SEO Content Specialist (100 On-site Brooklyn, NY)

About True Ventures Group

True Ventures Group is a multi-brand healthcare holding company. Our brands include True Care a licensed home care agency serving Medicaid and private pay clients in New York City and Westchester; POD Health a Medicare telehealth and chronic care management platform operating in New York Florida and Colorado; and Andreas Angels a home care and IHSS provider serving Denver and Northern Colorado.

About the Role

Were looking for a creative detail-oriented SEO Content Specialist to write and optimize blog content across three brands: True Care POD Health and Andreas this role youll create engaging conversion-focused blog posts designed to perform well in traditional search AI Overviews and emerging LLM-powered platforms helping drive organic traffic and turn readers into leads.

Youll work closely with the Growth Marketing & Branding team to keep blog output aligned with each brands SEO priorities and voice. This is a hands-on execution-focused role a great fit for someone early in their SEO/content career who wants to build real expertise in both search fundamentals and how content shows up across newer AI-driven search surfaces.

What Youll Do

Blog Content Writing & Optimization

• Write and edit blog posts across all three brands following each brands voice and content briefs
• Optimize blog content for on-page SEO (titles headers keywords internal linking)
• Format and publish blog content in WordPress
• Help maintain the content calendar flagging deadlines and deliverables

SEO & Keyword Research

• Conduct keyword research to identify blog topics and content opportunities
• Apply SEO best practices to new and existing blog posts
• Optimize blog content structure and language to improve visibility in AI Overviews and LLM-powered platforms
• Support optimization of existing blog content for accuracy relevance and freshness
• Stay current on how AI Overviews and LLM-powered platforms are changing how content gets discovered

Performance Tracking

• Track basic blog performance metrics (traffic rankings engagement)
• Help compile reporting on content performance for the team
• Flag underperforming or outdated content for review

Collaboration

• Work with cross-functional partners to keep blog content on-brand and on-schedule
• Share relevant SEO trends tools or AI-search developments with the team

What Youll Need

• Bachelors degree or equivalent experience
• 2-4 years of experience writing and optimizing SEO blog or web content with strong writing samples
• Solid understanding of on-page SEO fundamentals
• Experience with SEO tools such as Google Search Console GA4 or SEMrush
• Comfortable learning and using WordPress (experience a plus not required)
• Comfortable using AI tools like Claude for content planning and drafting
• Strong writing and editing skills across different tones/brands
• Interest in AI Overviews LLM platforms and how search is evolving
• Strong organizational skills and attention to detail
• Ability to manage multiple projects and deadlines at once

Nice to Have

• Basic HTML/CMS troubleshooting skills
• Interest in healthcare home care or Medicaid/Medicare

Required Experience:

Senior IC