Sr Integrated Marketing Manager Campaign Strategy

At T-Mobile we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant employee stock purchase plan 401(k) and access to free year-round money coaches. Thats how were UNSTOPPABLE for our employees!

** This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in either Seattle Washington; Herndon Virginia or Overland Park Kansas areas.**

Job Objective
As a Senior Integrated Marketing Manager you will be responsible for developing and operationalizing an integrated content strategy for TMobile for Business that optimizes performance across segments and channels while improving collaboration and workflow efficiency. The position leads crossfunctional content strategy to align messaging timing and channel execution to business priorities. The role partners closely with segment marketing (inclusive of the EBC) integrated messaging and content operations teams to translate strategy into actionable plans. Success is measured by improved and optimized content effectiveness operational clarity and performance against defined segment and channel goals. This role exists to ensure TMobile for Business delivers cohesive highimpact content that supports growth and brand objectives.

Job Responsibilities:

• Develop integrated marketing strategies that align with commercial and brand priorities to drive business transformation
• Leverage data analytics and segmentation to identify opportunities and translate insights into actionable marketing plans
• Collaborate with leadership across commercial and brand functions to align campaign plans and coordinate resources for timely execution
• Partner with creative teams and agencies to develop communications and collateral that meet campaign objectives
• Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance
• Also responsible for other duties/projects as assigned by business management as needed

Education and Work Experience:

• Bachelors Degree and 7 years of related work experience
  OR a combination of education and experience deemed equivalent (Required)
• 7-10 years Marketing experience in authoring and executing national integrated marketing plans with recognized B2B brands (Preferred)
• 2-4 years Delivering omni/multi-channel integrated campaigns at scale and leveraging data and digital in execution. (Preferred)

Knowledge Skills and Abilities:

• Digital Marketing Must have a solid understanding of digital marketing and experience including web/ecommerce media social paid search attribution optimization etc. Experience in data driven marketing techniques and traditional database marketing is critical. (Required)
• Consumer Insights Exceptional experience applying consumer insights to improve campaign targeting delivery performance etc. (Required)

• Leadership Campaign leadership skills end to end campaign development including strategy segmentation targeting a multi-channel/omni-channel environment. (Required)

#LI-Corporate

• At least 18 years of age
• Legally authorized to work in the United States

Travel:
Travel Required (Yes/No):

DOT Regulated:
DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No

Base Pay Range: $109200 - $196900

Corporate Bonus Target: 20%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidates actual pay will be based on various factors such as work location qualifications and experience so the actual starting pay will vary within this range.

At T-Mobile employees in regular non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employees eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location T-Mobile our benefits exemplify the spirit of One Team Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases offering medical dental and vision insurance a flexible spending account 401(k) employee stock grants employee stock purchase plan paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave family building benefits back-up care enhanced family support childcare subsidy tuition assistance college coaching short- and long-term disability voluntary AD&D coverage voluntary accident coverage voluntary life insurance voluntary disability insurance and voluntary long-term care insurance. We dont stop there - eligible employees can also receive mobile service & home internet discounts pet insurance and access to commuter and transit programs! To learn about T-Mobiles amazing benefits check out.

Never stop growing!
As part of the T-Mobile team you know the Un-carrier doesnt have a corporate ladderits more like a jungle gym of possibilities! We love helping our employees grow in their careers because its that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity youre living our values while investing in your career growthand we applaud it. Youre unstoppable!

T-Mobile USA Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age race ethnicity color religion creed sex sexual orientation gender identity or expression national origin religious affiliation marital status citizenship status veteran status the presence of any physical or mental disability or any other status or characteristic protected by federal state or local law. Discrimination retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process please let us know by emailing or calling 1-. Please note this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.