Senior Product Marketing Manager Tech, AWS Marketing
Santa Clara County, CA - USA
Job Summary
Amazon Bedrock and AgentCore are how the worlds largest organizations are building AI-native applications and autonomous agents. This is one of the fastest-growing product areas in AWS history and we need a Senior Product Marketing Manager - Tech who can own the narrative.
In this role you wont just describe products youll shape them. Youll work backwards from the needs of builders to influence roadmap priorities craft positioning that becomes the language customers use to describe their own strategies and launch capabilities that land on the front page of Hacker News. Youll partner directly with GMs principal engineers and field leaders across a portfolio that includes Amazon Bedrock Amazon Bedrock AgentCore and Strands Agents (our open-source agent SDK).
This is a high-visibility role with direct access to AWS leadership and a front-row seat to the most consequential platform shift since cloud itself.
Why This Role
Front-row seat to one of the fastest-moving product areas in AWS - agentic AI is redefining how software gets built
Direct partnership with product GMs and senior engineering leaders who value marketing as a strategic function
High-visibility stage: re:Invent keynotes analyst briefings executive customer meetings
Ownership and autonomy - youll own an entire product narrative end-to-end not execute someone elses playbook
A team culture that rewards bold thinking intellectual curiosity and a bias for action
Key job responsibilities
Own product positioning and launches for one or more products in the Bedrock/AgentCore portfolio - from naming and messaging through launch day execution and post-launch iteration
Translate complex architectures into customer value - create technical narratives demos and reference architectures that help builders understand when and how to use agents vs. other AI patterns
Influence product strategy by synthesizing signals from customer conversations competitive intelligence analyst feedback and usage data into actionable recommendations for product teams
Be the product expert in the room - represent your products in executive briefings re:Invent stage talks analyst interactions and field enablement
Drive adoption with technical audiences - develop content strategies that reach developers architects and technical decision-makers through the channels they trust
Partner cross-functionally with product management developer relations solutions architecture and sales to align on ICPs use cases and GTM motions
About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description we encourage candidates to apply. If your career is just starting hasnt followed a traditional path or includes alternative experiences dont let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the worlds most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating thats why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Inclusive Team Culture
Here at AWS its in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences inspire us to never stop embracing our uniqueness.
Mentorship & Career Growth
Were continuously raising our performance bar as we strive to become Earths Best Employer. Thats why youll find endless knowledge-sharing mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home theres nothing we cant achieve in the cloud.
- Bachelors degree in a relevant field or equivalent work experience
- 5 years in product marketing technical marketing developer relations or product management for technical/infrastructure products
- Demonstrated ability to create compelling technical content (blogs presentations demos whitepapers) for developer or technical buyer audiences
- Experience working cross-functionally with engineering/product teams to influence roadmap or positioning
- Experience with presentations and speaking with executives IT management and developers
- Experience marketing AI/ML developer tools or cloud infrastructure products
- Track record of leading high-visibility product launches (named launches you can point to)
- Familiarity with the AI agent/agentic AI landscape (frameworks orchestration patterns tool use)
- Strong analytical skills - you use data to defend positioning choices and measure launch impact
- MBA or advanced technical degree
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA SANTA CLARA - 161900.00 - 218600.00 USD annually
USA MA Boston - 147200.00 - 198700.00 USD annually
USA VA Arlington - 147200.00 - 198700.00 USD annually
USA WA Seattle - 147200.00 - 198700.00 USD annually
Required Experience:
Manager
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