Sr. Marketing Manager, GTM, Amazon Flex, Amazon Flex
Job Location:
Job Location:
Bellevue, WA - USA
Monthly Salary:
Not Disclosed
Monthly Salary:
Posted on:
13 hours ago
Posted on:
Vacancies:
1 Vacancy
Vacancies:
Department:
Job Summary
At Amazon were working to be the most Customer-centric company on earth. One customer experience that were constantly looking to take to a new level is how we fulfill and deliver orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders no matter how large or small are delivered where and when they need them as quickly accurately and cost effectively as possible. To meet this goal Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. We are doing this by building a world class last mile operation significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors called delivery partners to make deliveries to our customers. With Amazon Flex individuals can now be their own boss delivering Amazon packages.
We are seeking a Senior Marketing Manager Go-to-Market (GTM) for Expansion & Growth projects to join our Amazon Flex Worldwide (WW) Marketing & Driver Communications this role you will lead strategic high impact business-wide expansion projects and growth programs serving as the single threaded marketing leader for the associated go-to-market (GTM) strategy. You will work cross-functionally and across all countries that Amazon Flex operates in with stakeholders at all levels to facilitate successful expansion and growth program launches. You will create the end-to-end delivery partner lifecycle strategy; developing the plan for how we will acquire convert engage and communicate with delivery partners in a way that delights delivery partners and also achieves key expansion and growth program goals.
This is a highly visible position; you will drive the success of large-scale and impactful programs and initiatives. You will be responsible for acting quickly to solve immediate challenges while also using high judgement to plan program roadmaps and marketing strategies that will deliver long term benefits. The successful candidate will be self-motivated passionate highly analytical detail-oriented possess solid interpersonal and communication skills and be comfortable working independently in ambiguous environments. You must have a demonstrated track record for building and executing complex go-to-market plans.
*This role can be located in the Greater Seattle Area or NYC.*
Key job responsibilities
Establish the marketing and communications goals for expansion and growth program launches. Own the end-to-end execution of marketing strategy as well as analysis of program performance and creation of lessons learned.
Own the GTM strategy across all aspects of the customer lifecycle including brand research paid acquisition conversion marketing engagement marketing and communications.
Write marketing strategy documents and own all marketing inputs for business and technical requirements documents. Ensure clear communication and coordination of requirements to the business and development teams.
Use lessons learned to create global playbooks toolkits and processes than enable programs to scale.
Collaborate closely with technical teams product managers marketing and communication stakeholders legal public relations business leaders and international counterparts to deliver expansion and growth programs that scale globally.
Leverage automation to improve processes and productivity and make recommendations to support an organization scaling at rapid pace.
Identify prioritize and communicate key areas for service and business improvement along the key operations metrics
Establish yourself as a motivated self-starter who flourishes with working in ambiguous complex and challenging environments of a rapidly evolving business.
A day in the life
You have project management experience and a track record of delivering on-time within-budget initiatives that meet and achieve goals in an extremely organized manner.
You will work with present to and influence senior executives up to VP level.
You will own marketing program strategy and end-to-end delivery using data and metrics to drive improvements.
You will deliver cross functional projects and work with program management product management business development and technology teams.
You will think strategically and creatively whilst executing operationally. You will have high attention to detail.
You will write succinct and compelling written business proposals and recommendations for senior leadership audiences.
You will manage complex roadmaps and balance contending priorities in rapidly changing environments.
About the team
At Amazon we are building a world class last mile operation significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors called delivery partners to make deliveries to our customers. With Amazon Flex partners act as their own boss. They can build their own schedule and choose from different types of opportunities all while making great earnings.
Key job responsibilities
Establish the marketing and communications goals for expansion and growth program launches. Own the end-to-end execution of marketing strategy as well as analysis of program performance and creation of lessons learned.
Own the GTM strategy across all aspects of the customer lifecycle including brand research paid acquisition conversion marketing engagement marketing and communications.
Write marketing strategy documents and own all marketing inputs for business and technical requirements documents. Ensure clear communication and coordination of requirements to the business and development teams.
Use lessons learned to create global playbooks toolkits and processes than enable programs to scale.
Collaborate closely with technical teams product managers marketing and communication stakeholders legal public relations business leaders and international counterparts to deliver expansion and growth programs that scale globally.
Leverage automation to improve processes and productivity and make recommendations to support an organization scaling at rapid pace.
Identify prioritize and communicate key areas for service and business improvement along the key operations metrics
Establish yourself as a motivated self-starter who flourishes with working in ambiguous complex and challenging environments of a rapidly evolving business.
A day in the life
-Work closely with Product managers to define the delivery partner experience identify the right audience to target and bar raise the offering to improve attractiveness to the target audience
-Size up goals and plan for the entire Go-To-Market motions needed to succeed with the planned launch
-Plan roadmap of actions and initiatives needed to meet outcomes and objectives for each phase of the launch
-Collaborate across UX Tech Product Safety Legal and regional marketing teams to articulate and refine the marketing strategy and SOPs
-Report on launch readiness and success metrics in Weekly Business Reviews and Leadership updates.
About the team
At Amazon were working to be the most Customer-centric company on earth. One customer experience that were constantly looking to take to a new level is how to coordinate the delivery of their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders no matter how large or small are delivered where and when they need them as quickly accurately and cost effectively as possible. To meet this goal Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new logistics products and services significantly complimented by entrepreneurs like Amazon Delivery Service Partners and Amazon Flex. Amazon Flex crowdsources independent contractors called Delivery Partners to coordinate deliveries to our customers.
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
We are seeking a Senior Marketing Manager Go-to-Market (GTM) for Expansion & Growth projects to join our Amazon Flex Worldwide (WW) Marketing & Driver Communications this role you will lead strategic high impact business-wide expansion projects and growth programs serving as the single threaded marketing leader for the associated go-to-market (GTM) strategy. You will work cross-functionally and across all countries that Amazon Flex operates in with stakeholders at all levels to facilitate successful expansion and growth program launches. You will create the end-to-end delivery partner lifecycle strategy; developing the plan for how we will acquire convert engage and communicate with delivery partners in a way that delights delivery partners and also achieves key expansion and growth program goals.
This is a highly visible position; you will drive the success of large-scale and impactful programs and initiatives. You will be responsible for acting quickly to solve immediate challenges while also using high judgement to plan program roadmaps and marketing strategies that will deliver long term benefits. The successful candidate will be self-motivated passionate highly analytical detail-oriented possess solid interpersonal and communication skills and be comfortable working independently in ambiguous environments. You must have a demonstrated track record for building and executing complex go-to-market plans.
*This role can be located in the Greater Seattle Area or NYC.*
Key job responsibilities
Establish the marketing and communications goals for expansion and growth program launches. Own the end-to-end execution of marketing strategy as well as analysis of program performance and creation of lessons learned.
Own the GTM strategy across all aspects of the customer lifecycle including brand research paid acquisition conversion marketing engagement marketing and communications.
Write marketing strategy documents and own all marketing inputs for business and technical requirements documents. Ensure clear communication and coordination of requirements to the business and development teams.
Use lessons learned to create global playbooks toolkits and processes than enable programs to scale.
Collaborate closely with technical teams product managers marketing and communication stakeholders legal public relations business leaders and international counterparts to deliver expansion and growth programs that scale globally.
Leverage automation to improve processes and productivity and make recommendations to support an organization scaling at rapid pace.
Identify prioritize and communicate key areas for service and business improvement along the key operations metrics
Establish yourself as a motivated self-starter who flourishes with working in ambiguous complex and challenging environments of a rapidly evolving business.
A day in the life
You have project management experience and a track record of delivering on-time within-budget initiatives that meet and achieve goals in an extremely organized manner.
You will work with present to and influence senior executives up to VP level.
You will own marketing program strategy and end-to-end delivery using data and metrics to drive improvements.
You will deliver cross functional projects and work with program management product management business development and technology teams.
You will think strategically and creatively whilst executing operationally. You will have high attention to detail.
You will write succinct and compelling written business proposals and recommendations for senior leadership audiences.
You will manage complex roadmaps and balance contending priorities in rapidly changing environments.
About the team
At Amazon we are building a world class last mile operation significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors called delivery partners to make deliveries to our customers. With Amazon Flex partners act as their own boss. They can build their own schedule and choose from different types of opportunities all while making great earnings.
Key job responsibilities
Establish the marketing and communications goals for expansion and growth program launches. Own the end-to-end execution of marketing strategy as well as analysis of program performance and creation of lessons learned.
Own the GTM strategy across all aspects of the customer lifecycle including brand research paid acquisition conversion marketing engagement marketing and communications.
Write marketing strategy documents and own all marketing inputs for business and technical requirements documents. Ensure clear communication and coordination of requirements to the business and development teams.
Use lessons learned to create global playbooks toolkits and processes than enable programs to scale.
Collaborate closely with technical teams product managers marketing and communication stakeholders legal public relations business leaders and international counterparts to deliver expansion and growth programs that scale globally.
Leverage automation to improve processes and productivity and make recommendations to support an organization scaling at rapid pace.
Identify prioritize and communicate key areas for service and business improvement along the key operations metrics
Establish yourself as a motivated self-starter who flourishes with working in ambiguous complex and challenging environments of a rapidly evolving business.
A day in the life
-Work closely with Product managers to define the delivery partner experience identify the right audience to target and bar raise the offering to improve attractiveness to the target audience
-Size up goals and plan for the entire Go-To-Market motions needed to succeed with the planned launch
-Plan roadmap of actions and initiatives needed to meet outcomes and objectives for each phase of the launch
-Collaborate across UX Tech Product Safety Legal and regional marketing teams to articulate and refine the marketing strategy and SOPs
-Report on launch readiness and success metrics in Weekly Business Reviews and Leadership updates.
About the team
At Amazon were working to be the most Customer-centric company on earth. One customer experience that were constantly looking to take to a new level is how to coordinate the delivery of their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders no matter how large or small are delivered where and when they need them as quickly accurately and cost effectively as possible. To meet this goal Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new logistics products and services significantly complimented by entrepreneurs like Amazon Delivery Service Partners and Amazon Flex. Amazon Flex crowdsources independent contractors called Delivery Partners to coordinate deliveries to our customers.
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at NY New York - 157100.00 - 212600.00 USD annually
Required Experience:
Manager
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