Senior Manager, Culture Activation

Position Summary

The Senior Manager Culture Activation leads the activation of CDWs values across the coworker and leader lifecycle ensuring the CDW Way Act as One Play to Win Think Forward is embedded into everyday experiences talent practices and key moments that matter.

This role partners across the organization to shape a cohesive culture narrative and Employee Value Proposition (EVP) that is experienced internally and reflected externally. Success is measured through CDWs listening strategy and demonstrated through engagement alignment to values and consistency of coworker experience.

Reporting to the SVP Head of Talent this role requires strategic leadership creative innovation and strong influence to ensure culture is operationalized and sustained.

Key Responsibilities

• Design and lead an enterprise culture and coworker experience strategy that embeds CDW values into key coworker and leader moments across the lifecycle translating values into scalable tools behaviors and resources.
• Oversee our One CDW strategy ensuring we create an inclusive welcoming and respectful environment.
• Define and continuously improve the end-to-end coworker and leader experience by shaping key lifecycle touchpoints from attraction and onboarding through development performance transitions and change.
• Partner cross functionally to ensure technology-enabled solutions enhance the coworker experience while preserving the human element.
• Lead the evolution and activation of CDWs Employee Value Proposition (EVP) and culture narrative in alignment with business and culture priorities in partnership with Marketing and Communications.
• Leverage CDWs LA 2028 sponsorship as a catalyst for culture activation and coworker engagement partnering with Marketing and Communications to translate the partnership into meaningful internal experiences that bring CDW values to life.
• Leverage insights from the listening channels to assess culture health identify opportunities and drive targeted improvements across the coworker lifecycle.
• Build strong cross-functional partnerships and influence outcomes through collaboration and thought leadership to align and integrate culture and coworker experience efforts across the enterprise.
• Lead develop and inspire a team of culture and coworker experience professionals modeling CDW values and fostering creativity accountability and continuous improvement.

Qualifications

Education:

• Bachelors degree required
• Masters degree preferred (Human Resources Organizational Development Communications Marketing or related field).

Experience:

• 8 years of progressive experience leading enterprise culture and coworker experience initiatives across one or more of the following disciplines: culture transformation employee experience organizational development employer brand internal communications or talent management.
• Demonstrated experience leading the program management at scale of culture initiatives and values activation.
• Experience embedding values and culture into business processes and talent systems.

Core Capabilities & Skills

• Enterprise & Systems Thinking: ability to design integrated solutions across the coworker lifecycle.
• Strategic Communication & Storytelling: exceptional ability to translate strategy into compelling narratives and campaigns.
• Creative & Innovative Mindset: brings new ideas and modern approaches to culture activation and coworker engagement.
• Human-Centered Design: experience applying design thinking or experience design methodologies.
• Influence & Relationship Building: strong ability to partner across functions and levels with credibility and trust.
• Data-Informed Decision Making: uses listening data and insights to guide priorities and actions.
• Change & Project Leadership: skilled at managing multiple initiatives in complex evolving environments.

CDW is committed to being an AI-fluent organization

As a leader you will champion and be accountable for our vision of becoming an AI-fluent organization. We expect leaders to model curiosity encourage responsible AI adoption and foster a culture of continuous learning. You dont need deep technical expertise but you should be comfortable exploring how AI can enhance strategy decision-making and team performance. Your role includes guiding others in building confidence and capability with AI tools and practices while promoting openness to experimentation and shared learning.

Additionally CDW is committed to fostering an equitable transparent and respectful hiring process for all applicants. During our application process our goal is to understand your experience strengths skills and qualifications. As an AI forward company we see AI not just as a tool but as a catalyst for new ways of thinking creating and communicating. We encourage candidates to embrace an AI mindset one thats curious adaptive and ready to explore whats possible. We welcome thoughtful use of AI to expand your perspective and elevate how you share your story while ensuring your application remains rooted in your own background judgment and voice.

About Us

CDW is a Fortune 500 technology solutions provider that helps businesses government education and healthcare organizations achieve whats possible through technology. What makes CDW different isnt just what we doits how we do it. At CDW we act as onebuilding trust speaking candidly and working together to achieve more. We play to winfocusing on what matters most and delivering for our customers. And we think forwardstaying curious moving fast and continuously learning. We believe meaningful work happens when people feel supported heard and empowered to contribute. Thats why we think of ourselves as coworkers not just employeesworking together to solve complex challenges and deliver real impact for our customers and communities.

As a fullstack fulllifecycle technology partner CDW brings deep expertise strong relationships and broad industry knowledge to help turn ideas into outcomes. When you join CDW you become part of a collaborative environment where your work matters your growth is supported and your contributions help shape whats next.

Together we deliver the full promise of what technology can do. Together we Make Amazing Happen.

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other basis prohibited by state and local law.