Vice President, Marketing

In Some Jobs You Take This One You Write History.

Join the healthcare information technology team thats turning drug and medical device data into knowledge used by thousands of hospitals; the majority of U.S. health plans retail pharmacies and pharmacy benefit managers; and millions of healthcare decision makers throughout the world. Partnering with our information system developer and healthcare institution customers youll help evolve leading-edge thinking into reality and make a measurable difference in improving human health.

Were looking for people who are: Intelligent. Productive. Committed. Willing and able to go above and beyond. Passionate about making a difference. Innovative. Energized. And want to play an essential role in a successful companys continued growth.

Are you ready for this exciting challenge

First Databank (FDB) is currently seeking a Vice President Marketing in the Marketing department. The Vice President Marketing plays a critical role in shaping FDBs market presence accelerating pipeline growth and leading a modern marketing organization that supports FDBs continued expansion in healthcare technology.

This is a high-impact executive leadership opportunity for a strategic data-driven marketing leader who wants to build scale and transform. The Vice President Marketing will guide FDBs brand evolution strengthen demand generation deepen Sales and Product alignment and help position FDB as a clinical guidance partner to healthcare organizations and technology decision makers.

This position may be based out of either our South San Francisco CA or Carmel IN office and follows a hybrid work model with an expectation to work onsite at least three days per week.

Responsibilities:

• Set and evolve FDBs marketing strategy in alignment with commercial goals market opportunities product strategy and executive priorities.

• Lead coach and develop a high-performing marketing organization across product marketing digital brand marketing operations events content and agency partnerships.

• Drive full-funnel demand generation and account-based marketing programs that engage healthcare executives clinical leaders pharmacy leaders payers and technology partners.

• Lead FDBs brand positioning and market narrative as the company expands from drug knowledge provider to clinical guidance partner.

• Partner with Sales Product Management Finance and executive leadership to strengthen go-to-market planning launch readiness campaign execution and revenue accountability.

• Own marketing technology analytics attribution performance reporting budget planning and executive-ready insights.

• Guide responsible adoption of AI-enabled marketing workflows to improve speed quality personalization reporting and team productivity while maintaining brand standards.

Required Skills:

• Executive-level marketing strategy business acumen and ability to connect marketing investment to pipeline revenue brand strength and market expansion.

• Proven ability to lead transformation scale teams build operating models and create clarity in a complex B2B healthcare technology environment.

• Strong command of demand generation ABM product marketing brand positioning launch planning digital marketing events and marketing operations.

• Excellent executive communication and influence skills with the ability to advise senior leaders and represent marketing priorities across the business.

• Data-driven decision-making skills including performance measurement attribution ROI analysis and translation of marketing insights into action.

• Collaborative leadership style with strong cross-functional partnership across Sales Product Management Finance customer-facing teams and external partners.

Required Experience:

• 12 years of progressive B2B marketing experience including at least 5 years in a senior marketing leadership role.

• Experience in healthcare technology health IT clinical informatics pharmacy technology health data healthcare SaaS platforms or an adjacent market.

• Demonstrated success building transforming or scaling a marketing function including team development and operating model improvement.

• Experience leading demand generation ABM product marketing brand positioning campaign strategy marketing operations and executive-level reporting.

• Experience partnering with Sales and Product Management on go-to-market readiness buyer and persona mapping messaging sales enablement and launch execution.

• Bachelors degree in marketing business communications healthcare administration technology or a related field required; MBA or equivalent graduate degree preferred.

About FDB:

FDB is the leading provider of drug and medical device knowledge that helps healthcare professionals make precise decisions. With thousands of customers worldwide FDB enables our information system developer partners to deliver valuable useful and differentiated solutions. We offer more than three decades of experience in transforming medical knowledge into actionable targeted and effective solutions that help improve patient safety operational efficiency and healthcare outcomes. For a complete look at our solutions and services please visit or follow us on LinkedIn.

We value Integrity Respect Responsibility Teamwork and Creativity. Our offices in South San Francisco and the Indianapolis/Carmel area have been awarded with Top Workplaces honors by The Bay Area News Group and the Indy Star since 2016. FDB offers competitive salaries and extensive benefits - including medical dental vision long term disability life insurance and matching 401k.

First Databank Inc. (FDB) endeavors to make accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process please email. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.

For more information about our commitment to equal employment opportunity please visitEEO is the LawPay Transparency andFDB EEO/AA Statement.

In accordance with applicable law Hearst is required to include a reasonable estimate of the compensation for this role if hired in South San Francisco CA or Carmel IN. The reasonable estimate is $120000 to $260000 for South San Francisco CA and $140000 to $200000 for Carmel IN. A final decision on the successful candidates starting salary will be based on a number of permissible non-discriminatory factors including but not limited to skills and experience training certifications and education.

This role is also eligible for a competitive benefits package that includes medical dental vision life and disability insurance; 401(k) retirement plan; flexible spending savings account; paid holidays; paid time off; employee assistance program; and other company benefits.