Vans Retail Communications Coordinator
Costa Mesa, CA - USA
Job Summary
Job Title: Communications Coordinator
Company:VF Corp
Brands Supported:Vans (with flexibility to support multiple VF brands)
At VF we strive to foster a culture of belonging based on respect connection openness and authenticity. As a purpose-led performance-driven company we are committed to inclusion diversity equity and action. So before we get to the job details take a minute to learn a little more about us our values and our culture - visit VF Careers .
Join the Vans Family
Vans is the original action sports footwear and apparel brand rooted in authenticity creativity and self-expression. Since 1966 Vans has championed the creative spirit of youth culture connecting deeply with skateboarding music art and street culture communities around the world.
At Vans we believe in enabling people to express themselves freely and boldly and we are looking for team members who bring that same passion for creativity connection and culture into everything they do.
What Will You Do
A day in the life of a Communications Coordinator supporting VF Retail looks a little like this:
You will support brand and retail communication strategies by creating managing and distributing content that aligns with business priorities brand voice and company values. Reporting into Retail Operations this role plays a critical part in driving clarity consistency and engagement across internal communication channels.
Lets break that down a bit more:
Develop and execute internal communication plans that support retail and brand initiatives campaigns and operational priorities
Create and manage content across internal channels (emails store communications intranet presentations and leadership updates)
Partner cross-functionally with Retail Marketing HR and COEs to ensure consistent and aligned messaging
Support and maintain the retail communications calendar to ensure a clear prioritized and effective flow of information to stores and field leaders
Monitor communication effectiveness using feedback loops and available tools; recommend improvements to drive clarity and engagement
Drive simplification and consistency in how communications are developed and delivered across retail teams
Prepare recurring updates and summaries for retail and brand leadership on communication effectiveness and key outcomes
Flex across VF brands (e.g. Vans Timberland The North Face etc.) to support communication needs based on business priorities and resourcing
What Success Looks Like
Clear consistent and streamlined communication experience for retail stores and field leaders
Reduced noise and increased clarity across communication channels
Strong alignment across functions and when applicable across brands
Increased engagement and understanding of key business priorities within retail teams
Positive feedback from stores District Managers and cross-functional partners
Seamless ability to support multiple brands without disrupting communication quality
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What You Need to Succeed
Ability to manage multiple priorities across brands in a fast-paced dynamic environment
Strong written and verbal communication skills with the ability to tailor messaging to different audiences
Experience developing clear concise and engaging content across various formats
Strong organizational skills and attention to detail particularly in calendar and content management
Ability to collaborate cross-functionally and influence without direct authority
Comfort working in a role that requires flexibility and adaptability across different brand voices and business needs
Analytical mindset with ability to use feedback and metrics to improve communication effectiveness
Commitment to fostering transparency clarity and accountability in communications
What do we offer you
At VF we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions a competitive compensation package and a strong benefits package that includes medical dental vision and 401(k).
Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect connection and authenticity. Our focus on DEI is at the foundation of who we are and what we do.
To learn more about VFs benefits package follow this and click Looking to Join VF.
To learn more about VFs Diversity and Inclusion efforts go to .
Now WE have a question for YOU.
Are you in
Hiring Range:
$56160.00 USD - $70200.00 USD annuallyIncentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan sales incentive orcommissionpotential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation: You can review a general overview of each benefit program offered including this years medical plan rates on and by clicking Looking to Join VF Detailed information on your benefits will be provided during the hiring process.
Please note our hiring ranges are determined and built from market pay determining the specific compensation for this position we comply with all local state and federal laws.
At VF we value a diverse inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individuals race color sex gender identity gender expression religion age national origin or ancestry citizenship physical or mental disability medical condition family care status marital status domestic partner status sexual orientation genetic information military or veteran status or any other basis protected by federal state or local laws. If you require accommodations during the application process please contact us at . VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements including but not limited to the San Francisco Fair Chance Ordinance VF will consider for employment qualified applicants with arrest and conviction records.
Required Experience:
IC