Sr Software Development Engineer, Brand Store Shopping Experience

Reinvent how millions of shoppers discover and evaluate brands by building GenAI-powered agentic shopping experiences on Amazon Brand Storeswhere traditional browsing and AI-driven conversation co-exist as a seamless continuum.

The Amazon Brand Store team (e.g. within Sponsored Products and Brands is a core product offering in the Amazon Advertising portfolio. A brands store is their dedicated place on Amazon to differentiate grow sales and build loyalty with millions of shoppers. Our mission is to empower brands of all sizes to tell their story in their own unique voice. We help brands create engaging shopping experiences that assist shoppers in discovering and evaluating them as part of their purchase decisions. We succeed when we are both useful to shoppers and when brands can attract and retain attention using our products.

A shopper browses seamlessly steps into a guided conversation when they need help and steps back out to browse the results. You will own ambiguous high-impact technical problems end to endfrom architecture through production operationand partner closely with product design applied science and other engineering teams to bring large language models and generative AI to millions of shoppers and the brands that serve them.

A case study on Brand Stores: job responsibilities
- Provide technical leadership for the teams GenAI initiativesdrive the long-term vision architecture and roadmap for the agentic conversational-plus-browse shopping experience and the services behind it
- Design and deliver GenAI capabilities at the heart of the experience applying large language models to help shoppers explore a brands catalog understand their options and find the right products in the brands voice
- Build the systems that keep GenAI output accurate on-brand concise and safe
- Own mission-critical highly scalable low-latency systems that serve GenAI features to hundreds of millions of shopper visitsraising the bar on every service and feature the team builds
- Partner closely with applied scientists to productionize ML/GenAI models (prompting fine-tuning evaluation inference online experimentation) and integrate them into shopper-facing experiences
- Establish evaluation experimentation (A/B) and quality-measurement frameworks for GenAI experienceslatency faithfulness/grounding relevance and business outcomes
- Drive engineering excellence and operational rigordesign reviews coding standards reliability scaling and on-call best practices
- Tackle ambiguous complex problems end to end: design implement test deploy and operate in production
- Mentor and grow engineers on the team; act as a force multiplier across teams and earn trust with partners across product design science and senior leadership

- 5 years of non-internship professional software development experience
- 5 years of programming with at least one software programming language experience
- 5 years of leading design or architecture (design patterns reliability and scaling) of new and existing systems experience
- Experience as a mentor tech lead or leading an engineering team

- 5 years of full software development life cycle including coding standards code reviews source control management build processes testing and operations experience
- Bachelors degree in computer science or equivalent

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at WA SEATTLE - 168100.00 - 227400.00 USD annually