Senior Marketing Project Manager, Events & Launches

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SMBTeam is looking for a Senior Marketing Project Manager to be the driving force behind how our marketing team executes. This person will own the planning coordination and execution of marketing projects such as new funnel launches virtual events product launches and always-on campaign optimization. They will make sure work moves on time and every team and team member involved knows whats expected of them and when and most importantly is set up for success.

More than anything we want someone who genuinely loves marketing and is focused on ensuring every dollar we spend and every initiative we run is actually working. That means not only the launch project managing launches but ensuring each launch is set up for success in terms of both driving SMBTeams growth giving our clients a top-notch experience.

Beyond that youll be the connective tissue between Marketing Sales IT Operations and Product on a wide range of projects. Events and product launches are a large part of this role and not coincidentally the most cross-functional. Youll own event management and product rollouts to ensure readiness hand-offs and training ultimately lead to smooth and successful outcomes.

WHATS IN IT FOR YOU

An opportunity to be a part of the #1 Fastest Growing Legal Marketing & Coaching Company in the U.S.

BENEFITS We pay for 75% of your Medical Dental Vision insurance for YOU and YOUR FAMILY.

FLEXIBLE VACATION TIME - We encourage you to take time to recharge so you can be your best here at work.

EDUCATION Team member education and learning budget on courses events and books.

FUN Company activities outings and retreats.

INVESTMENTS 401(k) with a 3% Match.

WORK STYLE WFH or come to the office. The choice is yours!

Key Responsibilities:

• Events & Launch Ownership
• Own execution end-to-end for our full calendar of (primarily virtual/digital) events and product launches and funnel launches including timelines task ownership and cross-team hand-offs.
• Own the interdepartmental coordination that makes events and launches run smoothly: hand-offs between Marketing Sales and other teams training sessions so every team knows their role and clear pre/post-event and pre/post-launch communication.
• Partner with marketing team colleagues on offer strategy and promotion to keep registration and attendance numbers on track.
• Ensure all event and launch assets (such as landing pages emails ads graphics etc.) are scoped requested and delivered on time.
• Run post-event and post-launch debriefs and turn lessons learned into repeatable checklists and process improvements.
• Recognize that events and launches are the most cross-functional work on the team youre the one making sure Marketing Sales Product IT and Contracts are all moving on the same timeline cohesively.
• Marketing Project & Program Management
• Manage the end-to-end lifecycle of all Marketing team projects and always-on campaigns in Asana keeping timelines owners dependencies and SLAs clear and current.
• Build and maintain a master view of marketing project status so the team always know whats on track whats at risk and what needs a decision.
• Create and maintain active trackers of what is currently running what assets can be delivered and how they are delivered etc.
• Proactively identify bottlenecks resourcing conflicts and risks and resolve them before they become fire drills.
• Set and enforce a rhythm of check-ins deadlines and hand-offs across the team.
• Manage the launch of new marketing channels as the team expands its efforts
• Creative & Asset Coordination
• Work closely with the creative team to plan track and manage all marketing assets (ads graphics event collateral etc.) from request through final delivery.
• Maintain a clear intake and prioritization process for creative requests so the creative team always knows whats next and why.
• Cross-Departmental Coordination
• Be the connector between Marketing and Sales on shared initiatives hand-offs and events making sure both teams are in sync on timelines know whats coming and have what they need from each other when they need it.
• Coordinate with IT Contracts Product Owners and other departments on marketing-dependent projects proactively looping in the right people flagging what they need from Marketing (or Marketing needs from them) and making sure nothing falls through the cracks between teams.
• Represent Marketings project status and needs clearly and credibly in cross-functional and executive settings.
• Tools AI & Process Efficiency
• Serve as the teams Asana power user building templates workflows and dashboards that make the whole team more efficient.
• Bring genuine AI fluency to the role: use AI tools to streamline status reporting project setup meeting notes content/asset workflows and other repeatable work so the team spends less time on admin and more time executing.
• Continuously look for process gaps and fix them this role owns making projects run smoothly not just tracking that they exist.

• 5-10 years of experience in a Marketing Project Manager Marketing Program Manager Marketing Operations Manager or similar role ideally within an internal marketing team or agency.
• Real marketing fluency not just PM process. You understand core marketing tactics and KPIs well enough to manage projects intelligently you know what an MQL is and how it fits into the funnel youre comfortable with efficiency metrics (CPL CAC conversion rate ROAS etc.) and you understand the basics of campaign structures. You dont need to be the one running campaigns but you need to know enough to ask the right questions catch when somethings off and speak the same language as the specialists youre coordinating.
• Cross-channel project experience. Youve managed marketing projects that span both organic (content SEO social email) and paid (ads paid social paid search) channels and you understand how those channels work together rather than treating them as separate workstreams.
• Asana expertise. Youve run projects portfolios and workflows in Asana and can build structure that keeps a team organized without slowing them down.
• AI fluency. You use AI tools regularly in your own work and can spot where theyll save the team time this isnt optional or a nice to have.
• Proven experience owning events and/or product launches from planning through execution ideally at organizations that run a high volume of virtual/digital events.
• Experience working with creative/design teams on asset production workflows.
• A track record of successful cross-functional coordination particularly between marketing and sales including managing hand-offs timelines and competing priorities.
• Experience working with and presenting to senior leadership/C-suite stakeholders with the communication skills to match.
• A proactive detail-oriented operating style you catch problems early and run a tight well-documented ship.
• Strong project management fundamentals: scoping timelines risk management and KPI tracking.
• Excellent relationship-building skills; you can hold people accountable to deadlines without damaging the relationship.
• Nice to have- PMP or similar project management certification.

SMB Team is a rapidly-growing marketing agency and coaching business for lawyers. After four years of 300% year-over-year growth we have quickly become one of the top brands in the legal industry.

Bottom Line: We change lives. Want proof Read our Google My Business reviews.

There are three parts to our business:

Educational Brand: We currently run the most prominent talk show in the legal industry. Every week we get hundreds of lawyers on our webinars by interviewing top thought leaders (as seen on our YouTube). The goal is to become THE source of education for lawyers.

Marketing Services: We offer a full suite of marketing services to our clients including PPC SEO Website Design Video and Social Media management. Our goal is to scale our services business to over $15M in revenue in 2023.

Coaching Services: We have a rapidly-growing Philadelphia-based coaching program for our first year we built our coaching business into a multi-seven-figure business. Our program has been identified as the most comprehensive coaching program for attorneys and we plan to double the size of our clients in the next year.

The SMB Team is an Equal Opportunity Employer. The policy of The SMB Team is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individuals race color gender age national origin religion citizenship status marital status sexual orientation gender identity transgender status physical or mental disability protected veteran status genetic information pregnancy or any other categories protected by applicable federal state or local laws.

The SMB Team is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans

Required Experience:

Senior IC