Strategic Communications & Organizational Change Management Director

LMD is a full-service marketing and branding agency headquartered in Columbia Maryland. As a
woman-owned small business LMD provides a wide range of fully in-house capabilities for brands and
businesses at every scale including branding design content research strategy video media web
and organizational change management.

We are a Change Agency. LMD has evolved with the industry for over 50 years supporting organizations
in the public and private sector that want to transition rebrand or meet new goals. Helping our clients
our teams and our communities create this positive change is our mission our purposeour why.
LMD Agency is seeking a Strategic Communications and Organizational Change Management (OCM)
Director to support a federal agency with mission-critical IT projects. This role requires the ability to
connect IT modernization organizational change and stakeholder communications to healthcare
mission outcomes.

The ideal candidate is a senior communications and change management professional who can develop
systematic communications frameworks; create unified targeted outreach across internal and external
channels; translate complex IT governance performance and modernization topics into clear
messages; and design organizational change management approaches that help audiences understand
adopt and embrace people process and technology change.

KEY RESPONSIBILITIES

• Strategic communications planning: Develop and deliver high-impact strategic and tactical communications plans that support IT initiatives and drive stakeholder alignment.
• Unified messaging and outreach: Create and maintain consistent messaging across communication channels including audience-specific calls to action that drive desired behaviors and outcomes.
• Communications products: Produce announcements newsletters communication posts briefing memos executive messages talking points FAQs presentations web content SharePoint/Confluence content and stakeholder updates.
• Technical translation: Translate complex IT strategy governance identity and access management performance portfolio and modernization topics into clear non-technical communications for internal federal audiences and other stakeholders.
• Organizational change management (OCM): Design and support OCM strategies that enable smooth transitions minimize resistance and accelerate adoption of organizational process and technology changes.
• Repeatable processes: Create sustainable communications and change management processes templates editorial calendars content workflows and governance processes.
• Stakeholder engagement: Support audience analysis message mapping leadership alignment impact assessment readiness activities and adoption planning for diverse stakeholder groups.
• Performance measurement: Measure communications effectiveness message clarity engagement adoption retention and stakeholder feedback using qualitative and quantitative data.
• Continuous optimization: Provide actionable insights and recommendations to improve communications outreach and OCM activities over time.
• Content development: Support weekly or bi-weekly communication posts/newsletters and briefing memos monthly status reports forums white papers/reports roadmaps blueprints playbooks and final reports as assigned.
• Collaboration and compliance: Partner with leaders project managers technical SMEs governance teams and partner contractors to ensure communications are accurate timely accessible and Section 508 compliant.

QUALIFICATIONS

• Education: Bachelors degree or higher in Communications Organizational Development English Business Administration or a related field.
• Communications and OCM experience: At least 10 years of relevant experience in strategic communications and organizational change management.
• Enterprise communications expertise: Demonstrated experience developing enterprise communications plans high-impact messaging and outreach materials for complex IT or federal program environments.
• OCM methodology: Demonstrated expertise applying organizational change management methods that support adoption reduce resistance and improve stakeholder readiness. Experience leading change with IT organizations and technology projects in the healthcare industry is preferred.
• Customization capability: Ability to apply specialized communications and OCM expertise in complex fast-paced environments and tailor approaches to specific goals audiences and objectives.
• Writing and executive communications: Strong writing editing executive briefing storytelling facilitation message clarity and plain-language skills.
• Technical content translation: Ability to translate highly technical information into comprehensible non-technical communications materials geared toward internal federal agency employee audiences.
• Measurement and insights: Experience in measuring communication effectiveness and stakeholder engagement and using findings to recommend improvements.
• Collaboration platforms: Experience using SharePoint and/or similar collaboration platforms and M365 tools to manage communications content knowledge management sites or stakeholder-facing resources.
• Preferred federal public health environment: Experience supporting federal agencies public sector health IT programs or large regulated enterprise IT environments.
• Preferred certifications: Prosci Change Management Certification.

JOB LOCATION(S)

• Baltimore MD area/hybrid with on-site presence as required by the client.

EMPLOYMENT TYPE

• Full-time; contingent upon contract award and completion of required background investigation/screening.

BENEFITS
We offer a work environment that encourages personal and professional growth and a generous benefits package:
Health Ins with HRA plan
Dental Ins
Vision Ins
Short-Term Disability Ins
Term Life and AD&D Ins
Voluntary Critical Illness Accident Hospital and Pet Insurance
Holidays (12)
Vacation Leave
Sick Leave
Personal Days
Volunteer Time Off
Bereavement Leave
Parental Leave
401(k)
Profit Sharing
FSA and DCA plans
In-person & Virtual Team Building & Training

LMD is an Equal Opportunity Employer and is subject to the VEVRAA requirements. Employment
opportunities at LMD are based on ones qualifications and capabilities to perform the essential
functions of a particular job. All employment opportunities are provided without regard to race color
religion sex national origin age genetic information veteran status protected veteran status
disability or any other characteristic protected by law unless such disability even with reasonable
accommodation prevents the applicant from being able to perform the essential functions of a job.

By applying for a position with us you agree to our participation in the E-Verify program. If you are
offered employment you must provide documentation verifying your identity and legal authorization
to work in the United States in compliance with federal law.

LMD will not accept solicitations from recruiters placement firms or development firms seeking to do
business with LMD.

The pay range for this role is:
100000 - 130000 USD per year