Title Marketing Strategy Specialist, Scripted Series — Apple TV

nDo you have a passion for entertainment content and the role it plays in our culturenAs part of our Apple TV Scripted Series team youll support the Apple TV team and partner with cross-functional teams EPs/Showrunners talent agencies and more to create culturally resonant audience-first marketing strategies and robust go-to-market plans for some of our most dynamic and business driving Apple TV Series team is seeking a dynamic creative andnsolution-oriented individual who will partner closely with various teams across thenorganization to help bring a consumer journey to life. An inventive self-starter who is eager to learn and grow and bring a can-do attitude to the position. You will be an integral part of a team working to define the strategic vision for a campaign supporting as a central cross-functional partner handling the various workflows and tactical execution for all owned earned and paid plans all with the goal of driving buzz cultural resonance and ultimately viewership for Apple TV content.

Support title teams as the strategic linchpin and campaign quarterback preparing creative briefs positioning and strategy materials for high-profile Series. nAssist in driving campaigns forward with key partners including development current producers/creators filmmakers and show materials are aligned to series positioning and brand and that creative is consistent across all consumer touch cross-functional team planning across campaigns by participating in key meetings presentations developing campaign recaps and updates and using project documents such as marketing trackers timelines status reports budget review etc. to ensure execution against in partnership with multiple Creative teams to ensure materials are aligned with the series positioning and Apple branding.

Minimum 5 years in consumer marketing experience across media/ entertainment preferably for Drama genre seriesnKnowledge and experience in supporting robust portfolio of creatively led 360- campaigns from strategy to executing the tacticsnDigital first mindset with understanding of how to leverage organic social and digital spanning content creation community and audience development

Experience fostering cross-functional collaboration across adjacent business teams content producers and creatorsnExposure to working on brand partnerships and multi-touchpoint integrations with internal teams third parties retail experiential newsletters email or editorial placementsnBudget planning including working across internal teams such as creative social and research to track each titles budget and input through our internal written and verbal communication skills. Able to present ideas simply in presentations and documents across a range of partner perspectives from creative to organizational scheduling project management budget planning/ tracking and multi-tasking skills with proven attention to detail