Sr. Specialist, Digital Shelf

Position Title: Sr Specialist Digital Shelf

Department: Digital & Ecom

Location: New York City NY (Hybrid 3 Days Onsite)

Reports to: Senior Manager Commercial Excellence

Scope: Global eCommerce

ABOUT THE WELLA COMPANY

TogetherWEenable individuals to look feel and be their true selves.

WellaCompany is one of the worlds leading beauty companies comprised of a family of iconic brands such as Wella Clairol OPI Nioxin and ghd. With 6000 employees globally presence in over 100 countries WellaCompany and its brands enable consumers to look feel and be their true selves. As innovators in the hair and nail industry WellaCompany empowers its people to delight consumers inspire beauty professionals engage communities and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit .

The Role

We are searching for a Sr Digital Shelf Specialist to own the data insights and coordination behind our digital shelf performance across global markets. This is a hands-on coordinator role: you will run our NielsenIQ relationship own our digital shelf KPIs and workhand-in-handwith markets to close performance gaps and capture opportunities on the shelf.

You will be the connective tissue between our digital shelf data and the people who act on it turning content availability search ratings and pricing signals into clear actions for market teams. You will also own the training onboarding and reporting rhythm that keeps markets fluent in digital shelf performance and equipped to improve it.

This role reports into the Global eCommerce team. Were looking for a detail-oriented data-fluent coordinator who is energized by making markets better at the fundamentals and who can turn a dashboard into a to-do list.

Key Responsibilities

Digital Shelf Performance & Insights

• Own the day-to-day relationship with NielsenIQ including support requests issue resolution and platform adoption.
• Manage digital shelf KPIs across content availability search visibility ratings & reviews and pricing and maintain it as the single source of truth across markets.
• Evaluate performance trends and recommend corrective actions and growth opportunities across markets
• Translate digital shelf data into clear insights and actionable recommendations for market teams.

Market Partnership & Gap Closure

• Partner with market teams to improve digital shelf performance and address identified gaps.
• Consult with market teams on KPI performance and recommend actions to improve results
• Serve as a subject matter expert and trusted advisor on digital shelf performance tools and best practices
• Coordinate follow-up actions and help drive accountability across markets.

Training & Reporting

• Deliver onboarding and training on digital shelf tools standards and KPIs.
• Own recurring digital shelf reporting for markets and global stakeholders.
• Maintain reporting templates dashboards and scorecards to ensure consistent performance tracking.

Guide markets in building digital shelf capabilities and improving execution through data-driven recommendations.

Minimum Qualifications

• 3 years of relevant experience in eCommerce digital shelf category/content management retail analytics or a comparable data-and-insights coordination role.

• Hands-on experience with digital shelf or retail analytics platforms; direct NielsenIQ experience (Brandbank / Digital Shelf) is strongly preferred.

• Strong data fluency; comfortable turning performance data into clear prioritized actions.

• Highly organized with the ability to manage multiple markets and stakeholders simultaneously.

• Excellent communication and training skills; able to make complex data accessible to non-specialists.

• Experience in beauty CPG or a fast-moving consumer business is preferred.

Key Competencies

• Analytical thinker with strong problem-solving skills and sound judgment.
• Business-minded detail-oriented and process-driven.
• Effective at managing workflows monitoring performance and driving follow-through.
• Creative and proactive with a focus on continuous improvement and practical solutions.
• Demonstrates initiative adaptability accountability and a strong learning mindset.
• Collaborative team player with strong interpersonal and communication skills.

We disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location experience skills and in comparison to internal incumbents currently in similar roles. Pay Range: $85000 -100000 salary per year. The range listed is just one component of Wella Companys total rewards package for employees. Other rewards may include annual bonus plan or variable pay depending on the addition Wella Company provides a rich variety of benefits to employees including health insurance life and disability insurance 401(k) retirement plan paid holidays and paid time off (PTO).

NOTICES

All qualified applicants will receive consideration for employment without regard to race color sex sexual orientation gender identity religion national origin disability veteran status or other legally protected status.

If you need assistance and/or a reasonable accommodation due to a disability during the application process please email. This email account will not respond to inquiries regarding the status of a candidates application.

Wella participates in the E-Verify Program to confirm eligibility to work in the United States. Information regarding your rights: Know Your Rights and Pay Transparency Nondiscrimination Provision.