TAAG Manager

Publicis Groupe is a global leader in communication and is positioned at every step of the value chain from consulting to execution combining marketing transformation and digital business transformation. Through a unified and fluid organization Publicis Groupe partners with its clients across communication media data and technology to ensure access to the full breadth of capabilities in every market. Present in over 100 countries Publicis Groupe employs around 103000 professionals.

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective Publicis Health Media Spark Foundry Starcom and Zenith as well as global accelerator PMX and integrated platform-based technologies including CJ CitrusAd Epsilon and Profitero. A key business solution of Publicis Groupe Publicis Medias digital-first data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23000 employees worldwide.

TAAG is a leader in the media and advertising industry delivering innovative solutions that drive engagement optimize performance and leverage cutting-edge technology. We are committed to excellence collaboration and continuous improvement providing our clients with best-in-class media and analytics strategies.

The Manager/Supervisor of TAAG is responsible for overseeing the flawless execution of digital advertising campaigns leading technology integrations and optimizing operational processes. This role requires strong technical expertise leadership skills and the ability to work collaboratively with internal teams clients and external vendors.

Technology & Campaign Execution:

• Oversee the activation and execution of digital media campaigns across display video social mobile and programmatic channels hold media and creative teams to activation timelines.
• Lead strategic conversations on technology integrations to improve efficiency data quality and media performance.
• Ensure accurate implementation of ad server configurations tagging verification and data management solutions.
• Troubleshoot technical issues with media teams creative agencies and vendors.
• Stay up to date on the evolving media technology landscape and provide thought leadership on best practices and innovations.

Team Leadership & Process Optimization:

• Manage and mentor a team of Analysts and Sr. Analysts providing guidance on campaign execution technical troubleshooting and career development.
• Develop and implement standardized processes for campaign setup QA and reporting to ensure accuracy and efficiency.
• Collaborate with cross-functional teams to streamline workflows and enhance operational effectiveness.
• Conduct training sessions on emerging ad tech solutions and best practices work on building presentation skills.

Client & Stakeholder Collaboration:

• Serve as a key point of contact for clients and internal teams regarding ad technology strategies and execution.
• Provide proactive recommendations to improve campaign performance and ensure alignment with business objectives.
• Maintain strong relationships with technology partners and vendors to support media innovations and troubleshooting needs.
• Support broader TAAG initiatives to propel the department forward within the industry.

• 35 years of experience in digital media operations ad technology or related fields (agency or publisher side).
• Bachelors degree in marketing computer science business or related field preferred.
• Strong expertise in ad serving platforms (GMP Innovid XR) DMPs DSPs verification tools (DV IAS) and tag management systems.
• Proven ability to manage and develop high-performing teams.
• Excellent problem-solving skills and attention to detail.
• Strong communication skills with the ability to translate technical concepts to non-technical audiences.
• Experience with AI models (CoPilot Claude etc.)
• Proficiency in Microsoft Excel PowerPoint and other relevant analytics tools.

Work Environment & Culture:

• Work in a dynamic and collaborative environment where innovation is encouraged.
• Opportunity to lead technology-driven initiatives in a fast-evolving industry.
• Competitive benefits career growth opportunities and a culture of continuous learning.
• Commitment to diversity inclusion and continuous learning in an evolving digital landscape.

Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically please contact

All your information will be kept confidential according to EEO guidelines.

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