Senior UX Content Designer, Agentic AI

Pay is based on several factors which vary based on include labor markets and in some instancesmay include education work experience and addition to your pay Target cares about and invests in you as a team member so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs which may include medical vision dental life insurance and more to help you and your family take care of your whole benefits for eligible team members include 401(k) employee discount short term disability long term disability paid sick leave paid national holidays and paid competitive benefits from financial and education to well-being and beyond at at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture.Learn more about Target here.

Targets Global UX teamis a group of designcontentresearch and accessibility practitioners and experts with a passion for improving and innovating our digital experiences for Targets guests team members and partners. Here we pride ourselves on designing tangible inspiring and impactful solutions that serve all aspects of our business and being a part of the team means you will play a critical role for Targets digital experience by increasing ease simplicity value and delight for every touchpoint.

About therole:

As Senior ContentDesigner onagentic and AIshoppingexperiencesyoullhelp shape how Target guestsdiscover get inspired andshopthrough agenticUXacross digital touchpoints.You will define the content and language systems that support our guests throughout their journey while also being a voice for emerging agentic content design practices.

Thinking withsystemsover processyoulldefinehow language conversationaldesignpromptsystemsfeedbackloops andcontext engineeringwork together across shopping flows to create experiences that feel unmistakably Target.Your content frameworksdontjust amplify voice clarity and standards theyare flexible systems thatevolvewithnew AI capabilitiesandsupportpersonalizedproduct experiencesat scale.

This role willexplorenew ways of workingin a cross-functionalsettingcollaborating withdesigners product managers engineers researchers data analystsaccessibilitypartnersandAI teams/practitioners.Youllestablishstandards and governancekeepingcontent excellence at the centerof workflows and rapidly evolving AI tools.At the same timeyoullcontribute tothe broader content design practicehelpingestablishthe foundation for content design-led agentic workanditssharedprinciples. You willalso share and educate findings and learnings forhow weapproachconversational and AI-assisted experiences acrosspartners and teams.

Responsibilities:

• Developcontent designapproachesfor AI-assisted and agentic shopping experiences across Target digital touchpoints including conversational shop flows discovery/inspiration recommendationspersonalizationand checkout journeys.

• Explore and sharehow we create and deploy clear helpful and human contentthat balancesguest needs business goals and brand voice across AI systems.