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Senior Salesforce Marketing Cloud Specialist


Job Location:

Indianapolis, IN - USA

Monthly Salary: Not provided by the employer
Posted: 28 July 2026 (30+ days ago)
Application Deadline: 25 October 2026
Vacancies: 1 Vacancy

Job Summary

Job Title: Senior Salesforce Marketing Cloud Specialist
Location: Indianapolis IN
Team: Marketing Technology
Level - Senior
Preference is to be within 1 hour of either office

Make an Impact with Us at Sallie Mae were committed to helping families navigate their educational funding journeys with confidence and clarity.
As a Senior Salesforce Marketing Cloud Specialist youll play a key role in shaping how we connect with our customersdelivering personalized timely and relevant communications across digital channels. Youll be part of a collaborative forward-thinking Marketing Technology team that values innovation ownership and continuous learning.
What Youll DoCollaborate with stakeholders to understand marketing goals and translate them into scalable solutions using Salesforce Marketing Cloud. Design and execute multi-channel campaigns and customer journeys across email SMS and push notifications. Build and manage data integrations using Salesforce Data Cloud Data Sync and ETL tools. Use AMPscript and SQL to create dynamic personalized content tailored to customer segments. Monitor campaign performance and optimize targeting and segmentation strategies. Provide technical support and guidance to marketing teams. Work cross-functionally with Internal teams to ensure alignment and integration of business initiatives.
What Youll BringBachelors degree in Marketing Computer Science Business or related field. 5 years of hands-on experience with Salesforce Marketing Cloud and multi-channel campaign execution. Experience with Salesforce Data Cloud including data ingestion harmonization and activation. Demonstrable Proficiency in AMPscript and SQL for personalization and data manipulation. Strong content creation skills across email SMS and push channels. Familiarity with Financial Services Cloud is a plus. Knowledge of cloud platforms like Microsoft Azure or AWS is beneficial. Preferred
Certifications:Salesforce Marketing Cloud Consultant Data Cloud Specialist (preferred but not required)
Why Youll Love Working HereJoin a mission-driven organization making a real difference in education. Work with cutting-edge Salesforce technologies and tools. Be part of a collaborative culture that encourages creativity growth and innovation. Enjoy competitive compensation comprehensive benefits and opportunities for career advancement.



Required Skills:

SQLAWS