Sr Mgr, Commercial Content SME
Lexington, KY - USA
Job Summary
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About the Role
Provide enterprise-level commercial subject matterexpertiseto ensure promotional content campaigns and agency outputs align with brand strategy customer engagement priorities regulatory standards and commercial objectives
Key Responsibilities
Commercial standards:Define andmaintainenterprise commercial contentstandards including messaging frameworks brand voice andomnichannelalignment expectations
Cross-functional guidance:Act as SMEs toadviseother brand marketing contentoperations teams on vendor selection / management / relationships setting andenforcing best practices to ensure commercialobjectivesare reflectedconsistently across campaigns and asset portfolios
Strategic content oversight:Provide expert review and guidance on high-impactpromotional materials to ensure alignment with brand strategy customer journeyobjectivesacross HCP and DTC lifecycle stage priorities and field execution needs
Agency governance:Partner with Agency Performance Managers to evaluateagency commercial quality provide feedback on creative and strategic outputsand drive corrective action when standards are not met
Capability development:Contribute to development of commercial playbookslaunch excellence standards and training materials for brand teams and agencies
Qualifications and essential experience attributes skills and knowledge
Bachelors degreePreferredAdvanced degree (MBA MS PharmD or related).
58years experiencein commercial strategy marketingoperations or agency management in the pharma or healthcaresector
Direct ownership of HCP and/or DTC campaigns
Direct experience working in regulated pharma environments
Brand-focused and customer-centric mindset
High accountability for quality compliance and cost efficiency
Collaborative and enterprise-minded comfortableinfluencingwithout direct authority
Skilled at navigating Medical and Commercial priorities
Excellent communication skills capable of ensuring clarity andunderstanding across diverse markets and stakeholders
Cross-functional stakeholder management and alignment
Strong knowledge of marketing strategy incl. omnichannelactivation and HCP and DTC engagement models
Understanding of modular content and asset reuse methodologies
Takeda Compensation and Benefits Summary
We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees and we strive to be more transparent with our pay practices.
For Location:
Lexington MAU.S. Base Salary Range:
$137000.00 - $215270.00
The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors including the qualifications of the individual applicant for the position years of relevant experience specific and unique skills level of education attained certifications or other professional licenses held and the location in which the applicant lives and/or from which they will be performing the actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.
U.S. based employees may be eligible for short-term and/ or long-term incentives. U.S. based employees may be eligible to participate in medical dental vision insurance a 401(k) plan and company match short-term and long-term disability coverage basic life insurance a tuition reimbursement program paid volunteer time off company holidays and well-being benefits among others. U.S. based employees are also eligible to receive per calendar year up to 80 hours of sick time and new hires are eligible to accrue up to 120 hours of paid vacation.
EEO Statement
Takeda is proud in its commitment to creating a diverse workforce and providing equal employment opportunities to all employees and applicants for employment without regard to race color religion sex sexual orientation gender identity gender expression parental status national origin age disability citizenship status genetic information or characteristics marital status status as a Vietnam era veteran special disabled veteran or other protected veteran in accordance with applicable federal state and local laws and any other characteristic protected by law.
Job Exempt
YesIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.Required Experience:
Manager
About Company
Takeda is a patient-focused, R&D-driven global biopharmaceutical company committed to bringing Better Health and a Brighter Future.