Sr. Social Media Manager
Job Location:
Austin, TX - USA
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
We are looking for a highly motivated real self-starter to join SailPoint as ourSocial MediaLeader. In this remote role you will be the lead architect of our global brand social media investments defining how SailPoint communicates the value ofour IdentitySecurityPlatform and solutionsto the broader market.
This is not a traditional desk-bound strategy role. You are a creator at heart who can strategize shoot edit and post. We are seeking anAI-forward leader who seamlessly shifts between high-level omnichannel planning and hands-on execution. You will act as the primary driver of our social master plan ready to work collaboratively across product marketing PR and employee advocacy to exponentially extend our teams reach.You know which subreddits IT leaders actually read which LinkedIn voices in B2B SaaS are worth studying and whats currently going on in AI Twitter without having to look it up.You are as comfortable with technical contentas you with socializing an event.
Key Responsibilities
Connect with key stakeholders across the marketing and product teams. Audit SailPoints current social footprint technology stack and existing AI toolsets. Gain a deep understanding of our identity securitymessaging.
Decidewhat SailPoints social presence looks like across LinkedIn X Reddit and YouTube and make the call on which platforms are worth investing in vs. ignoring.
Write posts company posts product launches customer stories hot takes on the ITSM and AI agent space.Youll be the person whose words actually go up.
Build the content engine: editorial calendar repeatable formats asset workflow with design review process with product marketing and a feedback loop onwhatsworking
Implementyour AI-powered content enginetoolsand operational frameworks. Begin runningorganic and brandsocialcampaigns andoptimizeour publishing cadences.
Take full ownership as the quarterback of SailPoints social strategy. Demonstrate measurable progress on pipeline influence engagement metrics and operational efficiency through your AI and automation workflows.
AI-Assisted Content Engine:Build and managesocial tools to augment your work and boost productivityto script adapt and scale posts short-form video and carousels while strictly protecting SailPoints brand voice.
Omnichannel Mastery:Own the strategic blueprint and editorial calendar across LinkedIn X YouTube Instagram and other emerging platforms. Balance the emotional resonance of high-reach channels with the tactical precision of targeted digital platforms.
Precision Measurement:Partner with analytics teams to treat every media dollar as a strategic investment. Instrument analytics (GA4 UTM governance CRM integrations) to track engagement CAC and multi-touch attribution (MTA) models for pipeline impact.
Paid & Organic Execution:Run continuous paid social experiments and always-on programs (e.g. LinkedIn Campaign Manager).Optimizecreative audience segments and bidding strategies to generate inbound traffic and demand.
Social Listening & Intelligence:Deploy advanced social listeningtools toidentifymarket trends capture voice-of-customer and feed strategic insights back to the product and sales teams.
Cross-Functional Leadership:Act as a true self-starter by partnering closely with brand creative PRproductmarketingand demand generation to ensure assets are purpose-built for the modern media landscape.
Qualifications & Skills
Experience: 7 years managing multi-channel global social or media programs ideally within enterprise SaaS cybersecurity or identity security. Agency-side or global enterprise media planning roots are a plus.
AI & Tech Fluency: Hands-on practical experience using AI tools for content summarization ideation and generation. Expert-levelproficiencyin the modern media stack (Sprout Social HootsuiteTradeDesk native ad platforms).
Strategic Authority: A proven self-starter whooperateswith B2B architectural knowledge and B2C empathy. Strong ability to influence executive leadership and justify investments using data-driven logic.
Analytical Rigor: Deep understanding of funnel attribution ROI delivery and experimentation frameworks (A/B testing growth loops).Capable oftranslating metrics (CTR MQLs) into executive-level performance narratives.
Education & Travel: BA/BS degree. Remote position withapproximately2030% travel for corporate events or planning sessions.
Benefits and Compensation listed vary based on the location of your employment and the nature of your employment with SailPoint.
As a part of the total compensation package this role may be eligible for the SailPoint Corporate Bonus Plan or a role-specific commission along with potential eligibility for equity participation. SailPoint maintains broad salary ranges for its roles to account for variations in knowledge skills experience market conditions and locations as well as reflect SailPoints differing products industries and lines of business. Candidates are typically placed into the range based on the preceding factors as well as internal peer equity. We estimate the base salary for US-based employees will be in this range from (min-mid-max USD):
$101500 - $171100.00Base salaries for employees based in other locations are competitive for the employees home location.
Benefits Overview
1. Health and wellness coverage: Medical dental and vision insurance
2. Disability coverage: Short-term and long-term disability
3. Life protection: Life insurance and Accidental Death & Dismemberment (AD&D)
4. Additional life coverage options: Supplemental life insurance for employees spouses and children
5. Flexible spending accounts for health care and dependent care; limited purpose flexible spending account
6. Financial security: 401(k) Savings and Investment Plan with company matching
7. Time off benefits: Flexible vacation policy
8. Holidays: 8 paid holidays annually
9. Sick leave
10. Parental support: Paid parental leave
11. Employee Assistance Program (EAP) and Care Counselors
12. Voluntary benefits: Legal Assistance Critical Illness Accident Hospital Indemnity and Pet Insurance options
13. Health Savings Account (HSA) with employer contribution
SailPoint is an equal opportunity employer and we welcome all qualified candidates to apply to join our team. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability protected veteran status or any other category protected by applicable law.
Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact or mail to 11120 Four Points Dr Suite 100 Austin TX 78726 to discuss reasonable accommodations. NOTE: Any unsolicited resumes sent by candidates or agencies to this email will not be considered for current openings at SailPoint.
Required Experience:
Manager
About Company
The core of enterprise security is identity. Take a tour to see how our identity security platform delivers a foundation that securely fuels your business.
