Sr. Manager, Commercial Marketing, Coronary, North America
Maple Grove, MN - USA
Job Summary
Expected Travel: Up to 50%
Requisition ID:14340
Interventional The Interventional business unit at Teleflex develops innovative medical devices used to diagnose and treat coronary and peripheral vascular diseases. We focus strategically on coronary and peripheral interventions vascular and bone access and large-bore closure solutions.
Our portfolio includes a broad range of clinically relevant products such as the GuideLiner and Turnpike Catheters; the Orsiro Mission Drug-Eluting Stent; the PK Papyrus Covered Coronary Stent; the Ringer Perfusion Balloon Catheter; the Pulsar -18 T3 Self-Expanding Stent; Passeo Balloon Catheters; and the OnControl Powered Bone Access System.
Backed by a strong R&D pipeline our rapidly growing Interventional business unit is well positioned to continue advancing new technologies that support the treatment of critically ill patients. Join a dynamic team dedicated to delivering innovative medical solutions that make a meaningful difference in patients lives.
The Sr. Coronary Commercial Marketing Manager is responsible for leading the North America commercial marketing strategy and execution for products within the Teleflex Interventional Coronary portfolio. This role leads and develops a team of marketing professionals responsible for translating customer clinical competitive and market insights into actionable strategies that drive portfolio growth product adoption and market development.
This position provides strategic direction across commercialization go-to-market strategy product launches lifecycle management positioning sales enablement and customer engagement while ensuring effective execution with cross-functional partners. This position serves as a key commercial leader within the Interventional business partners closely with Sales and cross-functional leadership and contributes to the development of the annual North America portfolio marketing plan and broader Coronary business strategy.
Lead develop coach and manage a team of five marketing professionals establishing clear objectives priorities accountability and performance expectations while building individual capabilities and supporting career development.
Provide strategic direction and oversight for the development and execution of North America commercialization and go-to-market (GTM) strategies across assigned Coronary products portfolio segments and strategic initiatives.
Establish team priorities and allocate resources across products launches market-development programs and other commercial initiatives based on business impact and strategic importance.
Lead development of market segmentation customer targeting positioning messaging value propositions pricing strategies and adoption strategies based on customer insights market dynamics and business priorities.
Serve as a commercial and market subject matter expert for the Coronary portfolio maintaining a strong understanding of products procedures clinical applications competitive technologies treatment trends and evolving customer needs.
Partner closely with North America Sales leadership to develop and execute sales enablement and field activation strategies including training competitive selling tools objection handling customer targeting account strategies and product adoption initiatives.
Ensure the marketing team maintains a strong field and customer presence through customer visits field travel physician meetings advisory boards industry conferences and other market-facing activities.
Partner with Global/Upstream Marketing to represent North America customer and market requirements and provide commercial input into portfolio strategy product development evidence-generation priorities lifecycle planning and future innovation.
Build a high-performing marketing organization by establishing consistent processes expectations operating rhythms and standards for strategic planning and commercial execution.
Identify and lead opportunities to improve marketing processes commercial capabilities organizational effectiveness and speed of execution.
Bachelors degree (BA/BS) in Marketing Business Life Sciences Engineering Healthcare or a related discipline required; MBA or other advanced degree preferred.
Minimum of 8 years of relevant professional experience in product marketing product management commercial strategy sales or related commercial functions preferably within the medical device industry.
Minimum of 5 years of medical device or healthcare industry experience.
Minimum of 3 years of demonstrated people-management experience including direct responsibility for performance management coaching development and talent decisions.
Experience within Interventional Cardiology coronary intervention structural heart peripheral intervention electrophysiology or another high-acuity medical device specialty strongly preferred.
SPECIALIZED SKILLS & OTHER REQUIREMENTS:
Demonstrated people leadership and talent-development capabilities with the ability to establish high expectations provide effective coaching and feedback hold individuals accountable and build engaged high-performing teams.
Strong understanding of downstream product marketing disciplines including segmentation targeting positioning value proposition development GTM strategy pricing launch planning market development sales enablement lifecycle management and portfolio management.
Strong clinical aptitude and ability to develop a sophisticated understanding of complex medical technologies procedures clinical evidence treatment pathways physician decision-making and customer needs.
Strong understanding of medical device commercialization within a regulated environment including effective partnership with Regulatory Legal Medical/Clinical Quality and Compliance stakeholders.
Strong change-management capabilities and demonstrated ability to lead teams and stakeholders through evolving business priorities organizationalchange and complex commercial challenges.
Excellent written verbal and presentation skills including the ability to communicate complex clinical strategic and financial concepts to customers field organizations cross-functional partners and executive leadership.
High level of initiative accountability executive presence independent thinking and sound business judgment.
Strong proficiency with standard business and analytical tools including Microsoft Excel PowerPoint and Word; experience with CRM market analytics business intelligence and digital marketing platforms preferred.
The pay range for this position at commencement of employment is expected to be between $175000 - $190000; however base pay offered may vary depending on multiple individualized factors including market location job-related knowledge skills and experience. The total compensation package for this position will also include benefits such as medical prescription drug dental and vision insurance flexible spending accounts participation in 401(k) savings plan and various paid time off benefits such as PTO short- and long-term disability and parental leave dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If hired employee will be in an at-will position and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time including for reasons related to individual performance Company or individual department/team performance and market factors.
TRAVEL REQUIRED: Up to 50 %
WORKING ENVIRONMENT:
Office/Professional Plant/Manufacturing Remote/Field Laboratory
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At Teleflex we follow a comprehensive hiring process. We do not accept unsolicited resumes from agency recruiters or 3rd party firms. We do not make unsolicited job offers. We do not ask for money or require equipment purchase up-front.
Teleflex Incorporated is an equal opportunity employer. Applicants will be considered without regard to age race religion color national origin ancestry sexual orientation disability nationality sex or veteran status. If you require accommodation to apply for a position please contact us at: or
Teleflex the Teleflex logo Arrow Barrigel Deknatel LMA Pilling QuikClotRüsch UroLift and Weck are trademarks or registered trademarks of Teleflex Incorporated or its affiliates in the U.S. and/or other countries.
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Required Experience:
Manager
About Company
Teleflex is a global provider of medical technologies designed to improve the health and quality of people’s lives. We apply purpose driven innovation – a relentless pursuit of identifying unmet clinical needs – to benefit patients and healthcare providers. Our portfolio is diverse, w ... View more