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Vice President, Product Marketing
Job Location:
Job Location:
Fort Lauderdale, FL - USA
Monthly Salary:
Not provided by the employer
Monthly Salary:
Posted:
29 May 2026 (30+ days ago)
Posted:
Application Deadline:
26 August 2026
Application Deadline:
Vacancies:
1 Vacancy
Vacancies:
Department:
Job Summary
Description
About IGEL
Work is now defined by what we do not where we go. The distributed workforce is here to stay and organizations need a more secure resilient and manageable way to deliver digital workspaces at scale. IGEL is transforming endpoint strategy for the modern enterprise. The IGEL Adaptive Secure Endpoint Platform provides an immutable trusted and governed endpoint layer for modern secure access architectures. Through IGEL OS IGEL UMS IGEL App Portal and broad ecosystem integration IGEL helps organizations improve security strengthen resilience reduce operational costs and preserve customer choice across enterprise government critical infrastructure and hybrid IT/OT environments. We are looking for bold clear-thinking leaders who can help define what comes next. Be bold. Take risks. Imagine a better way to work. If that sounds like you we should talk.
About the Role
The Vice President Product Marketing will lead IGELs global product marketing function and own how IGELs platform products solutions and ecosystem value show up in the market. This is a strategic leadership role for someone who can turn complex technology into clear market narratives differentiated positioning effective go-to-market execution pricing and packaging strategy and field-ready messaging. You will work closely with Product Sales Marketing Customer Success Alliances Finance Operations and Executive Leadership to sharpen IGELs category position and help scale growth. The right candidate has led product marketing in high-growth enterprise software cybersecurity SaaS EUC IT/OT convergence or another technical market where buyers need both technical confidence and business clarity. You know how to build the story the team the operating rhythm and the commercial clarity required for a company moving fast in a dynamic market.
What Youll Own
Product Marketing Strategy and Market Narrative. You will own IGELs global product marketing strategy across platform products solutions and verticals. You will define the positioning messaging buyer narratives and market architecture that help IGEL show up clearly and consistently with customers partners analysts and the field. You will translate technical differentiation into business value for CIOs CISOs EUC leaders infrastructure teams security teams operations leaders partners and executive buyers. You will help IGEL tell a broader endpoint story across enterprise cloud workspace and converged IT/OT. environments including use cases where uptime resilience governed access and operational control matter as much as user productivity.
Go-to-Market and Launch Strategy
You will lead major launches messaging for product releases platform extensions partner integrations and vertical solutions. This includes working with Product Marketing and cross-functional teams to define target buyers use cases messaging launch plans proof points campaign alignment sales enablement and adoption goals. You will help make sure launches are crisp coordinated commercially relevant and easy for the field and partners to activate.
Pricing Packaging and Commercial Strategy
You will partner with Product Finance Sales Operations and Executive Leadership on pricing and packaging strategy across IGELs portfolio. You will bring market input buyer insight competitive context value communication and field feedback into packaging and monetization decisions. You will help translate pricing and packaging decisions into clear customer-facing narratives seller guidance FAQs objection handling and partner-ready enablement.
Market Buyer and Competitive Intelligence
You will own the product marketing view of the market: buyer needs competitive shifts category movement partner ecosystems customer feedback win/loss insights and emerging demand across enterprise edge and converged IT/OT environments. You will turn those signals into actionable guidance for Product Sales Marketing Customer Success Partners and Executive Leadership.
You will help IGEL differentiate with confidence precision and restraint.
Team Building and Product Marketing Leadership
You will build lead and scale a high-performing global product marketing team. You will shape the team structure operating rhythm quality bar and development paths needed to support IGELs growth. You will create a culture where product marketing is strategic accountable useful to the field trusted by Product and deeply connected to customer and partner reality.
What You Bring
What Will Make You Successful
You are a market maker technical translator commercial thinker field ally and team builder. You can see where the market is going and help the company move there with clarity. You can turn architecture product capability and roadmap direction into buyer-relevant value. You understand that positioning pricing packaging launch strategy and field enablement all need to work together. Most importantly you know that great product marketing is not just about telling a better story. It is about creating shared understanding across the company and the market.
Why IGEL
At IGEL you will help shape the future of endpoint security and end-user computing at a pivotal moment. Enterprises are rethinking how work is delivered how endpoints are secured how access is governed and how resilience is maintained when disruption hits. IGEL sits at the center of that shift. We give organizations a more secure resilient and controllable endpoint strategy while preserving the freedom to choose the cloud workspace browser application and partner ecosystems that work best for them.
About IGEL
Work is now defined by what we do not where we go. The distributed workforce is here to stay and organizations need a more secure resilient and manageable way to deliver digital workspaces at scale. IGEL is transforming endpoint strategy for the modern enterprise. The IGEL Adaptive Secure Endpoint Platform provides an immutable trusted and governed endpoint layer for modern secure access architectures. Through IGEL OS IGEL UMS IGEL App Portal and broad ecosystem integration IGEL helps organizations improve security strengthen resilience reduce operational costs and preserve customer choice across enterprise government critical infrastructure and hybrid IT/OT environments. We are looking for bold clear-thinking leaders who can help define what comes next. Be bold. Take risks. Imagine a better way to work. If that sounds like you we should talk.
About the Role
The Vice President Product Marketing will lead IGELs global product marketing function and own how IGELs platform products solutions and ecosystem value show up in the market. This is a strategic leadership role for someone who can turn complex technology into clear market narratives differentiated positioning effective go-to-market execution pricing and packaging strategy and field-ready messaging. You will work closely with Product Sales Marketing Customer Success Alliances Finance Operations and Executive Leadership to sharpen IGELs category position and help scale growth. The right candidate has led product marketing in high-growth enterprise software cybersecurity SaaS EUC IT/OT convergence or another technical market where buyers need both technical confidence and business clarity. You know how to build the story the team the operating rhythm and the commercial clarity required for a company moving fast in a dynamic market.
What Youll Own
Product Marketing Strategy and Market Narrative. You will own IGELs global product marketing strategy across platform products solutions and verticals. You will define the positioning messaging buyer narratives and market architecture that help IGEL show up clearly and consistently with customers partners analysts and the field. You will translate technical differentiation into business value for CIOs CISOs EUC leaders infrastructure teams security teams operations leaders partners and executive buyers. You will help IGEL tell a broader endpoint story across enterprise cloud workspace and converged IT/OT. environments including use cases where uptime resilience governed access and operational control matter as much as user productivity.
Go-to-Market and Launch Strategy
You will lead major launches messaging for product releases platform extensions partner integrations and vertical solutions. This includes working with Product Marketing and cross-functional teams to define target buyers use cases messaging launch plans proof points campaign alignment sales enablement and adoption goals. You will help make sure launches are crisp coordinated commercially relevant and easy for the field and partners to activate.
Pricing Packaging and Commercial Strategy
You will partner with Product Finance Sales Operations and Executive Leadership on pricing and packaging strategy across IGELs portfolio. You will bring market input buyer insight competitive context value communication and field feedback into packaging and monetization decisions. You will help translate pricing and packaging decisions into clear customer-facing narratives seller guidance FAQs objection handling and partner-ready enablement.
Market Buyer and Competitive Intelligence
You will own the product marketing view of the market: buyer needs competitive shifts category movement partner ecosystems customer feedback win/loss insights and emerging demand across enterprise edge and converged IT/OT environments. You will turn those signals into actionable guidance for Product Sales Marketing Customer Success Partners and Executive Leadership.
You will help IGEL differentiate with confidence precision and restraint.
Team Building and Product Marketing Leadership
You will build lead and scale a high-performing global product marketing team. You will shape the team structure operating rhythm quality bar and development paths needed to support IGELs growth. You will create a culture where product marketing is strategic accountable useful to the field trusted by Product and deeply connected to customer and partner reality.
What You Bring
- 15 years of experience in product marketing solution marketing category marketing or related GTM leadership roles in enterprise software.
- 5 years leading and scaling product marketing teams ideally in high-growth or transformation-stage companies.
- Experience in B2B software cybersecurity cloud EUC SaaS VDI/DaaS enterprise browser networking identity industrial technology or adjacent technical markets.
- A track record of creating differentiated positioning and messaging for complex multi-product platforms.
- Experience contributing to pricing packaging monetization edition strategy or commercial model decisions.
- Experience building product marketing strategies for technical markets where security resilience uptime operational control and ecosystem integration are central to the buyer conversation.
- Strong cross-functional leadership across Product Sales Channel Customer Success Marketing Finance Operations and Executive Leadership.
- Executive presence sound judgment and the ability to influence in a global organization.
- A builders mindset: strategic enough to define the direction practical enough to help the team execute.
What Will Make You Successful
You are a market maker technical translator commercial thinker field ally and team builder. You can see where the market is going and help the company move there with clarity. You can turn architecture product capability and roadmap direction into buyer-relevant value. You understand that positioning pricing packaging launch strategy and field enablement all need to work together. Most importantly you know that great product marketing is not just about telling a better story. It is about creating shared understanding across the company and the market.
Why IGEL
At IGEL you will help shape the future of endpoint security and end-user computing at a pivotal moment. Enterprises are rethinking how work is delivered how endpoints are secured how access is governed and how resilience is maintained when disruption hits. IGEL sits at the center of that shift. We give organizations a more secure resilient and controllable endpoint strategy while preserving the freedom to choose the cloud workspace browser application and partner ecosystems that work best for them.
Required Experience:
Exec
About Company
IGEL Technology is a German software company that develops IGEL OS, a secure Linux-based endpoint operating system designed to simplify and harden access to cloud workspaces, virtual desktops, and remote applications for enterprises.
