Senior Google Media Buyer

Brand Bolt is a 9-figure portfolio of leading skincare and womens health brands seeking a dynamic Copywriting Director who excels equally in direct response copywriting and project management. This role demands a strategic thinker who thrives on structure accountability and measurable resultsensuring our copy and creative engine runs efficiently and effectively.

About the Role
Brand Bolt is looking for a senior hands-on Google Ads media buyer to own and scale paid acquisition across established direct-to-consumer ecommerce brands.
This is not an account-management or oversight role. You will personally build launch optimize troubleshoot and scale campaigns inside Google Ads. We are looking for someone who has operated at meaningful scale understands direct-response ecommerce and can turn performance data into decisive action across media creative and funnels.
The right person combines deep platform expertise with strong commercial judgment. You know when to scale when to cut what to test next and how to identify whether a performance issue is coming from the campaign creative offer landing page or broader funnel.

What Youll Own

• Own the day-to-day strategy execution optimization and scaling of Google Ads campaigns across Search Shopping Performance Max YouTube Demand Gen Display remarketing and other relevant Google campaign types.

• Build and maintain effective account and campaign structures including keyword strategy search-term analysis match types negative keywords audiences bidding strategies budgets and creative assets.

• Monitor performance and budget pacing closely making fast well-reasoned decisions to improve efficiency and unlock additional scale.

• Develop structured testing plans across campaign types bidding strategies audiences creative offers and landing pages.

• Analyze performance beyond the ad platform using the full customer journey to diagnose problems and identify growth opportunities.

• Translate performance data into clear creative direction including new angles hooks concepts formats and briefs for copywriters designers and video editors.

• Partner closely with creative and conversion teams to improve the connection between the ad landing page offer and checkout experience.

• Work with analytics and technical teams to validate reporting resolve data discrepancies and ensure campaigns are optimizing toward reliable conversion data.

• Oversee Shopping and Performance Max execution including campaign structure asset-group strategy audience signals and collaboration with the team responsible for Merchant Center and product feeds.

• Maintain clean organized accounts and document major tests decisions results and learnings.

• Communicate performance insights risks and next steps clearly to the broader marketing team.

• Stay current on Google Ads product changes automation bidding developments AI capabilities and emerging acquisition opportunities.

• Deep current hands-on expertise in Google Ads across Search Shopping Performance Max YouTube Demand Gen and Display.

• Experience in health wellness beauty skincare or supplements is strongly preferred.

• Proven experience personally managing and scaling at least $500000 per month in Google Ads spend. Experience above $1 million per month is strongly preferred.

• A strong track record running purchase-focused campaigns for direct-to-consumer ecommerce brandsnot primarily lead generation local businesses or B2B.

• Strong understanding of direct-response economics and the relationship between acquisition cost conversion rate average order value customer value revenue and profitability.

• Advanced knowledge of campaign structure Smart Bidding budget allocation keyword and search-term strategy audience strategy creative testing and profitable scaling.

• The ability to distinguish between media creative offer landing-page and tracking problemsand recommend the right next action.

• Strong creative instincts and the ability to turn campaign data into useful briefs and testable ideas.

• Comfort working across Google Ads analytics platforms and internal reporting sources while partnering with specialists on technical implementation.

• Excellent analytical judgment attention to detail organization and written communication.

• A proactive operating style: you identify problems and opportunities early take ownership and do not wait to be told what to optimize.

• Fluent professional English and the ability to maintain meaningful overlap with US business hours.
  

What Success Looks Like

• Campaigns are managed with speed discipline and clear reasoning.

• Profitable campaigns scale without sacrificing efficiency or account quality.

• Testing is structured continuous and produces actionable learnings.

• Creative and landing-page teams receive specific data-backed direction rather than generic requests for more assets.

• Performance issues are identified early and addressed with clear action plans.

• Reporting is accurate concise and focused on decisions and next steps.

• Collaborate with a top-tier marketing team that values pace and performance.

• Were fully remote so you can spend more time doing what matters

• Take a pivotal role in launching campaigns seen by millions.

• Enjoy the flexibility and autonomy of a remote work environment built on trust and accountability.

• Receive competitive compensation and generous performance-based incentives.

• Open to international candidates who can reliably overlap with US business hours

Application Requirements
Along with your resume please provide one or two examples of Google Ads accounts you personally managed. For each example include:

• Approximate monthly spend

• Ecommerce category and business model

• Google campaign types used

• The performance challenge or growth objective

• The actions and tests you personally led

• Measurable results and the period over which they were achieved

• Please be clear about what you executed personally versus what was handled by a team or agency.