Senior Growth Marketing Engineer
Austin, TX - USA
Job Summary
The Growth Marketing Engineeris responsible forbuilding the AI-enabled performance systems that make Restaurant365s Demand Generation engine more scalable measurable and effective. This senior individual contributor role sits at the intersection of growth marketing marketing operations marketing analytics advertising operations AI workflow orchestration and revenue systems.Serves as the principal advisor on growth performance architecture experimentation strategy and AI-enabled decision frameworks across Marketing SDR andRevOps. This is not a paid media buying role. Instead this role builds the systems that help channel owners functional leaders Marketing OperationsRevOps and agency partners make better decisions faster
Build own and continuously improve the AI-enabled growth performance operating system across Marketing SDR and RevOps while establishing enterprise standards for experimentation attribution and performance measurement.
Design and manage AI workflows agentorchestration prompt systems and automation logic that support campaign planning reporting signal detection and optimization.
Define campaign signal architecture across paid media lifecycle events web SDR motions Salesforce and marketing automation systems.
Own measurement logic for campaign performance including how signals are captured validated interpreted and used for optimization.
Ensure pixel tracking Meta CAPI Google enhanced conversions offline conversion flows UTMs form tracking landing page tracking and conversion events are accurate andperformance-ready.
Partner with Marketing Operations on platform configuration and integration execution while owning performance requirements QA standards and business logic.
Troubleshoot tracking and attribution discrepancies across ad platforms GA4 Salesforce HubSpot BI tools and internal reporting.
Build lightweight integrations API-connected workflows automated reporting processes and data handoffs across marketing and revenue systems.
Develop and maintain experimentation frameworks for campaigns audiences offers creative landing pages lifecycle motions and paid media tests.
Create repeatable test design measurement documentation and learning loops that improve experiment velocity and decision quality.
Build dashboards performance views and decision briefs that help Demand Gen leaders understand what to scale pause test or fix.
Improve the quality and usability of attribution inputs conversion events campaign data and performance reporting.
Define the performance measurement frameworks and signal-quality standards used across paid media lifecycle SDR and pipeline generation programs.
Set measurement governance optimization standards and experimentation expectations for internal channel owners and agency partners driving accountability across GTM teams.
Support Qualified SDR and lifecycle motions by defining signal-to-action logic QA requirements and feedback loops.
7 years of experience in B2B SaaS growth marketing marketing operations marketing analytics growth systems revenue operations advertising operations or technical demand generation.
Demonstrated experience building AI workflows AI agents automation systems or AI-enabled GTM processes.
Strong hands-on experience with HubSpot Salesforce and Salesforce-connected marketing workflows.
Experience building managing or troubleshooting API integrations across marketing sales analytics advertising or data systems.
Hands-on experience with tracking QA pixel validation CAPI or server-side tracking concepts enhanced conversions offline conversion flows UTM governance and conversion event validation.
Strong analytical skills with the ability to connect technical details to business outcomes including pipeline conversion CAC ROI and revenue impact.
Strong communication and collaboration skills with the ability to explain complex technical issues clearly to marketing sales RevOps analytics and executive stakeholders.
Experience with Marketo-to-HubSpot migrations HubSpot AI or similar B2B marketing automation transformation initiatives.
Experience with 6sense Qualified Clay Apollo Warmly Demandbase or similar GTM intelligence and workflow tools.
Experience with GA4 Google Tag Manager server-side tracking Meta CAPI Google enhanced conversions or other advertising operations infrastructure.
Experience with SQL Python JavaScript lightweight scripting BI tools such as Domo Looker Tableau or Power BI and paid media platforms such as Google Ads Bing LinkedIn Ads Meta YouTube or StackAdapt.
- This position has a salary range of $130000 - 160000. The above range represents the expected salary range for this position. The actual salary may vary based upon several factors including but not limited to relevant skills/experience time in the role business line and geographic location. Restaurant365 focuses on equitable pay for our team and aims for transparency with our pay practices.
- Comprehensive medical benefits 100% paid for employee.
- 401k matching.
- Equity Option Grant.
- Unlimited PTO Company holidays.
- Wellness initiatives.
DYN365 Inc d/b/a Restaurant365 is an equal opportunity employer.
Required Experience:
Senior IC
About Company
R365's cloud-based restaurant management software helps leaders master accounting, operations, & workforce to create incredible moments that drive profits.