Senior Vice President, Campus Sales

About IMG Academy
IMG Academy is the worlds leading sports education brand providing a holistic education model that empowers student-athletes to win their future while preparing them for college and for life. IMG Academy has been nationally recognized by organizations including Sports Business Journal USA Today and the Best and Brightest Companies to Work For for its workplace culture innovation and commitment to developing people both on and off the field.

IMG Academy provides growth opportunities for student-athletes and partners through an innovative suite of on-campus and online experiences:

• Boarding school and camps delivered on a state-of-the-art campus in Bradenton Florida
• Online coaching through IMG Academy focused on personal development through the lens of sport and performance
• Online college recruiting through NCSA College Recruiting and SportsRecruits providing industry-leading recruiting education tools and access to a network of more than 40000 college coaches for student-athletes families club coaches and event operators
• Elevate by IMG Academy a performance and personal development solution that delivers mindset leadership and wellbeing programming to schools colleges and organizations through a combination of digital content and immersive experiences

• Set and own the strategic vision for campus-based sales across B2C and B2B lines including youth development elite team programming and group/event experiences.
• Identify new growth opportunities by market segment customer type and seasonal trends.
• Partner with the marketing product and commercial operations teams to align offers messaging and capacity planning across sales cycles.

• Lead coach and inspire a diverse sales team of 75 professionals including directors student athlete advisors camp advisors account executives and enrollment and customer support specialists.
• Build and scale a performance-driven sales culture rooted in accountability transparency and purpose driven
• Develop and execute onboarding coaching and development programs to continuously upskill the team and improve retention.

• Oversee the day-to-day performance of sales funnels across phone SMS chat email and CRM-connected digital channels.
• Ensure sales processes and scripts are tailored to different buyer personas including families club coaches athletic directors and event partners.
• Partner with commercial operations to build reporting dashboards and leverage data for continuous improvement in lead conversion ARPU cycle time and show/close rates.

• Ensure every interaction reflects the IMG Academy brand and reinforces our core promise: sports as a platform for life.
• Design and execute customer journeys from inquiry through decision working cross-functionally to deliver a premium and consistent experience.
• Use feedback loops (Customer Success metrics including NPS and attrition) to continuously refine sales experience and drive improved satisfaction and loyalty.

• Serve as a key commercial leader across the organization partnering with counterparts in digital products hotel sales marketing and commercial operations.
• Act as a senior representative with high-profile accounts strategic partnerships and VIP families during peak recruiting seasons or high-impact events.

• 8 years of progressive experience in sales leadership within B2C and B2B environments particularly in service-driven industries like education sports travel or hospitality
• Proven expertise in sales strategy development pipeline and territory management and multi-product bundling
• Proficiency with CRM systems (e.g. Salesforce) marketing automation and sales enablement tools
• Strategic thinker with a strong ability to translate vision into clear executable plans
• Skilled communicator and storyteller across diverse audiences including families executives and partners
• Strong analytical and forecasting capabilities with a bias toward data-informed decision-making
• Experienced in coaching mentoring and leading high-performing sales teams
• Able to thrive in a fast-paced results-driven environment with complex cross-functional dynamics
• Adept at motivating and aligning teams around shared goals driving both outcomes and culture
• Flexible and resilient in adapting to seasonal changes and evolving product offerings
• Trusted leader who inspires confidence builds relationships and leads with integrity during high-impact customer-facing moments

Background Requirements:

• Requires a background check upon offer
• Requires a drug test upon offer

Dont meet every single requirement We are dedicated to building a diverse inclusive authentic workplace so if youre excited about this role but your past experience doesnt align perfectly with every qualification in the job description we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Get to know us better:

IMG Academy provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.