Senior Campaign Manager
Herndon, VA - USA
Job Summary
The Senior Campaign Manager will own the execution layer of ATPCOs marketing campaigns managing the brief-to-launch process coordinating cross-functional teams and monitoring campaign performance within HubSpot to deliver clear actionable insights to product marketing. This role is responsible for ensuring campaigns are delivered on time on brand and measured accurately at the campaign level. The Senior Campaign Manager will collaborate closely with the Lifecycle Marketing Specialist product marketing creative digital and content teams to drive consistent high-quality campaign outcomes aligned with company priorities.
Duties & Responsibilities:
- Lead the end-to-end execution of complex marketing campaigns managing cross-functional coordination across product marketing creative digital and content teams using Asana.
- Serve as the primary campaign operations owner managing intake from brief through post-campaign reporting and optimization.
- Monitor and analyze campaign performance within HubSpot tracking opens clicks CTAs conversions and campaign-level attribution and provide in-flight and post-campaign optimization recommendations to PMMs.
- Monitor execution-level HubSpot features (A/B testing lead scoring automation workflows and landing pages) and implement campaign-level and higher HubSpot features to improve campaign outcomes and provide optimization recommendations to PMMs and the Lifecycle Marketing Specialist.
- Collaborate closely with cross-functional teams to ensure campaign messaging and execution aligns with ATPCOs brand strategy and product marketing priorities.
- Drive strategic decisions on campaign execution processes PMM brief standards and campaign performance measurement across the product marketing portfolio.
Ideal Candidate :
- 58 years of B2B marketing experience in campaign management demand generation campaign operations or integrated marketing preferably within SaaS technology travel aviation or another complex B2B environment.
- Strong hands-on HubSpot experience including campaign setup reporting workflows landing pages CTAs lead scoring A/B testing and campaign-level attribution.
- Proven ability to manage end-to-end campaign execution from intake and briefing through launch optimization reporting and post-campaign analysis.
- Strong project management skills with experience using Asana or similar tools to manage timelines approvals launch checklists stakeholder communication and competing priorities.
- Analytical and insight-driven mindset with the ability to interpret campaign performance data such as opens clicks conversions and attribution then turn those insights into actionable recommendations.
- Excellent cross-functional collaboration skills with experience partnering closely with product marketing lifecycle marketing creative digital and content teams.
- Comfortable working with Product Marketing Managers helping refine campaign briefs clarify objectives define success metrics and ensure execution aligns with business priorities.
- Proactive detail-oriented and organized working style with the confidence to drive accountability identify risks early improve processes and keep campaigns on brand on time and measurable.
Salary : $107570 - $123118
The disclosed salary range applies uniformly across all U.S. locations and is not modified based on geographic differentials.
Additional Information :
At ATPCO we are deeply committed to diversity equity and inclusion. Our supportive policies promote work-life balance through flexible work arrangements and we cultivate a workplace where every employee feels valued respected and a true sense of belonging.
We consider qualified applicants for employment without regard to race gender age color religion national origin citizenship status marital status disability sexual orientation protected military/veteran status gender identity or expression genetic information marital status medical condition or any other legally protected factor
All your information will be kept confidential according to EEO guidelines.
Remote Work :
Yes
Employment Type :
Full-time
About Company
ATPCO is the foundation of flight shopping, providing pricing and retailing data, tools, and services to 500+ airlines, global distribution systems, sales channels, and technology companies. ATPCO links the entire airline community together, collaborating to develop industry standards ... View more