Senior Marketing Enablement Specialist
Job Location:
Boston, MA - USA
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
At Axon were on a mission to Protect Life. Were explorers pursuing societys most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products we work better together. We connect with candor and care seeking out diverse perspectives from our customers communities and each other.
Life at Axon is fast-paced challenging and meaningful. Here youll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.
Your Impact
You will bridge the gap between what Axon builds and how the market understands this role youll bring the strategic depth of product marketing and sales enablement with hands on experience of field marketing creating a seamless connection between product messaging customer-facing experiences and sales readiness.
From crafting compelling product narratives to activating them in the field youll ensure that every campaign event and sales tool tells a consistent differentiated story. Youll work side-by-side with product sales and customer success to sharpen go-to-market execution and help Axon win in increasingly competitive enterprise markets.
When product story meets field momentumAxon wins. This role owns that connection.
What Youll Do
Location: In Person 4 days per week Boston Scottsdale or Seattle
Reports to: Head of Enterprise Marketing (Amy Day-OConnor)
Product Marketing & Messaging
- Develop product messaging and campaign positioning that resonates with enterprise audiences in retail healthcare and other core enterprise verticals
- Translate complex technical capabilities into compelling customer-focused value propositions
- Partner with product teams on launches and go-to-market initiatives to ensure messaging lands effectively in the field
- Identify high-leverage market moments (launches industry events partnerships) and turn them into differentiated product narratives
Sales Enablement
- Create sales enablement materials including pitch decks one-pagers and competitive battlecards that equip sellers to win
- Support webinars demos and thought leadership content that showcase Axons value across enterprise use cases
- Drive consistency across campaigns messaging and sales materials so every customer touchpoint reflects the same compelling story
- Partner closely with Enterprise Sales and Customer Success on deal acceleration strategies and account-based programs
Field Marketing & Customer Engagement
- Support field events and customer engagement programs that drive pipeline and brand presence
- Build account-based and executive-level experiences that deepen relationships with key decision-makers
- Develop the messaging assets and storytelling that bring field events to life ensuring every activation shows up with a sharp consistent narrative - from pre-event content and sales tools to on-site materials and follow-up collateral
Performance & Operations
- Own performance metrics to continuously improve program outcomes
- Leverage AI and emerging tools to enhance personalization follow-up and scalability of marketing programs
- Act as a strategic advisor on how Axon shows up in-market across enterprise audiences
This role is based out of our Scottsdale Seattle or Boston location and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays with the flexibility to work remotely on Mondays unless there is an approved workplace accommodation. We believe that connection fuels innovation and our in-office culture is designed to foster meaningful teamwork mentorship and shared success.
What You Bring
- 4 years of experience across product marketing sales enablement and field marketing
- Proven track record of driving pipeline and revenue through events campaigns and field initiatives
- Experience supporting enterprise sales
- Demonstrated ability to develop compelling product messaging and translate technical solutions into real-world value
- Strong experience creating sales enablement materials that equip sellers to win (decks battlecards one-pagers demo content)
- Ability to break into new markets or verticals (retail healthcare or similar) and tailor strategies accordingly
- Creative out-of-the-box ideas for programs that capture attention differentiate Axon and drive meaningful enterprise engagement
- Experience using data and insights to measure performance and optimize programs
- Familiarity with AI and emerging tools to enhance execution and personalization
- Strong cross-functional collaboration and stakeholder management skills across product sales and customer success
- High standards for execution creativity and detail
- Alignment with Axons values: ownership candor curiosity and a commitment to building trust in service of our mission to Protect Life
Benefits that Benefit You
- Competitive salary and 401k with employer match
- Discretionary paid time off
- Paid parental leave for all
- Medical Dental Vision plans
- Fitness Programs
- Emotional & Mental Wellness support
- Learning & Development programs
- Employee Resource Groups (ERGs)
- And yes we have snacks in our offices
Benefits listed herein may vary depending on the nature of your employment and the location where you work.
Axon is a total compensation company meaning compensation is made up of base pay bonus and stock awards. The actual base pay is dependent upon many factors such as: level function training transferable skills work experience business needs geographic market and often a combination of all these factors. Our benefits offer an array of options to help support you physically financially and emotionally through the big milestones and in your everyday life. To see more details on our benefits offerings please visit Pay Range
$90000 - $132000 USD
Dont meet every single requirement Thats ok. At Axon we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer better place. We are also committed to building diverse teams that reflect the communities we serve.
Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If youre excited about this role and our mission to Protect Life but your experience doesnt align perfectly with every qualification listed here we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Important Notes
The above job description is not intended as nor should it be construed as exhaustive of all duties responsibilities skills efforts or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.
Some roles may also require legal eligibility to work in a firearms environment.
We collect personal information from applicants to evaluate candidates for employment. You may request access deletion or exercise other CCPA rights ator via ourAxon Privacy Web Form. For more information please see the Your California Privacy Rights section of ourApplicant and Candidate Privacy Notice.
Axons mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axons impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental health and safety regulations policies and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.
We are an equal opportunity employer that promotes justice advances equity values diversity and fosters inclusion. Were committed to hiring the best talent regardless of race creed color ancestry religion sex (including pregnancy) national origin sexual orientation age citizenship status marital status disability gender identity genetic information veteran status or any other characteristic protected by applicable laws regulations and ordinances and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process please email Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.
Phishing alert: Axon will never ask you to pay for any part of the hiring process including training equipment or background checks. We do not make job offers via text message WhatsApp or instant messaging platforms without a formal interview process. All legitimate job openings are listed on our official careers page at If you receive a suspicious offer or outreach from an email address that is not @ or if you are asked for sensitive personal information (bank details Social Security Number) prematurely please ignore the message and report it to .
Required Experience:
Senior IC
About Company
The Axon Network connects people, devices, and apps to protect life in all regards. From our TASER smart weapons, to police body cameras, to our industry-leading cloud-based evidence management software, we are the world’s premier public safety company and are committed to delivering ... View more
