Solutions Product Marketing Manager
Austin, TX - USA
Job Summary
Function
Product MarketingWere Hitachi Vantara the data foundation trusted by the worlds innovators. Our resilient high-performance data infrastructure means that customers from banks to theme parks can focus on achieving the incredible with data.
If youve seen the Las Vegas Sphere youve seen just one example of how we empower businesses to automate optimize innovate and wow their customers. Right now were laying the foundation for our next wave of looking for people who love being part of a diverse global team and who get excited about making a real-world impact with data.
About the Role
Hitachi Vantaras customers run mission-critical workloads for Fortune 500 enterprises government agencies financial institutions healthcare systems and critical infrastructure operators. When their business applications and databases are slow expensive non-compliant or unavailable the consequences are not IT consequences. They are board-level and in some cases public-safety consequences.
This role owns the go-to-market for the solutions that help enterprises modernize and manage critical business applications and databases improve cost and operational performance strengthen resilience and continuity and meet compliance obligations they increasingly have to prove rather than assert.
The work itself is translation under pressure. You take genuinely complex technology and turn it into a clear market story a differentiated solution narrative and practical tools a seller can use in a live customer conversation. Done well it changes what the field leads with how partners position us and which conversations we get invited into.
Structure and scope. You report into product marketing leadership and own strategy and execution for the Business Applications & Databases domain. You will also execute established plans and priority solution plays across Data & Cyber Resilience and Virtualization & Cloud alongside the teammates who own those domains. That cross-domain exposure is deliberate; it is how a strong product marketer becomes a go-to-market leader.
Who this fits. A product marketer with global enterprise B2B experience strong analytical instincts and the confidence to work across product sales technical partner and marketing teams without waiting to be told what to do next. It fits best if you are the person who asks why we position it that way goes and gets the customer analyst and competitive evidence and comes back with a better answer then does it again a quarter later when the market has moved. Positioning has a shelf life. We are not looking for someone to maintain the current narrative. We are looking for someone to keep sharpening it.
What Youll Own
- Domain go-to-market. Strategy and execution for Business Applications & Databases: positioning messaging target audiences buyer needs and the solution narrative. This is yours to define not to inherit.
- Value propositions that hold up. Translate solution strategy and technical capability into differentiated outcome-led stories that survive contact with enterprise buyers sellers and partners.
- Customer-facing assets that get used. Solution pages solution profiles data sheets sales presentations and sales tools accurate differentiated and built for how buyers actually evaluate.
- Sales and partner enablement. Assets and readiness that support the buyer journey from awareness through purchase strengthen field readiness and activate partners.
- Cross-domain execution. Established go-to-market plans and priority solution plays across Data & Cyber Resilience and Virtualization & Cloud.
- Cross-functional alignment. Work with product sales technical partner and marketing teams across messaging content enablement campaigns launches and solution plays.
- The evidence base. Gather and synthesize customer market competitive analyst and field input then use it to sharpen differentiation validate technical accuracy and challenge positions that the evidence no longer supports.
- Delivery at pace. Multiple deliverables stakeholder reviews and shifting priorities held to a high bar for quality consistency and timeliness.
Why This Role
- You own something real. You will make calls that show up in how a global portfolio goes to market.
- You can change how we do things. Bring a case built on customer analyst and competitive evidence and you will get a hearing whatever the current answer is. The fastest way to earn influence here is to bring the evidence that moves a position forward.
- You build the skill set the market is paying for. Exponential data infrastructure cloud AI and cyber resilience are the categories enterprise buyers are funding and the ones product marketers are being recruited for. You will develop that fluency here on real solutions with real customers.
- Your work reaches buyers whose decisions matter. Regulated industries mission-critical workloads and multi-stakeholder buying committees. Sharper positioning harder proof higher standard.
- You get coached not just managed. You will work directly with product marketing leaders who will push your thinking review your work seriously and give you the exposure that builds a go-to-market leader.
- There is a path. This role is scoped to grow into broader go-to-market leadership. We hire people we expect to outgrow the job description.
Qualifications
- 35 years in product marketing solutions marketing product management technical marketing or enterprise B2B technology marketing.
- Experience owning or supporting go-to-market strategy and execution solution launches campaigns sales plays or related commercialization work.
- Proven ability to translate complex technical capability into clear positioning messaging value propositions and customer-facing content.
- Experience building solution-oriented assets and enablement materials: web pages solution briefs data sheets sales presentations and sales tools.
- Experience supporting sales enablement partner marketing channel enablement or field-readiness programs.
- Experience in a global enterprise technology environment or supporting complex multi-stakeholder B2B buying cycles.
- Strong analytical skills. You can read a market interrogate customer analyst and competitive input and build an evidence-backed case for a position.
- Strong writing and editing with the judgment to know when a claim needs a proof point behind it.
- Demonstrated ability to work independently and collaborate across product sales technical partner and marketing stakeholders.
Preferred Qualifications
- Experience marketing to enterprise technology buyers and influencers across workload application or database modernization.
- Familiarity with hybrid cloud data infrastructure enterprise data management data protection cybersecurity or governance risk and compliance.
- Experience developing narratives or programs for highly regulated industries.
- Fluency with AI and LLM tools to accelerate research content development analysis and go-to-market workflows.
As required by the equal pay and transparency acts the expected base salary for this position is: $110K to $120K. The expected on-target earnings for this position is: $123K to $134K.
The expected pay is determined based on a variety of factors including but not limited to depth of experience in the practice area. Employees are eligible to participate in Hitachi Vantaras bonus/variable/commission pay programs where applicable and are subject to the programs conditions and restrictions.
#LI-JT1
Were a global team of innovators. Together we harness engineering excellence and passion for insight to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can a make positive impact on their industries and society. If you believe that innovation can inspire the future this is the place to fulfil your purpose and achieve your potential.
Hitachi is a global company operating across a wide range of industries and regions. One of the things that sets Hitachi apart is the diversity of our business and people which drives our innovation and growth.
We are committed to building an inclusive culture based on mutual respect and merit-based systems. We believe that when people feel valued heard and safe to express themselves they do their best work.
We help take care of your today and tomorrow with industry-leading benefits support and services that look after your holistic health and wellbeing. Were also champions of life balance and offer flexible arrangements that work for you (role and location dependent). Were always looking for new ways of working that bring out our best which leads to unexpected ideas. So here youll experience a sense of belonging and discover autonomy freedom and ownership as you work alongside talented people you enjoy sharing knowledge with.
Were proud to say were an equal opportunity employer and welcome all applicants for employment without attention to race colour religion sex sexual orientation gender identity national origin veteran age disability status or any other protected characteristic. Should you need reasonable accommodations during the recruitment process please let us know so that we can do our best to set you up for success.
Required Experience:
Manager
About Company
Discover how Hitachi Rail is connecting the future of mobility through integrated rail solutions, across rolling stock, signalling, digital technology and more.