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Software Engineer III

Meta Platforms


Job Location:

Menlo Park, CA - USA

Hourly Salary: USD 80 - 90
Posted: 25 September 2026 (9 hours ago)
Application Deadline: 23 December 2026
Vacancies: 1 Vacancy

Job Summary

Job Role: Software Engineer III
Location: Remote
Duration: 6 Months

Primary Responsibilities:
  • Develop and maintain deep links for paid campaigns influencer attribution referrals and off-platform channels incorporating optimized targeted routing solutions.
  • Construct custom audience data tables derived from cross-app user behavioral metrics and integrate them with advertising platform infrastructure.
  • Implement and maintain conversion tracking mechanisms (advertising pixels) within user onboarding flows to enable real-time campaign optimization based on funnel behavior.
  • Support targeted marketing email initiatives by mapping user behavioral signals into defined audience parameters.
  • Execute end-to-end growth and promotional experimentation.

Key Required Competencies:
  • Deep Linking and Mobile Attribution: Expertise in developing and managing campaign links across web and mobile applications.
  • SQL and Data Pipelines: Proficiency in constructing audience segmentation tables from complex behavioral datasets.
  • Advertising Platform Integration: Proficiency with conversion pixels custom audience integrations and campaign tracking architectures.
  • Backend or Full-Stack Engineering: Demonstrated skill in Python Alongside Hack/PHP Java or JavaScript.
  • A/B Testing and Experimentation Frameworks: Experience in designing executing and evaluating growth experiments.

Must-Have Skills:
  • Deeplinking campaign tracking and attribution at consumer scale (App Links / Universal Links iOS/Android/web URL parameter taxonomies click-to-conversion attribution)
  • Marketing data and audience engineering strong SQL behavioral signal tables scheduled pipelines syncing custom audiences into an ads platform or CDP
  • Growth marketing platform engineering with a proven track record partnering directly with marketing teams

Nice-to-Have Skills:
  • Lifecycle messaging and personalization marketing automation platform integration (SFClient Braze Iterable or equivalent) journey/trigger config API-driven personalization
  • Email marketing with ML propensity and personalization layers
  • Big-tech / large consumer-platform background; dashboarding and self-serve tooling for non-engineers

Required Experience:

IC