Senior Manager, Partner Communications

Description

Position Title:Sr. Manager Partner Communications

Location:Dallas TX

Your role

The Sr. Manager Partner Communications is a strategic high-visibility role for a seasoned communications leader who thrives in a builders environment and is someone who can look at a blank canvas and create something compelling structured and measurable.

In this role the Sr. Manager will help build and execute partner communications across our Americas partner ecosystem spanning OEMs VARs Agents Resellers and GSIs. They will help shape how Digital Realty shows up for and with our partners building messaging frameworks content engines and delivery that help partners recruit onboard activate and grow. A critical part of this role is collaborating with global campaign and product marketing teams to adapt enterprise-level initiatives for partner audiences translating global go-to-market campaigns into partner-ready messaging content and delivery plays that resonate across partner types tiers and go-to-market motions. They will report to the Director AMER Partner Marketing and will operate as the central communications point for partner communications across the Americas.

What youll do

• Construct and execute a comprehensive multi-channel partner communications strategy aligned to GTM priorities and revenue goals spanning partner segmentation across OEMs VARs Agents Resellers and GSIs establishing persona-based messaging frameworks for executive (C-suite) business and technical audiences within partner organizations.

• Develop structured partner segmentation models based on partner type tier and lifecycle stage defining tailored communication journeys that optimize messaging across the full partner funnel.

• Serve as the central communications lead for partner in AMER working closely with Alliances Channel Sales Product Marketing Field Marketing PR and Enablement teams to unify messaging amplify partner value propositions and ensure consistency and executional excellence.

• Influence senior leaders and key stakeholders to align on priorities narrative and timing leading cross-functional initiatives through influence rather than direct authority.

• Oversee development and distribution of high-impact partner communications including partner newsletters and emails awards submissions announcements campaign toolkits and sales plays and enablement content and product launch communications.

• Assist KPI tracking across engagement and business impact from open/click rates and engagement scores to partner activation and enablement completion to pipeline influenced and revenue contribution using insights to continuously refine segmentation cadence and messaging effectiveness.

• Establish communication frameworks governance models and editorial calendars to reduce noise improve partner experience and ensure scalable repeatable communication processes across regions and partner types.

• Influence consistent global-to-regional collaboration and alignment while enabling meaningful localization across AMER EMEA and APAC partner ecosystems.

• Partner with global campaign and product marketing teams to adapt enterprise campaigns for partner audiences translating global go-to-market initiatives into partner-ready toolkits messaging and delivery assets that map to partner types tiers and routes to market ensuring relevance and impact at every stage of the partner engagement cycle.

What youll need

• Bachelors degree in Marketing Communications Business or a related field

• 812 years of experience in B2B marketing or communications within the technology industry.

• 5 years of experience in partner/channel marketing alliances or ecosystem communications with a proven track record working with complex partner ecosystems including OEMs VARs CSPs Resellers Agents and GSIs.

• Deep understanding of partner GTM models and channel dynamics with demonstrated ability to build persona-based messaging frameworks and persona-to-content strategies across partner types and tiers.

• Experience designing and executing multi-channel communications strategies at scale with strong expertise in partner segmentation journey mapping and lifecycle marketing.

• Exceptional written and verbal communication skills with the ability to write for both executive and technical audiences established proficiency to translate technical concepts into clear compelling narratives.

• Proven capacity to lead cross-functional initiatives and influence senior stakeholders (VP SVP C-level) without direct authority.

• Analytical skills with a demonstrated ability to work with internal partners to connect communications to pipeline and revenue impact.

• Proficiency with modern marketing and partner technology stacks including marketing automation Salesforce CRM partner relationship management tools and analytics platforms.

• Track record of building new programs or meaningfully transforming existing strategies; experience in data center cloud AI infrastructure networking or enterprise IT is strongly preferred.

• Demonstrated experience adapting global marketing campaigns for partner audiences including localizing messaging tailoring content for partner delivery channels and developing campaign toolkits that enable scalable partner-led activation across regions.

A bit about us

Digital Realty brings companies and data together by delivering the full spectrum of data center colocation and interconnection solutions. PlatformDIGITAL the companys global data center platform provides customers with a secure data meeting place and a proven Pervasive Datacenter Architecture (PDx) solution methodology for powering innovation and efficiently managing Data Gravity challenges. Digital Realty gives its customers access to the connected data communities that matter to them with a global data center footprint of 300 facilities in 50 metros across 25 countries on six continents.

To learn more about Digital Realty please visit or follow us on LinkedIn and Twitter.

A bit about our team

Marketing

Our Marketing team works in one of the worlds fastest-growing and exciting sectors. We collaborate with the Sales team to develop effective strategies that help build our business and also ensure our corporate strategy meets our local market needs. Our team helps the business keep the world connected and continue to grow by translating our unique offerings into bespoke campaigns content and propositions for different locations and customer segments.

What we can offer you

Our rapidly evolving business sector offers the opportunity to be part of a courageous and passionate team who work together to understand and meet the changing needs of our global customers.

Join us and youll be part of a supportive and inclusive environment where you can bring your whole self to work. As part of our team youll get to work with people from different business areas challenge the way we do things and put your ideas into action. Well also give you plenty of development opportunities so you can build a rewarding and successful career with us.

Health and Safety

Safety isnt just a priority here at Digital; its critical to everything we do. Safeguarding lives protecting assets and securing data arent just ideals - theyre essential pillars of our commitment to excellence for our people our partners and our customers. We have a culture of care where every member of Team Digital embraces a relentless pursuit of working safely across Digital Realty. Together we are Safely Powering Progress.

Our Compensation Philosophy

Digital Realty offers its employees a highly competitive compensation package excellent benefits and an environment that recognizes and rewards your contributions. Central to our compensation philosophy is rewarding our employees for achieving the values and objectives aligned to the companys overall goals and values.

Apply today take charge of your career and grow your talents with us.

Responsibilities
The individual in this role is responsible for overseeing the end-to-end content strategy from planning and localization to execution and performance analysis. They manage editorial calendars ensuring all content initiatives are timely and aligned with broader marketing objectives. The role requires developing compelling case studies supporting the execution of localized campaigns and maintaining high standards of copywriting and content review. Close collaboration with stakeholders across regions is vital to ensure content resonates with diverse audiences and adheres to brand guidelines. The marketer will also leverage data-driven insights to refine content approaches utilize marketing automation tools for campaign delivery and ensure content is effectively distributed across social media and other channels.

Qualifications
- 7-10 years of experience in content management or marketing preferably in a multi-regional or global context- Demonstrated expertise in copywriting content editing and managing editorial calendars- Proven ability to write and localize content for various markets and channels- Strong knowledge of data-driven campaign reporting and analytics- Familiarity with marketing automation platforms such as Marketo- Excellent collaboration skills with global regional and subregional teams