Sr. Vice President | Marketing
Job Summary
Remote Full-Time $175000$215000 Base Annual Bonus Eligibility 4050% Travel
Why CareATC is Different (and Why Youll Love It Here)
At CareATC were redefining employer-sponsored healthcare through innovative relationship-centered solutions that improve health outcomes and empower healthier workforces.
As Senior Vice President Marketing youll build and lead the marketing function behind CareATCs next stage of growth. Youll shape our brand and market positioning build scalable demand generation strengthen our presence within the broker and consultant community and lead go-to-market strategy for BeWell and our broader portfolio of healthcare solutions.
This is an opportunity to build influence and leadpartnering with executive leadership to connect marketing strategy directly to commercial growth.
CareATC Advantages
Fully remote executive leadership opportunity
Opportunity to build and scale a high-impact marketing function
Direct partnership with executive Growth Sales Product and Client Success leadership
Fully benefits eligible including Medical Dental Vision 401(k) PTO Disability & Life Insurance
Culture focused on collaboration innovation and improving health outcomes
About the Job
Were seeking a strategic hands-on marketing executive to make marketing a measurable driver of CareATCs growth.
Youll lead brand positioning demand generation broker and consultant channel marketing product marketing digital strategy and client marketing. Youll also build the team and infrastructure needed to scale the function and partner with Product and Sales to commercialize BeWell and other growth solutions.
What Youll Do
Define CareATCs brand market narrative and competitive positioning across our health center business BeWell and broader portfolio
Build scalable demand generation programs that support new employer growth and expansion within existing client relationships
Strengthen broker and consultant channels through targeted marketing co-marketing and sales enablement strategies
Lead go-to-market positioning messaging and commercialization strategy for BeWell and other growth solutions
Own digital and content strategy marketing automation CRM infrastructure measurement and attribution
Develop client marketing strategies that support engagement retention expansion and compelling market proof points
Build and lead the marketing team while managing agency and external partner relationships
Partner across executive leadership Growth Sales Product Client Success Operations and Clinical teams to align marketing with commercial KPIs and enterprise strategy
What Youll Bring
Bachelors degree required; MBA or equivalent advanced degree preferred
12 years of progressive marketing leadership experience including 5 years in senior leadership
Demonstrated success building or scaling a marketing function
Proven experience across brand strategy demand generation digital marketing and marketing operations
Ability to connect marketing strategy and performance to commercial outcomes
Healthcare employer benefits B2B2C broker/consultant channel and/or self-insured employer market experience strongly preferred
Executive presence with the ability to influence collaborate and build alignment across the organization
Ability to move effectively between enterprise strategy and hands-on execution
The CareATC Core4
Committed Optimistic Reliable Empathetic
Ready to Make a Meaningful Impact
If youre ready to build a marketing function that shapes CareATCs brand accelerates growth and strengthens our position in employer-sponsored healthcare we encourage you to apply.
We believe that a diverse and inclusive workplace is essential to our success. We are committed to fostering a culture where everyone feels valued respected and empowered to reach their full potential. CareATC provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion sex national origin age disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local you require reasonable accommodation to complete a job application pre-employment testing or a job interview or to otherwise participate in the hiring process please contact us atto request contacted for a job opportunity please beware of scammers and DO NOT provide personal information if you did not initiate the inquiry.
If the position is not posted on the CareATC website the job does not exist. Thank you!
Required Experience:
Senior Exec