priorities and business strategy.
• Identify opportunities to leverage technology automation data and operational scalability across the business.
• Partner cross-functionally to drive strategic growth initiatives.
• Additional responsibilities as required.

• 15 years of experience across media advertising retail media partnerships sponsorships business development ecommerce integrated marketing or related revenue-driving commercial functions.
• Strong expertise in strategic planning revenue growth and media/advertising business models including audience monetization inventory management sell-through and partnership strategy.
• Proven track record of identifying new revenue opportunities building enterprise partnerships and scaling emerging or stagnant business lines into meaningful growth channels.
• Experience evaluating market opportunities and driving transformational long-term commercial growth ideally within media networks audience monetization platforms or omnichannel consumer engagement businesses.
• Executive presence with strong communication influencing and cross-functional leadership capabilities.
• Familiarity with Salesforce or similar CRM platforms with the ability to leverage sales and market data for forecasting pipeline visibility and commercial decision-making.

Please Note: This is a hybrid role requiring in-office attendance three (3) days per week at our Florham Park NJ headquarters. Applicants must be within a commutable distance as relocation assistance will not be provided.

We believe your success is our success so our benefits package is designed specifically to support you in every aspect of your life. At BNED we offer a variety of programs and resources to support the physical mental and financial well-being of our employees by offering a competitive total rewards package for full-time employees which includes medical dental and vision plans 401k with an annual discretionary match life insurance commuter benefits paid time off with paid holidays and a broad range of other benefits.

The hiring range for this position is $200000 - 225000 per year.This range represents the base salary only in good faith at the time of posting. Actual compensation will be determined based on factors such as relevant experience skills and qualifications.This position is bonus-eligiblewith bonus amounts determined at the companys discretion based on individual qualifications and applicable program terms.

At Barnes & Noble Education we empower everyone. Our mission is to support students faculty and schools serving as a catalyst to meet the evolving needs of the education system and a new generation of students. That starts with fostering an environment for our employees where diversity and individuality is celebrated.

Barnes & Noble Education is an Equal Employment Opportunity and Affirmative Action Employer committed to fostering a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race color religion sex (including pregnancy sexual orientation gender identity or gender expression) national origin age disability genetic information protected veteran status or any other characteristic protected by applicable federal state or local law.

Barnes & Noble Education provides reasonable accommodation to qualified individuals with disabilities throughout the application and employment process. If you need a reasonable accommodation to complete an application or participate in the interview process please contact.

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